Radio411 said:
Starscream said:
They should play alternative music
Yeah with Soul Crusher's "Personalized Playlist"
People would listen, I guarantee it. The audience for the edgier rock that isn't represented on WRAT or G Rock Radio would definitely tune in if this station were to broadcast it. What are these people listening to now? It doesn't have to be the focal point of the station, but it definitely should be played, regardless of whether the format is Active or Alternative.
My opinion: Both of these stations are foolish for shutting out bands like System Of A Down, Tool, Deftones, Slipknot, etc. Especially WRAT, considering how little of the music they play is exclusive to them. Playing these bands along with edgier currents from bands like Atreyu and Bullet For My Valentine would help to give them a unique identity in the market.
On the subject of this new radio station: They're relatively small, so they should think small. Go for a niche format of some kind, perhaps a community events/talk format or conservative leaning talk (LBI definitely leans to the right), or perhaps a music format such as Adult Standards or the aforementioned Rock format. Of course, if you're going for a format that's already represented, give the station enough of a unique personality to make it worth listening to, through the programming or the presentation - or better yet, both.