• Get involved.
    We want your input!
    Apply for Membership and join the conversations about everything related to broadcasting.

    After we receive your registration, a moderator will review it. After your registration is approved, you will be permitted to post.
    If you use a disposable or false email address, your registration will be rejected.

    After your membership is approved, please take a minute to tell us a little bit about yourself.
    https://www.radiodiscussions.com/forums/introduce-yourself.1088/

    Thanks in advance and have fun!
    RadioDiscussions Administrators

Phase II Ratings

M

Mike_O

Guest
Radiodial, Thank You for the nice things you said last month about my monthly ramblings on the ratings, I appreciate it and have been remiss in not letting you know much earlier. Hopefully slateradio will add his comments as well.

Onward with the meaningless to many, I feel there is some value in the 12+, not a great deal, but not meaningless. If nothing else it did start some good debate on this board at one time.

1. KBXX & 2. KMJQ - Radio One rules the Houston airwaves, even KROI is moving on up to over a 1.5 and 22nd place. Will listen to the station sometime today and see if I can tell if they made any changes. It has been rumored that KXGJ 101.7 and KEYH 850 will be Spanish Oldies any day now. They were running a very Easy Listening Romantica format last night.

3. KLTN - Univision is another company that knows how to program a station and is not afraid to go in and make the necessary adjustments to a station that is faltering as KLTN was, but has climbed back up to the top end of the ratings.

4. KODA - Christmas music is very good to Sunny 99 and CC. Inside Radio posted some fantastic numbers that Sunny is getting once again with the all Christmas music format from Arbitron's PPM test here in Houston. IIRC Sunny 99 is pulling about a 12.8 rating at this time.

5. KRBE - who else?

6. KILT-FM - #1 in Country and CBS Radio will keep KILT in first place. KKBQ is not a threat to KILT now or tomorrow, unless there is a great turn around at Cox and I don't see that happening.

7. KTRH-AM - I'm still pissed at CC for killing the News on KTRH, but it hasn't hurt their ratings any. I guess that Houston is not a city of people that are interested in an all News station, but would rather hear Talk radio. Sad for a world class city like Houston.

8. KTBZ-FM - The Buzz is down 0.5, but that seems to be the norm for KTBZ. Next month it will be up 0.5.

9. KTJM/KJOJ-FM - La Raza is doing very well for Liberman, it is down 0.5 this trend, but KTJM also swings up and down by half a point like The Buzz. The only station in Liberman's stable of stations that is doing very well in the ratings, but you don't have to be in the ratings to be making money. Don't know if any of Liberman's stations are doing anything in the way of profits. I also wonder if Liberman is another Cox in the world of broadcasting and just lets their stations sit there and rot? A couple of companies that could take a lesson from Radio One and Univision.

10. KPTY - Univision has kept The Party going, it is down 0.3 this Phase, but not a big deal and Univision will keep making any changes necessary to keep KPTY viable. Wonder when/if Univision will move KPTI 105.3 from Crystal Beach and a signal that barely touches Galveston to Winnie with an upgrade to a Class C2, which will give them a good signal on 105.3 from Houston to Beaumont for Party. I don't know if the FCC has made a final ruling on the move yet. This would likely allow Univision to move KPTY 104.9 from downtown to Missouri City as a Class C1 and cover most of metro Houston.

11. KTHT - Country Legends, Cox lucked out with the right format on the right frequency. With the great coverage that Legends has on 97.1 and Classic Country the station is doing very well with only Tubby as the on air personality. It isn't anything that Cox is doing, just damn lucky. If only someone that was interesed in their stations would buy all of Cox's properties and program the stations all the way and not half assed Houston radio would benefit.

12(t). KKBQ - 93Q around a 3 rating where it has been for some time. Guess the new morning show didn't have any impact on KKBQ's ratings. KILT doesn't have anything to worry about as long as they don't get complacent also. 93Q is another Cox station.

12(t). KLOL - CC's Hurban up .5 and you have read the previous posts below. CC will keep plugging away and Mega 101 will stay in the game.

14. KHMX - down 0.4, I wonder what CC has in mind for Mix? Will they stay the as is or will '06 usher in a new format on 96.5, possibly an Active Rock format or Hot Talk? While 14th isn't bad in a market of 70 stations, I think that the right format will pull the 96.5 frequency out of the pile-up of stations with ratings from 3.2 to 2.3 (11 stations). Mix is over the 2.6 mark and could pull into the top ten with something new and fresh.

15. KOVE-FM - The Spanish language AC/Romantica station is rock solid at about 2.5 and has been for some time now. Does Univision leave well enough alone or go for some changes and shoot for the top ten, which they have the know how to achieve?

16(t). KKRW - The Arrow down .4, second phase in a row they are down now. I doubt that there will be any changes at The Arrow though, unless they continue to trend down and CC will also make changes needed to keep a station in the running.

16(t). KLDE - Cox actually did something and reimage 107.5 and dropped any reference to oldies. Station sounds much better and one of the few HD Radio stations in the city. Up .2 and I think KLDE will be around for a while.

18(t). KHJZ - The CBS Radio station is down .6 from the Summer Book and getting dangerously near the 2 mark in the ratings. Sunny 99 probably accounts for a big share of former The Wave listeners during the Holiday Season. If The Wave doesn't come back up in ratings by Spring or keeps sliding, is a new format in store for the old KIKK address on the dial? I wonder if the Smooth Jazz format has a "shelf life" of just so long before listeners tire of the format and move on to other stations. Not that there is a lot to pick from in Houston. The Wave could do something radical, go Traditional Jazz. Or is that too much of speciality format without mass appeal and they would be competing against KTSU 90.9 The Choice, a fine station for those that haven't heard it and for those that can receive the station, KPVU 91.3 from Prairie View A&M another good Jazz station. Probably too much competion in the non-commercial part of the band for that to work.

18(t). KPRC-AM how the once mighty has fallen. Down another .3 and .8 since the Summer Book. KTRH must have taken all the popular talk shows and left KPRC with shows that aren't showing any promise the way the station is dropping in the ratings. Maybe CC should pry open the pocket book and try all local and live talk. I know it means hiring people, something that CC is loathe to do.

20(t) KHPT - How Fu*king long is Cox going to let this format sit on 1069, they haven't even had a morning show in over a year. By the time Cox does anything the 80's will be a popular format again. In a city with limited English language frequencies, Cox is doing the citizens of the city a disserve letting a rotting format sit on a good frequency.

20(t). KQBU - One of Univision's stations that is sitting near the 1.5 mark. They have a very good signal for a rim-shot, I'm surprised that Univision hasn't done anything with 93.3, but then the station could be making a decent profit with the rating it has and no need to change formats. I have the feeling that Univision could come up with a format that would do much better though.

22. KROI - Radio One's experiment into the Hispanic market. KROI up .2 since last month and .5 since the Summer Book. I believe Mediafrog has stated R O will stay with the format until 2Q 2006 and then decide what to do with KROI. I think he is correct. Radio One may either change to a format that will do well with the Hispanic population or make the changes to KROI's current format to bring it up to a respectable rating. Then again Urban Gospel would bring a 3+ rating to KROI over night. Martin Broadcasting KWWJ 1360 would be their competion during the day, but at night KWWJ must go to a pattern that only covers Baytown and Galveston, leaving the city without any Urban Gospel outlet. While KWWJ is under a 1 in the ratings, it is actually very good for a daytimer for Houston and suburbs, on AM and is hampered in coverage due to stations in DFW and Corpus Christi during the day. I vote for Urban Gospel on 92.1 come Spring of 2006.

