Local content is the key and that, unfortunately, is exactly what is now missing between the music. Automation is nothing more than a tool and, as noted by Cedric, the implementation all too often sucks.
Non-local programming has been a major fare for radio since the beginning. During the first "golden era," most programming was from one of the networks. But people knew their station was local because of all the stuff on the air other than Fibber McGee or The Shadow. Stations had a real newsman or two out there on the street producing local newscasts. The mayor and the sheriff would drop by for a chat with the morning man. You'd actually hear announcements of upcoming events, the kind that would be to minor for CC to bother with because no one in Venice cares about the new hours for the library in Bradenton. [You can read therein that 100k signals are helping to destroy local audience dedication.]
Ill quit now because everyone in here could fix the problem if given the chance.