This is why companies don't like to flip formats. It takes a while to hit on the right combination of songs and talent, and then get the word out to people, and have them discover the station. It's only been one year since the flip. In the meantime, it's given their sales people a different audience to sell.
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NYC Metro Radio Ratings November 2022
- Thread starter pjc1961
- Start date
This is why companies don't like to flip formats. It takes a while to hit on the right combination of songs and talent, and then get the word out to people, and have them discover the station. It's only been one year since the flip. In the meantime, it's given their sales people a different audience to sell.
But Alt had sales perception problem and had a terrible power ratio (the relationship of % of market total revenue to the % of total market share) while rhythmic stations in NYC perform very well.
The "poster child" for the under-performance of alternative can be seen in Philly, where the alternative station has a power ratio of under 0.6 which is absolutely dreadful. By comparison, WKTU in NYC has a 1.2 power ratio, which is good bordering on exceptional.
They need to be placed on a better signal.
It needs time to find an audience. I think it is a great choice for a format for NYC. It fits well. It's signal is the issue. You can barely get it in Queens and the rest of Manhattan and the Bronx. If they swapped frequencies with 101.9 or 102.7 (but kept the WNEW calls) they would do well. Keep the WNEW calls because it's synonymous with 102.7 in New York City. The personalities are wonderful. Smart move getting these people who are well known in NYC radio history. I hope they aren't playing Justin Timberlake he is not R&B he is pop.
Maybe at one time. But in their last full book as Alt 92.3, they registered a whopping 1.3 share. And that’s with a better signal than 94.7
Seems the formula is Rhythmic formats with small repetitive playlists with each song researched tested by small clueless groups (old chart history be damned).
Probably a good time to get out of radio stocks. Religious doom and gloom preachers and tropical shortwave station owners are probably salivating at the chance to pickup an NYC FM properties on the cheap in the not too distant future to simulcast with their shortwave outlet after the consultants burn NYC radio to the ground.
It is really at a point where why would an individual not stream for music given the blanding of FM formats on NYC radio.
Probably a good time to get out of radio stocks. Religious doom and gloom preachers and tropical shortwave station owners are probably salivating at the chance to pickup an NYC FM properties on the cheap in the not too distant future to simulcast with their shortwave outlet after the consultants burn NYC radio to the ground.
It is really at a point where why would an individual not stream for music given the blanding of FM formats on NYC radio.
I don't know why. The options have been there for years. No one forces you to listen to FM.
But it gives you something to complain about. Daily. And you seem to enjoy it.
I got tired of complaining about the end of Radio Canada and Radio Netherlands on Shortwave forums so I come here now waiting and complaining about the death of FM.
I guess the nostalgia for it still interests me and the very few that post here as well, which is telling in the lack of interest from the general public.
The people who get the formats they want love it. As evidenced by stations like WBLS and WLTW. FM is alive for them.
It's interesting that you mention Radio Netherlands because, now, I am watching the Netherlands-USA World Cup match on Telemundo. During the 1980s, Radio Netherlands was the first place in which I heard the Dutch national anthem. The English service played it on Sundays, at the conclusion of the Happy Station Show.I got tired of complaining about the end of Radio Canada and Radio Netherlands on Shortwave forums so I come here now waiting and complaining about the death of FM.
How much of that "problem" is absolutely true, and how much is based on outdated or never-true stereotypes? Would the sudden emergence of a rock act that united all the alt fans in numbers that radio would be interested in targeting help, or would the image of the pasty-faced twenty-something in his mom's basement, playing online games between shifts at Walmart or Burger King, still keep ad agencies and their clients away?
We could use a Happy Station like show on NYC radio and shows like Media Network with and without the focus on radio. In depth talk on a variety of topics. Everything now is just a rehashed quip or sound byte. Boring.
I am not a fan of Joe Rogan but I believe that is what the man has a successful podcast due to general interest in-depth discussions. This kind of talk and variety is seriously lacking on NYC radio.
There was another, brief, tune played at the start of every English transmission -- not the bells of the interval signal but a melody played by an orchestra. It wasn't the anthem (nor was the interval signal), so what was it?
Those kids spend allot of money on those gaming rigs, games and all kinds of services that go along with that and fast food. Perhaps the agencies are behind the times.
Have you ever listened to WNYC? Obviously not.
Probably as true as the stereotypes of Country music fans living in trailer parks and Hip Hop fans being felons and welfare recipients.
LOL, I have, it depends when you listen and I think you know better than that. We were also speaking of the shows on Radio Netherlands which perhaps you are not familiar with.
I am speaking of programs with banter between the talent and not what sounds like a robot reading a script. A across between the old Free-FM and in-depth news and variety. We already have traffic reports on the 1's and repetitive cycle of old news every hour.
Here we go again. Applying the same Goldilocks comments to talk that you used for rock.
You said you wanted "in depth discussions" and "variety." Both are available on WNYC.
Unlikely that they will disadvantage two better performing stations. Plus frequency swaps tend to confuse listeners if not executed well.
You are cherry picking my comments. Example, you totally ignored I said "depending when you listen". I also said, "I am speaking of programs with banter between the talent and not what sounds like a robot reading a script. This is obvious to anyone that listens between commercial radio and WNYC, and you know it.
I also said we need something like, "A across between the old Free-FM and in-depth news and variety. We already have traffic reports on the 1's and repetitive cycle of old news every hour." Ideally I am speaking of a commercial product and a format that is totally lacking in NYC. It is obvious to anyone the differences between those formats.
You know there are Godilocks threads like the "Dream Dial" thread. It is "dream dial" so obviously posts are going to be in the "Goldilocks" zone. Lighten up, pal.
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