23. KILT-AM - up .2 but I think that is the best that Sports 6-10 will do, the mid ones. KBME certainly didn't hurt them any. CC will probably stay with Sports 6-10 as it probably bills fairly well.

24. KIOL - I like this station and the people on the air. Down .2 and almost a one rating station now. I doubt that the new partnership will go for this kind of rating, even on a rim-shot with signal issues. Wish they get the music format changed to one that will bring in the listeners. I don't see KIOL in it's present format on the air past 2Q 2006. The way the 12+ ratings are going, KIOL will be off the chart by 2Q of 2006. Doesn't bode well for the station and personnel. The air staff has really given it their best shot and don't fault them.

27(t). KLAT - I applaud Univision for keeping a News station on the air for the Spanish speaking population, even though they could do better in the ratings than the upper mid zeros with another format. It is good to see a company that cares about a small sector of the population and keep a station like KLAT on the air with News. The station has good Houston coverage day and night, so Univision has many options open to them, but has choosen to serve a dedicated, but small piece of the pie.

32(t). KBME - In the mid zeros and going no where. CC should really try Air America on this station. KBME has good Houston coverage and I think AAR will do much better than the Sports format. Houston is the only large Texas city without a AAR outlet. It is time.

32(t). KFNC - Bottom of the chart with KBME. I don't know if Houston doesn't care about a News station, from the KTRH ratings, I guess not, but with KFNC's horrid signal many don't even know that 97.5 exists. I wonder hwo they would do on a full market signal {and NO I do not mean 104.1, never!}, but if 97.5 was on par with KILT-FM, Sunny, The Wave, etc would they have ratings in the two or three range? Cumulus would also have to go all news all day and move Jim Pruett to preferably the all night slot where the show would fit in better on a News station. If I was running Cumulus I would pair up Jim Pruett with Outlaw Dave afternoons. When Jim comes in after his show is over on KFNC at 5pm and sticks around with OD, the show is much better. Jim Prueett is still very good at the ad lib and a show with OD and JP would be a good one, KIOL just needs to change the music and if KIOL doesn't stop with the Pink Floyd every hour like it just came out, I will kill myself and this will be the last of these novels.

Happy Merry Whatever Holiday or Observance you do or do not partake this time of year. For those that it applies to a Happy New Year, even if your New Year is some other time of the calendar, Happy New Year, fu*k all this PC.

Mike O
 
I know these don't show up anywhere, but was is your opinion (or anyone else) on.

