Isn’t CNBC just for business people. They are the only ones who watch the channel. They tried to make prime time something different but they are basically the stock exchange channel.
A wild year for cable news: Shakeups, firings and ratings challenges
Fox News and CNN saw declines from last year while MSNBC saw a slight gain. The networks still face an existential threat from cable cord-cutting.www.latimes.com
It's also the median age for MSNBC that sparked NBC to split CNBC, MSNBC away from Comcast in the spinoff. Sure we said this is about the election but it's more than that given that NBC has moved NBC Reporters to the NBC News Now feed on Peacock. Yes the median age whonis watching MSNBC is 71. How Spinco lower the demos for their media brands is yet to be seen beyond firing multiple MSNBC and CNBC pundits.
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NYT: Viewers Flee MSNBC
- Thread starter TheBigA
- Start date
I know what you mean it's VC type crowd watching CNBC. But then again there's Bloomberg and Cheddar News going after this same demo you're referring to.
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I think you're forgetting about all the garbage that has been circulated by Boomers and their parents via email for the last 30 years, that NONE of them verify before randomly sending it on, because "so and so sent it and so and so wouldn't lie about this...." I got so tired of it that I sent back an email to one of them refuting every single point in the forwarded email and I never got another garbage email ever again. It ranges from political garbage to stuff about wearing sunglasses while you drive at night to cut down on the glare.
The older you get the more doped you get into believing witch doctors. It’s nothing new just the delivery method has changed.
No wonder all those emails started off with "ooh ee ooh ah ah, ting tang walla walla bing bang"!
It's amazing how in the span of 20 years we went from "Don't believe everything you see on TV!" to "I read it on the Internet so it must be true!"
Yes You're referring to when Cumulus went bankrupt after they bought Citadel years ago and it affected the former ABC Radio affiliates back then.
Cumulus had issues lowering the median age to the 25-54 range most notably when they got KGO San Francisco and thought they could lower the median age when they flipped to sports/talk 810 the spread.
instead of the misinfo their grandparents hear on FNC or talk radio
MSNBC Confronts Viewer Frustration, Changes And An Identity Crisis
The network’s audience has declined since the Nov. 5 election, as viewers have tuned out. Its parent company is spinning it off. What happens next?
tvnewscheck.com
MSNBC Viewership Craters 38%, CNN 27%, While Fox News Audience Jumps 41% Post-Election
"Morning Joe" ratings continued to fall after the hosts' meeting with Trump, with Wednesday's telecast ranking as its lowest-rated program since 2021 The post MSNBC Viewership Craters 38%, CNN 27%, While Fox News Audience Jumps 41% Post-Election appeared first on TheWrap.
MSNBC Loses Almost HALF Its Viewers in Stunning Post-Election Ratings Report
MSNBC is facing a staggering ratings collapse in the wake of the 2024 election as Fox News became the only cable news outlet to show post-election growth.
www.mediaite.com
Here are the latest MSNBC ratings but also this was expected for MSNBC to be down while they are in the mist of the spinoff. Also prior to the announcement of MSNBC to be affected by the spinoff we seen Comcast move the news division from MSNBC to NBC News Now and in some cases their local editions as part of the move to get more viewers over to Peacock. How MSNBC lowers the median age to 25-54 depends on 2 things the 2026 midterm elections and how many pundits will leave MSNBC through both retirement and layoffs.
Here is Every Local NBC Affiliate Coming to Peacock Premium Plus Plan
Earlier this month, Peacock announced that customers on the Peacock Premium Plus tier would now be able to stream their local NBC affiliate as part of their subscription. Since then, the streaming service has been …
thestreamable.com
Watch NBC News NOW: Live TV | NBC News
NBC News NOW is an online streaming network from NBC News where users can find the latest stories and breaking news on world news and US news.
www.nbcnews.com
What happens when a democrat in your core viewing demo says: Enough already!
Personally, I think Rachel is part of the problem. She's too hung up on her specific personal issues of abortion and gay rights. Can you do a 24/7 channel with that? Yes she does great history pieces, and they should continue. She shouldn't be the centerpiece of the new MSNBC. They need someone who's not in the northeast.
