I am sure they researched this. Think of it as music testing, a song that sounds bad to you can test really well. .
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On the AM, WINS Teletype is back.
- Thread starter L Chanon Gade
- Start date
Does anyone in their 20s even know what AM radio is?
I've seen people mistakenly refer to the sound as a "ticker tape machine"... but even those are obsolete now.
Whatever you call it, I find the teletype sound far less obtrusive and annoying than the sound of fingers clacking on keyboards, phones ringing, and dot-matrix printers(!) that New Jersey 101.5 uses during their news reports, to make them sound like a "busy newsroom".
Whatever you call it, I find the teletype sound far less obtrusive and annoying than the sound of fingers clacking on keyboards, phones ringing, and dot-matrix printers(!) that New Jersey 101.5 uses during their news reports, to make them sound like a "busy newsroom".
That's not WINS's target audience. Very few radio stations worry about 10 or 20 years ahead. If you have the debt a lot of radio operators have you just trying to make enough to pay your debt payments.
Had the radio operators 20 or 30 years ago had realized the impact the Internet is having now they would have set up their financing different and started their own "Pandora" services with a localized "flavor" with their in place sales staff.
IMHO Pandora should have worked with radio stations instead of competing with them..
Why would they have done that? Just another "partner" that they'd need to share revenue with.
Radio was too married to the linear programming and advertising-supported model to pivot to more modern technology.
As for the debt, the significant drop in revenue is the real problem. I don't think the industry would be in materially better shape if consolidation did not happen.
Pandora and other streaming services can give you what you want, on demand, without chatter, or 12 minute stop sets.
And, if you want hosted content, there are commercial free options for that too.
It is not the teletype per se, it's the audio wallpaper behind the news delivery that sonically identifies (or used to) that a listener is tuned to WINS. I hate to sound like a certain dentist, but you guys are overthinking this. It's an AM station, ancient modulation, and nobody tunes to an AM station to hear pristine audio. With the teletype, WINS has a unique sound that stands out from the rest of the pack.