KSEV
KXYZ
KIKK



> Radiodial, Thank You for the nice things you said last month
> about my monthly ramblings on the ratings, I appreciate it
> and have been remiss in not letting you know much earlier.
> Hopefully slateradio will add his comments as well.
>
> Onward with the meaningless to many, I feel there is some
> value in the 12+, not a great deal, but not meaningless. If
> nothing else it did start some good debate on this board at
> one time.
>
> 1. KBXX & 2. KMJQ - Radio One rules the Houston airwaves,
> even KROI is moving on up to over a 1.5 and 22nd place.
> Will listen to the station sometime today and see if I can
> tell if they made any changes. It has been rumored that
> KXGJ 101.7 and KEYH 850 will be Spanish Oldies any day now.
> They were running a very Easy Listening Romantica format
> last night.
>
> 3. KLTN - Univision is another company that knows how to
> program a station and is not afraid to go in and make the
> necessary adjustments to a station that is faltering as KLTN
> was, but has climbed back up to the top end of the ratings.
>
> 4. KODA - Christmas music is very good to Sunny 99 and CC.
> Inside Radio posted some fantastic numbers that Sunny is
> getting once again with the all Christmas music format from
> Arbitron's PPM test here in Houston. IIRC Sunny 99 is
> pulling about a 12.8 rating at this time.
>
> 5. KRBE - who else?
>
> 6. KILT-FM - #1 in Country and CBS Radio will keep KILT in
> first place. KKBQ is not a threat to KILT now or tomorrow,
> unless there is a great turn around at Cox and I don't see
> that happening.
>
> 7. KTRH-AM - I'm still pissed at CC for killing the News on
> KTRH, but it hasn't hurt their ratings any. I guess that
> Houston is not a city of people that are interested in an
> all News station, but would rather hear Talk radio. Sad for
> a world class city like Houston.
>
> 8. KTBZ-FM - The Buzz is down 0.5, but that seems to be the
> norm for KTBZ. Next month it will be up 0.5.
>
> 9. KTJM/KJOJ-FM - La Raza is doing very well for Liberman,
> it is down 0.5 this trend, but KTJM also swings up and down
> by half a point like The Buzz. The only station in
> Liberman's stable of stations that is doing very well in the
> ratings, but you don't have to be in the ratings to be
> making money. Don't know if any of Liberman's stations are
> doing anything in the way of profits. I also wonder if
> Liberman is another Cox in the world of broadcasting and
> just lets their stations sit there and rot? A couple of
> companies that could take a lesson from Radio One and
> Univision.
>
> 10. KPTY - Univision has kept The Party going, it is down
> 0.3 this Phase, but not a big deal and Univision will keep
> making any changes necessary to keep KPTY viable. Wonder
> when/if Univision will move KPTI 105.3 from Crystal Beach
> and a signal that barely touches Galveston to Winnie with an
> upgrade to a Class C2, which will give them a good signal on
> 105.3 from Houston to Beaumont for Party. I don't know if
> the FCC has made a final ruling on the move yet. This would
> likely allow Univision to move KPTY 104.9 from downtown to
> Missouri City as a Class C1 and cover most of metro Houston.
>
>
> 11. KTHT - Country Legends, Cox lucked out with the right
> format on the right frequency. With the great coverage that
> Legends has on 97.1 and Classic Country the station is doing
> very well with only Tubby as the on air personality. It
> isn't anything that Cox is doing, just damn lucky. If only
> someone that was interesed in their stations would buy all
> of Cox's properties and program the stations all the way and
> not half assed Houston radio would benefit.
>
> 12(t). KKBQ - 93Q around a 3 rating where it has been for
> some time. Guess the new morning show didn't have any
> impact on KKBQ's ratings. KILT doesn't have anything to
> worry about as long as they don't get complacent also. 93Q
> is another Cox station.
>
> 12(t). KLOL - CC's Hurban up .5 and you have read the
> previous posts below. CC will keep plugging away and Mega
> 101 will stay in the game.
>
> 14. KHMX - down 0.4, I wonder what CC has in mind for Mix?
> Will they stay the as is or will '06 usher in a new format
> on 96.5, possibly an Active Rock format or Hot Talk? While
> 14th isn't bad in a market of 70 stations, I think that the
> right format will pull the 96.5 frequency out of the pile-up
> of stations with ratings from 3.2 to 2.3 (11 stations). Mix
> is over the 2.6 mark and could pull into the top ten with
> something new and fresh.
>
> 15. KOVE-FM - The Spanish language AC/Romantica station is
> rock solid at about 2.5 and has been for some time now.
> Does Univision leave well enough alone or go for some
> changes and shoot for the top ten, which they have the know
> how to achieve?
>
> 16(t). KKRW - The Arrow down .4, second phase in a row they
> are down now. I doubt that there will be any changes at The
> Arrow though, unless they continue to trend down and CC will
> also make changes needed to keep a station in the running.
>
> 16(t). KLDE - Cox actually did something and reimage 107.5
> and dropped any reference to oldies. Station sounds much
> better and one of the few HD Radio stations in the city. Up
> .2 and I think KLDE will be around for a while.
>
> 18(t). KHJZ - The CBS Radio station is down .6 from the
> Summer Book and getting dangerously near the 2 mark in the
> ratings. Sunny 99 probably accounts for a big share of
> former The Wave listeners during the Holiday Season. If The
> Wave doesn't come back up in ratings by Spring or keeps
> sliding, is a new format in store for the old KIKK address
> on the dial? I wonder if the Smooth Jazz format has a
> "shelf life" of just so long before listeners tire of the
> format and move on to other stations. Not that there is a
> lot to pick from in Houston. The Wave could do something
> radical, go Traditional Jazz. Or is that too much of
> speciality format without mass appeal and they would be
> competing against KTSU 90.9 The Choice, a fine station for
> those that haven't heard it and for those that can receive
> the station, KPVU 91.3 from Prairie View A&M another good
> Jazz station. Probably too much competion in the
> non-commercial part of the band for that to work.
>
> 18(t). KPRC-AM how the once mighty has fallen. Down another
> .3 and .8 since the Summer Book. KTRH must have taken all
> the popular talk shows and left KPRC with shows that aren't
> showing any promise the way the station is dropping in the
> ratings. Maybe CC should pry open the pocket book and try
> all local and live talk. I know it means hiring people,
> something that CC is loathe to do.
>
> 20(t) KHPT - How Fu*king long is Cox going to let this
> format sit on 1069, they haven't even had a morning show in
> over a year. By the time Cox does anything the 80's will be
> a popular format again. In a city with limited English
> language frequencies, Cox is doing the citizens of the city
> a disserve letting a rotting format sit on a good frequency.
>
>
> 20(t). KQBU - One of Univision's stations that is sitting
> near the 1.5 mark. They have a very good signal for a
> rim-shot, I'm surprised that Univision hasn't done anything
> with 93.3, but then the station could be making a decent
> profit with the rating it has and no need to change formats.
> I have the feeling that Univision could come up with a
> format that would do much better though.
>
> 22. KROI - Radio One's experiment into the Hispanic market.
> KROI up .2 since last month and .5 since the Summer Book. I
> believe Mediafrog has stated R O will stay with the format
> until 2Q 2006 and then decide what to do with KROI. I think
> he is correct. Radio One may either change to a format that
> will do well with the Hispanic population or make the
> changes to KROI's current format to bring it up to a
> respectable rating. Then again Urban Gospel would bring a
> 3+ rating to KROI over night. Martin Broadcasting KWWJ 1360
> would be their competion during the day, but at night KWWJ
> must go to a pattern that only covers Baytown and Galveston,
> leaving the city without any Urban Gospel outlet. While
> KWWJ is under a 1 in the ratings, it is actually very good
> for a daytimer for Houston and suburbs, on AM and is
> hampered in coverage due to stations in DFW and Corpus
> Christi during the day. I vote for Urban Gospel on 92.1
> come Spring of 2006.
>
> 23. KILT-AM - up .2 but I think that is the best that Sports
> 6-10 will do, the mid ones. KBME certainly didn't hurt them
> any. CC will probably stay with Sports 6-10 as it probably
> bills fairly well.
>
> 24. KIOL - I like this station and the people on the air.
> Down .2 and almost a one rating station now. I doubt that
> the new partnership will go for this kind of rating, even on
> a rim-shot with signal issues. Wish they get the music
> format changed to one that will bring in the listeners. I
> don't see KIOL in it's present format on the air past 2Q
> 2006. The way the 12+ ratings are going, KIOL will be off
> the chart by 2Q of 2006. Doesn't bode well for the station
> and personnel. The air staff has really given it their best
> shot and don't fault them.
>
> 27(t). KLAT - I applaud Univision for keeping a News station
> on the air for the Spanish speaking population, even though
> they could do better in the ratings than the upper mid zeros
> with another format. It is good to see a company that cares
> about a small sector of the population and keep a station
> like KLAT on the air with News. The station has good
> Houston coverage day and night, so Univision has many
> options open to them, but has choosen to serve a dedicated,
> but small piece of the pie.
>
> 32(t). KBME - In the mid zeros and going no where. CC
> should really try Air America on this station. KBME has
> good Houston coverage and I think AAR will do much better
> than the Sports format. Houston is the only large Texas
> city without a AAR outlet. It is time.
>
> 32(t). KFNC - Bottom of the chart with KBME. I don't know
> if Houston doesn't care about a News station, from the KTRH
> ratings, I guess not, but with KFNC's horrid signal many
> don't even know that 97.5 exists. I wonder hwo they would
> do on a full market signal {and NO I do not mean 104.1,
> never!}, but if 97.5 was on par with KILT-FM, Sunny, The
> Wave, etc would they have ratings in the two or three range?
> Cumulus would also have to go all news all day and move Jim
> Pruett to preferably the all night slot where the show would
> fit in better on a News station. If I was running Cumulus I
> would pair up Jim Pruett with Outlaw Dave afternoons. When
> Jim comes in after his show is over on KFNC at 5pm and
> sticks around with OD, the show is much better. Jim Prueett
> is still very good at the ad lib and a show with OD and JP
> would be a good one, KIOL just needs to change the music and
> if KIOL doesn't stop with the Pink Floyd every hour like it
> just came out, I will kill myself and this will be the last
> of these novels.
>
> Happy Merry Whatever Holiday or Observance you do or do not
> partake this time of year. For those that it applies to a
> Happy New Year, even if your New Year is some other time of
> the calendar, Happy New Year, fu*k all this PC.
>
> Mike O
>
 
