Party 93.1 Returns!

[davideduardo]

The only station for hip hop that does well is 99 Jamz. The beat can't decide if it wants to be an Urban AC or Urban. 99 Jamz executes the format the way its supposed to be done.

Although WEDR is #2 18-34, WMIB is 4th, and WPOW is first. The difference is in the blend, and each station has a slightly different profile. All three are successful.

Had 103.5 not been screwed up, it would have been the second longest running rock station in the country. People who grew up in Miami remember SHE 103.5 very well. It is still fondly remembered to this day. If brought back and programmed well, it would do much better in the ratings than The Beat or Big 105.9 .

The demos of the market have changed dramatically. In 1980, even, the metro was only 30% Hispanic and now it is over 50%. The age distribution has changed, and the conditions for that kind of rock station don't exist to the extent they once did; there is no heritage memory of She, as it is long gone and its last years were dismal... because it was hanging on to a view of the market that had changed.

 

[Grk_ScorpioInTheMIA]

The only station for hip hop that does well is 99 Jamz. The beat can't decide if it wants to be an Urban AC or Urban. 99 Jamz executes the format the way its supposed to be done.

Although WEDR is #2 18-34, WMIB is 4th, and WPOW is first. The difference is in the blend, and each station has a slightly different profile. All three are successful.

Had 103.5 not been screwed up, it would have been the second longest running rock station in the country. People who grew up in Miami remember SHE 103.5 very well. It is still fondly remembered to this day. If brought back and programmed well, it would do much better in the ratings than The Beat or Big 105.9 .

The demos of the market have changed dramatically. In 1980, even, the metro was only 30% Hispanic and now it is over 50%. The age distribution has changed, and the conditions for that kind of rock station don't exist to the extent they once did; there is no heritage memory of She, as it is long gone and its last years were dismal... because it was hanging on to a view of the market that had changed.

Ofcourse the demos of Miami have dramatically changed since 1980. Then owner, Paxson Broadcasting didn't change with the times, which helped end SHE 103.5 . Its best days were under the ownership of the Milner family and later TK Communications. Under Paxson Broadcasting, it would never be the same. I'll have to disagree with you that you say there is no heritage memory of SHE 103.5 . Sure there is a memory of the station. Those of us who are "Native" Miamians, not transplants do remember. Many that I've talked to about SHE 103.5 do have memory of it. Those who have moved here or were born after after its flip in 1995 most likely do not know about She unless told of it. I am 30 years old, and I have a real vivid memory of it. I was a regular listener, and I did my homework on the history of the 103.5 signal. Think about it for a moment, once the station flipped in 1995, the station has been through the wheel of formats. Seems to me that the signal has had bad luck since rock left. SHE 103.5 had a 25 year run from 1970-95. I surely don't see the beat lasting that long. Next up on the wheel of formats:: Reinstate rock back to 103.5 or either try FM talk by simulcasting WIOD-FM or Real Radio. It woudn't be the first time CC has reinstated a previous format. CC just resurrected Rhythmic AC to 93.9. It can happen once again, this time to rock.

 

[RatchetUp]

Ofcourse the demos of Miami have dramatically changed since 1980. Then owner, Paxson Broadcasting didn't change with the times, which helped end SHE 103.5 . Its best days were under the ownership of the Milner family and later TK Communications. Under Paxson Broadcasting, it would never be the same. I'll have to disagree with you that you say there is no heritage memory of SHE 103.5 . Sure there is a memory of the station. Those of us who are "Native" Miamians, not transplants do remember. Many that I've talked to about SHE 103.5 do have memory of it. Those who have moved here or were born after after its flip in 1995 most likely do not know about She unless told of it. I am 30 years old, and I have a real vivid memory of it. I was a regular listener, and I did my homework on the history of the 103.5 signal. Think about it for a moment, once the station flipped in 1995, the station has been through the wheel of formats. Seems to me that the signal has had bad luck since rock left. SHE 103.5 had a 25 year run from 1970-95. I surely don't see the beat lasting that long. Next up on the wheel of formats:: Reinstate rock back to 103.5 or either try FM talk by simulcasting WIOD-FM or Real Radio. It woudn't be the first time CC has reinstated a previous format. CC just resurrected Rhythmic AC to 93.9. It can happen once again, this time to rock.
[/quote]

Dude, by the time Paxson got ahold of WSHE it was already toast. TK had already blown up WSHE's heritage AND the iconic "She's Only Rock n Roll" logo (remember the "all new WSHE" PINK AND PURPLE LOGO?) with a switch to some sort of alternative format that basicaly handed the ROCK listeners over to Zeta. If you want to be more technical about it, 103.5 had been twisting the format wheel since 1986 when WGTR signed on...it went mainstream AOR to young metal to mainstream AOR before it switched to alternative. Probably because the station went thru 6 prgram directors in 6 years. SHE was having problems long before Paxson bought what had become a broken station, but paid a lot for it.

 

[TonySantiago]

Seriously, South Florida DOES need a dance station back on the standard FM position. I know Y-100 has their nightly thing with Cato K and all, but more has to happen and we need to start to do something down there in terms of pushing press, publicity, getting fans of the music united somehow to help make this happen.

Basically, start up a South Florida Dance Music Coalition. And I will back it!