MSNBC
“MSNBC’S Audience Sliced in Half as Viewers Flee Post-Election”: What is MSNBC for? The day after the election I tuned in MSNBC and it was the same as it ever was, you’d thi…
lefsetz.com
Personally, I think Rachel is part of the problem. She's too hung up on her specific personal issues of abortion and gay rights. Can you do a 24/7 channel with that? Yes she does great history pieces, and they should continue. She shouldn't be the centerpiece of the new MSNBC. They need someone who's not in the northeast.
A lot of MAGA adjacent people are adamantly against it, so her voice of support is important.What happens when a democrat in your core viewing demo says: Enough already!
MSNBC
“MSNBC’S Audience Sliced in Half as Viewers Flee Post-Election”: What is MSNBC for? The day after the election I tuned in MSNBC and it was the same as it ever was, you’d thi…lefsetz.com
Personally, I think Rachel is part of the problem. She's too hung up on her specific personal issues of abortion and gay rights. Can you do a 24/7 channel with that? Yes she does great history pieces, and they should continue. She shouldn't be the centerpiece of the new MSNBC. They need someone who's not in the northeast.
Do you watch her show or are you just parroting rightwing smears and/or hearsay? From what I have personally seen of her show it's not all about those two things at all. Sure, they factor into a much broader range of things she discusses and that's to be expected since they're issues that matter to a liberal audience. But the last time I watched one of her episodes those topics weren't even mentioned once.
If there is one host who consistently brings her personal issues to her show it's Joy Reid who spins every topic into one about race, even when race has nothing to do with it.
She's not the centerpiece of MSNBC now, nor has she been since she dropped her on-air schedule down to one day per week on Mondays.
Why? The channel gets a lot of its audience from the densely populated blue states in the Northeast. NYC is the media capital of the U.S. where all the biggest networks and news organizations are headquartered. So just like most other network programming, that's where the hosts are based even if they hail from other parts of the country. They do have news bureau elsewhere, especially D.C., and they routinely report from other markets when there is a newsworthy reason to be there.
Your statement implies MSNBC could increase it's appeal by moving its hosts to Oklahoma or something. By the same logic, Kamala Harris should have expanded her appeal and won all the upper Midwest blue wall states by picking the guy from Minnesota as her running mate. People didn't care though, and it didn't move the needle.
However, MSNBC should extend their live programming beyond midnight ET regardless or where the hosts are based. When they start repeating the earlier nightly programming at midnight ET it means all of the breaking/developing news topics and the chryon at the bottom of the screen are stale during primetime on the West Coast. That's lame.
I watch.
I agree.
When she's there, she's the centerpiece. She anchors their breaking news coverage, such as election night.
It couldn't hurt.
Do you watch? When breaking news happens, they drop the repeats and do breaking coverage, either from LA or some other remote site, or even have producers anchor from NY.
Only if it's something major. Otherwise there are plenty of times when topics are already stale by the time things re-air for the West.
Seems to me all the news channels are repeats at 12 ET
It could hurt. People on the right would not be appeased by moving it to Oklahoma or a Midwest state and the 74 million voters who didn't vote for Trump will feel like they are being betrayed by the network and see through that strategy. It's like Joe and Mika going to Mar a Lago...it just disillusioned viewers.
How would anyone know they weren’t broadcasting from their studios in New York and were someplace like Oklahoma, unless they started wearing cowboy hats or something? Until earlier this year I thought CNN was still broadcasting from their studios in Atlanta.
Have you actually watched? Listened to her podcasts detailing America in the 30s and 40s through the McCarty era and how it lines up to today? She has some historical stuff. I catch her somewhat regularly and don't hear much about abortion and gay rights.What happens when a democrat in your core viewing demo says: Enough already!
MSNBC
“MSNBC’S Audience Sliced in Half as Viewers Flee Post-Election”: What is MSNBC for? The day after the election I tuned in MSNBC and it was the same as it ever was, you’d thi…lefsetz.com
Personally, I think Rachel is part of the problem. She's too hung up on her specific personal issues of abortion and gay rights. Can you do a 24/7 channel with that? Yes she does great history pieces, and they should continue. She shouldn't be the centerpiece of the new MSNBC. They need someone who's not in the northeast.
You likely don't realize how POed MSNBC's core audience is at them right now. It's still corporate and going to be bending the knee to the incoming administration.
See post #53.
Very aware of it. I started this thread. Read the article in my OP.
MSNBC doesn't care if a bunch of 70 year olds are mad at them, because that's not the audience they're looking to get.
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