> I know these don't show up anywhere, but was is your opinion
> (or anyone else) on.
>
> KSEV
> KXYZ
> KIKK
>
>
>
> > Radiodial, Thank You for the nice things you said last
> month
> > about my monthly ramblings on the ratings, I appreciate it
>
> > and have been remiss in not letting you know much earlier.
>
> > Hopefully slateradio will add his comments as well.
> >
> > Onward with the meaningless to many, I feel there is some
> > value in the 12+, not a great deal, but not meaningless.
> If
> > nothing else it did start some good debate on this board
> at
> > one time.
> >
> > 1. KBXX & 2. KMJQ - Radio One rules the Houston airwaves,
> > even KROI is moving on up to over a 1.5 and 22nd place.
> > Will listen to the station sometime today and see if I can
>
> > tell if they made any changes. It has been rumored that
> > KXGJ 101.7 and KEYH 850 will be Spanish Oldies any day
> now.
> > They were running a very Easy Listening Romantica format
> > last night.
> >
> > 3. KLTN - Univision is another company that knows how to
> > program a station and is not afraid to go in and make the
> > necessary adjustments to a station that is faltering as
> KLTN
> > was, but has climbed back up to the top end of the
> ratings.
> >
> > 4. KODA - Christmas music is very good to Sunny 99 and CC.
>
> > Inside Radio posted some fantastic numbers that Sunny is
> > getting once again with the all Christmas music format
> from
> > Arbitron's PPM test here in Houston. IIRC Sunny 99 is
> > pulling about a 12.8 rating at this time.
> >
> > 5. KRBE - who else?
> >
> > 6. KILT-FM - #1 in Country and CBS Radio will keep KILT in
>
> > first place. KKBQ is not a threat to KILT now or
> tomorrow,
> > unless there is a great turn around at Cox and I don't see
>
> > that happening.
> >
> > 7. KTRH-AM - I'm still pissed at CC for killing the News
> on
> > KTRH, but it hasn't hurt their ratings any. I guess that
> > Houston is not a city of people that are interested in an
> > all News station, but would rather hear Talk radio. Sad
> for
> > a world class city like Houston.
> >
> > 8. KTBZ-FM - The Buzz is down 0.5, but that seems to be
> the
> > norm for KTBZ. Next month it will be up 0.5.
> >
> > 9. KTJM/KJOJ-FM - La Raza is doing very well for Liberman,
>
> > it is down 0.5 this trend, but KTJM also swings up and
> down
> > by half a point like The Buzz. The only station in
> > Liberman's stable of stations that is doing very well in
> the
> > ratings, but you don't have to be in the ratings to be
> > making money. Don't know if any of Liberman's stations
> are
> > doing anything in the way of profits. I also wonder if
> > Liberman is another Cox in the world of broadcasting and
> > just lets their stations sit there and rot? A couple of
> > companies that could take a lesson from Radio One and
> > Univision.
> >
> > 10. KPTY - Univision has kept The Party going, it is down
> > 0.3 this Phase, but not a big deal and Univision will keep
>
> > making any changes necessary to keep KPTY viable. Wonder
> > when/if Univision will move KPTI 105.3 from Crystal Beach
> > and a signal that barely touches Galveston to Winnie with
> an
> > upgrade to a Class C2, which will give them a good signal
> on
> > 105.3 from Houston to Beaumont for Party. I don't know if
>
> > the FCC has made a final ruling on the move yet. This
> would
> > likely allow Univision to move KPTY 104.9 from downtown to
>
> > Missouri City as a Class C1 and cover most of metro
> Houston.
> >
> >
> > 11. KTHT - Country Legends, Cox lucked out with the right
> > format on the right frequency. With the great coverage
> that
> > Legends has on 97.1 and Classic Country the station is
> doing
> > very well with only Tubby as the on air personality. It
> > isn't anything that Cox is doing, just damn lucky. If
> only
> > someone that was interesed in their stations would buy all
>
> > of Cox's properties and program the stations all the way
> and
> > not half assed Houston radio would benefit.
> >
> > 12(t). KKBQ - 93Q around a 3 rating where it has been for
> > some time. Guess the new morning show didn't have any
> > impact on KKBQ's ratings. KILT doesn't have anything to
> > worry about as long as they don't get complacent also.
> 93Q
> > is another Cox station.
> >
> > 12(t). KLOL - CC's Hurban up .5 and you have read the
> > previous posts below. CC will keep plugging away and Mega
>
> > 101 will stay in the game.
> >
> > 14. KHMX - down 0.4, I wonder what CC has in mind for Mix?
>
> > Will they stay the as is or will '06 usher in a new format
>
> > on 96.5, possibly an Active Rock format or Hot Talk?
> While
> > 14th isn't bad in a market of 70 stations, I think that
> the
> > right format will pull the 96.5 frequency out of the
> pile-up
> > of stations with ratings from 3.2 to 2.3 (11 stations).
> Mix
> > is over the 2.6 mark and could pull into the top ten with
> > something new and fresh.
> >
> > 15. KOVE-FM - The Spanish language AC/Romantica station is
>
> > rock solid at about 2.5 and has been for some time now.
> > Does Univision leave well enough alone or go for some
> > changes and shoot for the top ten, which they have the
> know
> > how to achieve?
> >
> > 16(t). KKRW - The Arrow down .4, second phase in a row
> they
> > are down now. I doubt that there will be any changes at
> The
> > Arrow though, unless they continue to trend down and CC
> will
> > also make changes needed to keep a station in the running.
>
> >
> > 16(t). KLDE - Cox actually did something and reimage 107.5
>
> > and dropped any reference to oldies. Station sounds much
> > better and one of the few HD Radio stations in the city.
> Up
> > .2 and I think KLDE will be around for a while.
> >
> > 18(t). KHJZ - The CBS Radio station is down .6 from the
> > Summer Book and getting dangerously near the 2 mark in the
>
> > ratings. Sunny 99 probably accounts for a big share of
> > former The Wave listeners during the Holiday Season. If
> The
> > Wave doesn't come back up in ratings by Spring or keeps
> > sliding, is a new format in store for the old KIKK address
>
> > on the dial? I wonder if the Smooth Jazz format has a
> > "shelf life" of just so long before listeners tire of the
> > format and move on to other stations. Not that there is a
>
> > lot to pick from in Houston. The Wave could do something
> > radical, go Traditional Jazz. Or is that too much of
> > speciality format without mass appeal and they would be
> > competing against KTSU 90.9 The Choice, a fine station for
>
> > those that haven't heard it and for those that can receive
>
> > the station, KPVU 91.3 from Prairie View A&M another good
> > Jazz station. Probably too much competion in the
> > non-commercial part of the band for that to work.
> >
> > 18(t). KPRC-AM how the once mighty has fallen. Down
> another
> > .3 and .8 since the Summer Book. KTRH must have taken all
>
> > the popular talk shows and left KPRC with shows that
> aren't
> > showing any promise the way the station is dropping in the
>
> > ratings. Maybe CC should pry open the pocket book and try
>
> > all local and live talk. I know it means hiring people,
> > something that CC is loathe to do.
> >
> > 20(t) KHPT - How Fu*king long is Cox going to let this
> > format sit on 1069, they haven't even had a morning show
> in
> > over a year. By the time Cox does anything the 80's will
> be
> > a popular format again. In a city with limited English
> > language frequencies, Cox is doing the citizens of the
> city
> > a disserve letting a rotting format sit on a good
> frequency.
> >
> >
> > 20(t). KQBU - One of Univision's stations that is sitting
> > near the 1.5 mark. They have a very good signal for a
> > rim-shot, I'm surprised that Univision hasn't done
> anything
> > with 93.3, but then the station could be making a decent
> > profit with the rating it has and no need to change
> formats.
> > I have the feeling that Univision could come up with a
> > format that would do much better though.
> >
> > 22. KROI - Radio One's experiment into the Hispanic
> market.
> > KROI up .2 since last month and .5 since the Summer Book.
> I
> > believe Mediafrog has stated R O will stay with the format
>
> > until 2Q 2006 and then decide what to do with KROI. I
> think
> > he is correct. Radio One may either change to a format
> that
> > will do well with the Hispanic population or make the
> > changes to KROI's current format to bring it up to a
> > respectable rating. Then again Urban Gospel would bring a
>
> > 3+ rating to KROI over night. Martin Broadcasting KWWJ
> 1360
> > would be their competion during the day, but at night KWWJ
>
> > must go to a pattern that only covers Baytown and
> Galveston,
> > leaving the city without any Urban Gospel outlet. While
> > KWWJ is under a 1 in the ratings, it is actually very good
>
> > for a daytimer for Houston and suburbs, on AM and is
> > hampered in coverage due to stations in DFW and Corpus
> > Christi during the day. I vote for Urban Gospel on 92.1
> > come Spring of 2006.
> >
> > 23. KILT-AM - up .2 but I think that is the best that
> Sports
> > 6-10 will do, the mid ones. KBME certainly didn't hurt
> them
> > any. CC will probably stay with Sports 6-10 as it
> probably
> > bills fairly well.
> >
> > 24. KIOL - I like this station and the people on the air.
>
> > Down .2 and almost a one rating station now. I doubt that
>
> > the new partnership will go for this kind of rating, even
> on
> > a rim-shot with signal issues. Wish they get the music
> > format changed to one that will bring in the listeners. I
>
> > don't see KIOL in it's present format on the air past 2Q
> > 2006. The way the 12+ ratings are going, KIOL will be off
>
> > the chart by 2Q of 2006. Doesn't bode well for the
> station
> > and personnel. The air staff has really given it their
> best
> > shot and don't fault them.
> >
> > 27(t). KLAT - I applaud Univision for keeping a News
> station
> > on the air for the Spanish speaking population, even
> though
> > they could do better in the ratings than the upper mid
> zeros
> > with another format. It is good to see a company that
> cares
> > about a small sector of the population and keep a station
> > like KLAT on the air with News. The station has good
> > Houston coverage day and night, so Univision has many
> > options open to them, but has choosen to serve a
> dedicated,
> > but small piece of the pie.
> >
> > 32(t). KBME - In the mid zeros and going no where. CC
> > should really try Air America on this station. KBME has
> > good Houston coverage and I think AAR will do much better
> > than the Sports format. Houston is the only large Texas
> > city without a AAR outlet. It is time.
> >
> > 32(t). KFNC - Bottom of the chart with KBME. I don't know
>
> > if Houston doesn't care about a News station, from the
> KTRH
> > ratings, I guess not, but with KFNC's horrid signal many
> > don't even know that 97.5 exists. I wonder hwo they would
>
> > do on a full market signal {and NO I do not mean 104.1,
> > never!}, but if 97.5 was on par with KILT-FM, Sunny, The
> > Wave, etc would they have ratings in the two or three
> range?
> > Cumulus would also have to go all news all day and move
> Jim
> > Pruett to preferably the all night slot where the show
> would
> > fit in better on a News station. If I was running Cumulus
> I
> > would pair up Jim Pruett with Outlaw Dave afternoons.
> When
> > Jim comes in after his show is over on KFNC at 5pm and
> > sticks around with OD, the show is much better. Jim
> Prueett
> > is still very good at the ad lib and a show with OD and JP
>
> > would be a good one, KIOL just needs to change the music
> and
> > if KIOL doesn't stop with the Pink Floyd every hour like
> it
> > just came out, I will kill myself and this will be the
> last
> > of these novels.
> >
> > Happy Merry Whatever Holiday or Observance you do or do
> not
> > partake this time of year. For those that it applies to a
>
> > Happy New Year, even if your New Year is some other time
> of
> > the calendar, Happy New Year, fu*k all this PC.
> >
> > Mike O
> >
>
Will someone at Cumulus please do something! As much as 12+ means to advertising (nothing), this board will not be the same without Mike O's insightful rambling. It's entertaining and Mike O has a good radio mind. Thanks for keeping us informed, even if it's 12+.
 
> I know these don't show up anywhere, but was is your opinion
> (or anyone else) on.
>
> KSEV
> KXYZ
> KIKK
>
KSEV is in a four way tie at #27 in the upper mid zeros, tied with KCOH-AM 1430, a good station that is unfortunately overlooked even by the Black Community that it serves so very well. They play a great mix of old R&B most nights, especially after midnight, but even with the upgrade to 1000 watts at night the signal is tough to pick up, having a station in Tulsa shoot over 30kW right at Houston and a station in Panama City, FL that sends over 10kW towards Houston doesn't help picking up KCOH on a very crowded frequency. There is also a station up in Gladewater-Longview on 1430 that sends all their power this way at night. In the #27 mix is also KLAT-AM 1010 Univision's Spanish language News-Talk station and KWWJ-AM 1360 Darrell Martin's Urban Gospel station, one of three that he owns in the Houston metro along with KYOK (the old 1590 calls) 1140 in Conroe a daytimer and KANI 1500 in Wharton that does have a fair signal on the west side. All three are Gospel stations.

KSEV might do better if they would upgrade the night signal so you can pick it up in more than the NW part of Houston. WLW stomps the living hell out of KSEV most nights, even only five miles from the array you can hear WLW under KSEV. KSEV needs to keep running the 15kW they use daytime at night also with the pattern let out a little more to the east for better coverage of the east side. But from when I have listened to the station at night or day the programming is pretty lame at best.

KSEV was in the high two's at one time and looked like it was going to take on KPRC and KTRH as a real contender, but Dan Patrick has changed the programming around to a very conservative format and the ratings took a dive and continue to drop and KSEV may be another AM station off the ratings radar. Dan Patrick leases the entire year from Liberman who actually owns the station. It was reported that DP is paying LBI $1M a year to lease KSEV, but I don't see how that would be possible, I don't think KSEV brings in that much money in advertising a year. Maybe adguy will add more about KSEV, he certainly is knowledgable about the Houston market.

Last that I knew KIKK had so few listeners that it had a 0.0 rating, no idea about 1320, under a 0.3 or it would have been reported by R&R, but likely with virtually no audience for the Business News format and the Vietnamese programming it carries from 6pm to 6am probably does not bring in enough listeners for the station to register either. I wish I had the money to buy KXYZ from MRBI and turn it into an All News station. KXYZ has one of the top nighttime signals in Houston, along with KILT, KTRH, KBME, KPRC and KLAT.

Mike O
 
>>
>
> >
> > > Wave doesn't come back up in ratings by Spring or keeps
> > > sliding, is a new format in store for the old KIKK
> address
> >
> > > on the dial? I wonder if the Smooth Jazz format has a
> > > "shelf life" of just so long before listeners tire of
> the
> > > format and move on to other stations. Not that there is
> a
> >
> > > lot to pick from in Houston. The Wave could do
> something
> > > radical, go Traditional Jazz.
> > > I think The Wave is doing a fine job, but apparantly Office listeners prefer KODA for its holiday music, which is now playing. The Wave will eventually welcome them back after Christmas. I think there is a new wave in Jazz. which is called neo-traditional jazz, which happens to be much more of popular standards, which features today's artists-like Michael Buble, Norah Jones, Peter Cincotti, Harry Connick , or Rod Stewart. I think there's a station in New Orleans that plays it-KMTI(Martini 106) do you think KHJZ plans to go into that direction? Old folks would love to have good-old K-QUE back.
> > > 20(t) KHPT - How Fu*king long is Cox going to let this
> > > format sit on 1069, they haven't even had a morning show
>
> > in
> > > over a year. By the time Cox does anything the 80's
> will
> > be
> > > a popular format again. In a city with limited English
> > > language frequencies, Cox is doing the citizens of the
> > city
> > > a disserve letting a rotting format sit on a good
> > frequency.
> > >
> > >Cox has flipped a Tulsa station from Rock to CCM. It may be the next format for KHPT. CCM is very popular now, this music is so uplifting you will get up out of that bed and start feeling positive. CCM is also family friendly.CC has flipped A poorly-rated Austin Rock Station to CCM. I think the Osteens might have an interest in buying KHPT from Cox.
>
 
> I think the Osteens might have an interest in buying KHPT from
> Cox.
>

I think the Osteens might have an interest in not getting thrown off of planes, for whatever reason!?!
 
> > I know these don't show up anywhere, but was is your
> opinion
> > (or anyone else) on.
> >
> > KSEV
> > KXYZ
> > KIKK
> >
> KSEV is in a four way tie at #27 in the upper mid zeros,
> tied with KCOH-AM 1430, a good station that is unfortunately
> overlooked even by the Black Community that it serves so
> very well. They play a great mix of old R&B most nights,
> especially after midnight, but even with the upgrade to 1000
> watts at night the signal is tough to pick up, having a
> station in Tulsa shoot over 30kW right at Houston and a
> station in Panama City, FL that sends over 10kW towards
> Houston doesn't help picking up KCOH on a very crowded
> frequency. There is also a station up in
> Gladewater-Longview on 1430 that sends all their power this
> way at night. In the #27 mix is also KLAT-AM 1010
> Univision's Spanish language News-Talk station and KWWJ-AM
> 1360 Darrell Martin's Urban Gospel station, one of three
> that he owns in the Houston metro along with KYOK (the old
> 1590 calls) 1140 in Conroe a daytimer and KANI 1500 in
> Wharton that does have a fair signal on the west side. All
> three are Gospel stations.
>
> KSEV might do better if they would upgrade the night signal
> so you can pick it up in more than the NW part of Houston.
> WLW stomps the living hell out of KSEV most nights, even
> only five miles from the array you can hear WLW under KSEV.
> KSEV needs to keep running the 15kW they use daytime at
> night also with the pattern let out a little more to the
> east for better coverage of the east side. But from when I
> have listened to the station at night or day the programming
> is pretty lame at best.
>
> KSEV was in the high two's at one time and looked like it
> was going to take on KPRC and KTRH as a real contender, but
> Dan Patrick has changed the programming around to a very
> conservative format and the ratings took a dive and continue
> to drop and KSEV may be another AM station off the ratings
> radar. Dan Patrick leases the entire year from Liberman who
> actually owns the station. It was reported that DP is
> paying LBI $1M a year to lease KSEV, but I don't see how
> that would be possible, I don't think KSEV brings in that
> much money in advertising a year. Maybe adguy will add more
> about KSEV, he certainly is knowledgable about the Houston
> market.
>
> Last that I knew KIKK had so few listeners that it had a 0.0
> rating, no idea about 1320, under a 0.3 or it would have
> been reported by R&R, but likely with virtually no audience
> for the Business News format and the Vietnamese programming
> it carries from 6pm to 6am probably does not bring in enough
> listeners for the station to register either. I wish I had
> the money to buy KXYZ from MRBI and turn it into an All News
> station. KXYZ has one of the top nighttime signals in
> Houston, along with KILT, KTRH, KBME, KPRC and KLAT.
>
> Mike O
>
I have heard that Patrick does pay a pretty hefty sum to Liberman. I know both Dan and Lenard Liberman fairly well and that is about right for both of them. As for the ad revenue, Patrick probably generates a little over $2M in sales. The Houston radio market is about $350M and KSEV has a well qualified and experienced sales staff that has the ability to easily bring in somewhere between 1/2 and 1% of this market's revenue. KSEV's listening base is well established and full of both loyal listeners and loyal advertisers. They are good to work with and fair for the most part and they have some advertisers that will drop large $$$'s on them no matter where the station's ratings go. At $2M+ in annual ad revenue, and it could even be $3M, Patrick and his partners can easily run KSEV with his leasing arrangement with Liberman. I don't know why Patrick and his partners don't try to go after a station like KXYZ with a better signal and program it similar to the way the Fox News Channel programs news. Patrick would deliver real news in a conservative vein, which is what he is about. The only thing about a move like that is that they would have to spend a fortune on outside promotion after they convert over to a new signal. If I were Patrick and his partners I would pay close attention to MRBI and they way they let Dan Frishberg put their license at risk. Stranger things have happened in this wacky radio world.

Adguy
 
As for format flip projections (always a fun topic!), I don't see KHMX flipping formats ANY time soon, not after shelling out big bucks for Sam Malone. They may tweak the format some, but their thinking is -- women in their 20's who loved Sam on KRBE are now in their 30's and listen to Hot Adult Contemporary, growing too old for Top 40. The only thing I could see them flipping to is a Jack ... but I'm beginning to give up on Houston getting a Jack -- if we don't have one at this point, we never will.

Smooth Jazz will be an interesting watch. I don't think they'll hold onto the format for another full year, but I could be wrong. One thing that WON'T happen, is a switch to traditional jazz. There's not enough mass appeal for traditional jazz in Houston, which is a shame -- I'd much rather hear some Miles Davis over Kenny G crap any day!

Ah, The Point. Why haven't they switched to a Jack station? I have no idea. They could have pulled up at least into the Top 15, most likely Top 10 with that flip, and stay close to their current format. I definitely see a flip in the next year for them. Most likely a radical one.

Someone flipping to Contemporary Christian maybe? That's an interesting idea. I see that happening more and more around the nation, and Houston is ripe for that format. However, we have the strongest non-commercial Christian station in the country (KSBJ). How would that go over? Not very Christian-like to do!

By the way, shameless plug, you can see some music ramblings from me, among other things, on a new website in Houston called Houstonist (www.houstonist.com). It's a sister to the Gothamist site in New York -- short blogs on upcoming events, current news, etc in Houston. Check it out!


> > > Radiodial, Thank You for the nice things you said last
> > month
> > > about my monthly ramblings on the ratings, I appreciate
> it
> >
> > > and have been remiss in not letting you know much
> earlier.
> >
> > > Hopefully slateradio will add his comments as well.
> > >
> > > Onward with the meaningless to many, I feel there is
> some
> > > value in the 12+, not a great deal, but not meaningless.
>
> > If
> > > nothing else it did start some good debate on this board
>
> > at
> > > one time.
> > >
> > > 1. KBXX & 2. KMJQ - Radio One rules the Houston
> airwaves,
> > > even KROI is moving on up to over a 1.5 and 22nd place.
>
> > > Will listen to the station sometime today and see if I
> can
> >
> > > tell if they made any changes. It has been rumored that
>
> > > KXGJ 101.7 and KEYH 850 will be Spanish Oldies any day
> > now.
> > > They were running a very Easy Listening Romantica format
>
> > > last night.
> > >
> > > 3. KLTN - Univision is another company that knows how to
>
> > > program a station and is not afraid to go in and make
> the
> > > necessary adjustments to a station that is faltering as
> > KLTN
> > > was, but has climbed back up to the top end of the
> > ratings.
> > >
> > > 4. KODA - Christmas music is very good to Sunny 99 and
> CC.
> >
> > > Inside Radio posted some fantastic numbers that Sunny is
>
> > > getting once again with the all Christmas music format
> > from
> > > Arbitron's PPM test here in Houston. IIRC Sunny 99 is
> > > pulling about a 12.8 rating at this time.
> > >
> > > 5. KRBE - who else?
> > >
> > > 6. KILT-FM - #1 in Country and CBS Radio will keep KILT
> in
> >
> > > first place. KKBQ is not a threat to KILT now or
> > tomorrow,
> > > unless there is a great turn around at Cox and I don't
> see
> >
> > > that happening.
> > >
> > > 7. KTRH-AM - I'm still pissed at CC for killing the News
>
> > on
> > > KTRH, but it hasn't hurt their ratings any. I guess
> that
> > > Houston is not a city of people that are interested in
> an
> > > all News station, but would rather hear Talk radio. Sad
>
> > for
> > > a world class city like Houston.
> > >
> > > 8. KTBZ-FM - The Buzz is down 0.5, but that seems to be
> > the
> > > norm for KTBZ. Next month it will be up 0.5.
> > >
> > > 9. KTJM/KJOJ-FM - La Raza is doing very well for
> Liberman,
> >
> > > it is down 0.5 this trend, but KTJM also swings up and
> > down
> > > by half a point like The Buzz. The only station in
> > > Liberman's stable of stations that is doing very well in
>
> > the
> > > ratings, but you don't have to be in the ratings to be
> > > making money. Don't know if any of Liberman's stations
> > are
> > > doing anything in the way of profits. I also wonder if
> > > Liberman is another Cox in the world of broadcasting and
>
> > > just lets their stations sit there and rot? A couple of
>
> > > companies that could take a lesson from Radio One and
> > > Univision.
> > >
> > > 10. KPTY - Univision has kept The Party going, it is
> down
> > > 0.3 this Phase, but not a big deal and Univision will
> keep
> >
> > > making any changes necessary to keep KPTY viable.
> Wonder
> > > when/if Univision will move KPTI 105.3 from Crystal
> Beach
> > > and a signal that barely touches Galveston to Winnie
> with
> > an
> > > upgrade to a Class C2, which will give them a good
> signal
> > on
> > > 105.3 from Houston to Beaumont for Party. I don't know
> if
> >
> > > the FCC has made a final ruling on the move yet. This
> > would
> > > likely allow Univision to move KPTY 104.9 from downtown
> to
> >
> > > Missouri City as a Class C1 and cover most of metro
> > Houston.
> > >
> > >
> > > 11. KTHT - Country Legends, Cox lucked out with the
> right
> > > format on the right frequency. With the great coverage
> > that
> > > Legends has on 97.1 and Classic Country the station is
> > doing
> > > very well with only Tubby as the on air personality. It
>
> > > isn't anything that Cox is doing, just damn lucky. If
> > only
> > > someone that was interesed in their stations would buy
> all
> >
> > > of Cox's properties and program the stations all the way
>
> > and
> > > not half assed Houston radio would benefit.
> > >
> > > 12(t). KKBQ - 93Q around a 3 rating where it has been
> for
> > > some time. Guess the new morning show didn't have any
> > > impact on KKBQ's ratings. KILT doesn't have anything to
>
> > > worry about as long as they don't get complacent also.
> > 93Q
> > > is another Cox station.
> > >
> > > 12(t). KLOL - CC's Hurban up .5 and you have read the
> > > previous posts below. CC will keep plugging away and
> Mega
> >
> > > 101 will stay in the game.
> > >
> > > 14. KHMX - down 0.4, I wonder what CC has in mind for
> Mix?
> >
> > > Will they stay the as is or will '06 usher in a new
> format
> >
> > > on 96.5, possibly an Active Rock format or Hot Talk?
> > While
> > > 14th isn't bad in a market of 70 stations, I think that
> > the
> > > right format will pull the 96.5 frequency out of the
> > pile-up
> > > of stations with ratings from 3.2 to 2.3 (11 stations).
>
> > Mix
> > > is over the 2.6 mark and could pull into the top ten
> with
> > > something new and fresh.
> > >
> > > 15. KOVE-FM - The Spanish language AC/Romantica station
> is
> >
> > > rock solid at about 2.5 and has been for some time now.
>
> > > Does Univision leave well enough alone or go for some
> > > changes and shoot for the top ten, which they have the
> > know
> > > how to achieve?
> > >
> > > 16(t). KKRW - The Arrow down .4, second phase in a row
> > they
> > > are down now. I doubt that there will be any changes at
>
> > The
> > > Arrow though, unless they continue to trend down and CC
> > will
> > > also make changes needed to keep a station in the
> running.
> >
> > >
> > > 16(t). KLDE - Cox actually did something and reimage
> 107.5
> >
> > > and dropped any reference to oldies. Station sounds
> much
> > > better and one of the few HD Radio stations in the city.
>
> > Up
> > > .2 and I think KLDE will be around for a while.
> > >
> > > 18(t). KHJZ - The CBS Radio station is down .6 from the
> > > Summer Book and getting dangerously near the 2 mark in
> the
> >
> > > ratings. Sunny 99 probably accounts for a big share of
> > > former The Wave listeners during the Holiday Season. If
>
> > The
> > > Wave doesn't come back up in ratings by Spring or keeps
> > > sliding, is a new format in store for the old KIKK
> address
> >
> > > on the dial? I wonder if the Smooth Jazz format has a
> > > "shelf life" of just so long before listeners tire of
> the
> > > format and move on to other stations. Not that there is
> a
> >
> > > lot to pick from in Houston. The Wave could do
> something
> > > radical, go Traditional Jazz. Or is that too much of
> > > speciality format without mass appeal and they would be
> > > competing against KTSU 90.9 The Choice, a fine station
> for
> >
> > > those that haven't heard it and for those that can
> receive
> >
> > > the station, KPVU 91.3 from Prairie View A&M another
> good
> > > Jazz station. Probably too much competion in the
> > > non-commercial part of the band for that to work.
> > >
> > > 18(t). KPRC-AM how the once mighty has fallen. Down
> > another
> > > .3 and .8 since the Summer Book. KTRH must have taken
> all
> >
> > > the popular talk shows and left KPRC with shows that
> > aren't
> > > showing any promise the way the station is dropping in
> the
> >
> > > ratings. Maybe CC should pry open the pocket book and
> try
> >
> > > all local and live talk. I know it means hiring people,
>
> > > something that CC is loathe to do.
> > >
> > > 20(t) KHPT - How Fu*king long is Cox going to let this
> > > format sit on 1069, they haven't even had a morning show
>
> > in
> > > over a year. By the time Cox does anything the 80's
> will
> > be
> > > a popular format again. In a city with limited English
> > > language frequencies, Cox is doing the citizens of the
> > city
> > > a disserve letting a rotting format sit on a good
> > frequency.
> > >
> > >
> > > 20(t). KQBU - One of Univision's stations that is
> sitting
> > > near the 1.5 mark. They have a very good signal for a
> > > rim-shot, I'm surprised that Univision hasn't done
> > anything
> > > with 93.3, but then the station could be making a decent
>
> > > profit with the rating it has and no need to change
> > formats.
> > > I have the feeling that Univision could come up with a
> > > format that would do much better though.
> > >
> > > 22. KROI - Radio One's experiment into the Hispanic
> > market.
> > > KROI up .2 since last month and .5 since the Summer
> Book.
> > I
> > > believe Mediafrog has stated R O will stay with the
> format
> >
> > > until 2Q 2006 and then decide what to do with KROI. I
> > think
> > > he is correct. Radio One may either change to a format
> > that
> > > will do well with the Hispanic population or make the
> > > changes to KROI's current format to bring it up to a
> > > respectable rating. Then again Urban Gospel would bring
> a
> >
> > > 3+ rating to KROI over night. Martin Broadcasting KWWJ
> > 1360
> > > would be their competion during the day, but at night
> KWWJ
> >
> > > must go to a pattern that only covers Baytown and
> > Galveston,
> > > leaving the city without any Urban Gospel outlet. While
>
> > > KWWJ is under a 1 in the ratings, it is actually very
> good
> >
> > > for a daytimer for Houston and suburbs, on AM and is
> > > hampered in coverage due to stations in DFW and Corpus
> > > Christi during the day. I vote for Urban Gospel on 92.1
>
> > > come Spring of 2006.
> > >
> > > 23. KILT-AM - up .2 but I think that is the best that
> > Sports
> > > 6-10 will do, the mid ones. KBME certainly didn't hurt
> > them
> > > any. CC will probably stay with Sports 6-10 as it
> > probably
> > > bills fairly well.
> > >
> > > 24. KIOL - I like this station and the people on the
> air.
> >
> > > Down .2 and almost a one rating station now. I doubt
> that
> >
> > > the new partnership will go for this kind of rating,
> even
> > on
> > > a rim-shot with signal issues. Wish they get the music
> > > format changed to one that will bring in the listeners.
> I
> >
> > > don't see KIOL in it's present format on the air past 2Q
>
> > > 2006. The way the 12+ ratings are going, KIOL will be
> off
> >
> > > the chart by 2Q of 2006. Doesn't bode well for the
> > station
> > > and personnel. The air staff has really given it their
> > best
> > > shot and don't fault them.
> > >
> > > 27(t). KLAT - I applaud Univision for keeping a News
> > station
> > > on the air for the Spanish speaking population, even
> > though
> > > they could do better in the ratings than the upper mid
> > zeros
> > > with another format. It is good to see a company that
> > cares
> > > about a small sector of the population and keep a
> station
> > > like KLAT on the air with News. The station has good
> > > Houston coverage day and night, so Univision has many
> > > options open to them, but has choosen to serve a
> > dedicated,
> > > but small piece of the pie.
> > >
> > > 32(t). KBME - In the mid zeros and going no where. CC
> > > should really try Air America on this station. KBME has
>
> > > good Houston coverage and I think AAR will do much
> better
> > > than the Sports format. Houston is the only large Texas
>
> > > city without a AAR outlet. It is time.
> > >
> > > 32(t). KFNC - Bottom of the chart with KBME. I don't
> know
> >
> > > if Houston doesn't care about a News station, from the
> > KTRH
> > > ratings, I guess not, but with KFNC's horrid signal many
>
> > > don't even know that 97.5 exists. I wonder hwo they
> would
> >
> > > do on a full market signal {and NO I do not mean 104.1,
> > > never!}, but if 97.5 was on par with KILT-FM, Sunny, The
>
> > > Wave, etc would they have ratings in the two or three
> > range?
> > > Cumulus would also have to go all news all day and move
>
> > Jim
> > > Pruett to preferably the all night slot where the show
> > would
> > > fit in better on a News station. If I was running
> Cumulus
> > I
> > > would pair up Jim Pruett with Outlaw Dave afternoons.
> > When
> > > Jim comes in after his show is over on KFNC at 5pm and
> > > sticks around with OD, the show is much better. Jim
> > Prueett
> > > is still very good at the ad lib and a show with OD and
> JP
> >
> > > would be a good one, KIOL just needs to change the music
>
> > and
> > > if KIOL doesn't stop with the Pink Floyd every hour like
>
> > it
> > > just came out, I will kill myself and this will be the
> > last
> > > of these novels.
> > >
> > > Happy Merry Whatever Holiday or Observance you do or do
> > not
> > > partake this time of year. For those that it applies to
> a
> >
> > > Happy New Year, even if your New Year is some other time
>
> > of
> > > the calendar, Happy New Year, fu*k all this PC.
> > >
> > > Mike O
 
> Radiodial, Thank You for the nice things you said last month
> about my monthly ramblings on the ratings, I appreciate it
> and have been remiss in not letting you know much earlier.
> Hopefully slateradio will add his comments as well.
>


Hi Mike_O!

Thank you very much for your reviews on Houston radio. I miss them when they don't show up. Always insightful and well thought through.

I also like you postive support for KIOL and your honest comments for where they need fixing. You are very fair and balanced in all of your reviews.

Thanks again! And don't be a stranger during the next ratings release. I get antsy! LOL!

JMHO
 
> It has been rumored that
> KXGJ 101.7 and KEYH 850 will be Spanish Oldies any day now.

Liberman would do better flipping 107.9/96.9 to a Recuerdo/Preciosa style format.

> 16(t). KLDE - Cox actually did something and reimage 107.5
> and dropped any reference to oldies. Station sounds much
> better and one of the few HD Radio stations in the city.

Technical and audio quality greatly improved after the HD overhaul. They were smart to dump most of the pre-Beatles stuff.

> If The Wave doesn't come back up in ratings by Spring or keeps
> sliding, is a new format in store for the old KIKK address
> on the dial?

I'll betcha their demos are quite attractive, so they'd have to tumble a lot further before a change is made.

> The Wave could do something radical, go Traditional Jazz.

It would bomb. Tried commercially on the old KJZY in DFW, which gave it a good effort, but finally had to throw in the towel. That was a decade and a half ago.

> I'm surprised that Univision hasn't done anything
> with 93.3, but then the station could be making a decent
> profit with the rating it has and no need to change formats.

Que Buena appears to be joined at the hip with Estereo Latino, aiming at demographic cousins from different geographic areas in Mexico. Probably both are sold in close combination.

> I have the feeling that Univision could come up with a
> format that would do much better though.

If Univision launches Recuerdo in Houston, it would go on 93.3.
>
> Then again Urban Gospel would bring a
> 3+ rating to KROI over night.

Which is why I'm surprised they didn't try it in the first place. Would fit perfectly with RO's other Houston properties, and is currently a big format hole in a market that probably underserves African-Americans 25-54.

> I vote for Urban Gospel on 92.1 come Spring of 2006.

I'll keep banging the drum for that as well.

> 32(t). KBME - In the mid zeros and going no where.

I'd be curious to see a breakout of 790's local shows from 3-9p and how they stack up against 610. There are more and more rumblings about a local morning show on the Sports Animal, so CC will probably try a number of repairs and adjustments on 790 before going in another direction.
 
>
> > I have the feeling that Univision could come up with a
> > format that would do much better though.
>
> If Univision launches Recuerdo in Houston, it would go on
> 93.3.

93.3 does very well in combo with KLTN, and they serve two different regional Mexican constituencies. Of course, the 93.3 signal is a rimshot, so would be an ultra unlikly choice were Recuerdo to be done in Houston.
 
> 93.3 does very well in combo with KLTN, and they serve two
> different regional Mexican constituencies. Of course, the
> 93.3 signal is a rimshot, so would be an ultra unlikly
> choice were Recuerdo to be done in Houston.

And I now stand corrected on my Recuerdo 93.3 speculation (putting on my dunce cap now.) I had incorrectly figured K-Love was safe, but now realize the flip to Recuerdo makes sense for audience flow from the old to new format on 106.5. Guess that's why I'm not a radio programmer! Shows that even reasonably successful ideas can always have potential for radical improvement.
 
> > 93.3 does very well in combo with KLTN, and they serve two
>
> > different regional Mexican constituencies. Of course, the
> > 93.3 signal is a rimshot, so would be an ultra unlikly
> > choice were Recuerdo to be done in Houston.
>
> And I now stand corrected on my Recuerdo 93.3 speculation
> (putting on my dunce cap now.) I had incorrectly figured
> K-Love was safe, but now realize the flip to Recuerdo makes
> sense for audience flow from the old to new format on 106.5.
> Guess that's why I'm not a radio programmer! Shows that
> even reasonably successful ideas can always have potential
> for radical improvement.
>

Amor in Phoenix went Recuerdo 8 weeks ago. In the November extraps, it is up 150%, and we expect it to be a 4 share station in December.
 
A Little Late But...

Radiodial...thanks for the namedrop in your previous post.

I appreciate the vote of confidence in my ratings analysis, as much of a shot in the dark as it is.

Here's what I think are the biggies--not even referencing the 12+ numbers.

KHMX will not spike in ratings just because of the new morning guy, even if it is Sam Malone. And CC'd better hope that they do have Michelle Fisher on deck because the current show (after a few listens) is largely a snoozer.
Sam lacks the chemistry with Natalie that made him and Maria a great morning show. His content is ambivalent and most of his attempted comedy comes off more like 40+ rambling, not a good description for a station courting (or trying to court) "slightly" younger demos. I think Jack has proven that it is the new Mix.
Mix formats are losing steam because a Jack station can be sold to much of the same demo and has a fresher appeal.
It has momentum because it's the new guy on the block. Some Jack stations are already fledging, some starting to flail and LA's is enjoying its 25-34 parade.

KRBE continues to prove it is a solid property and to any logical person, leaving the station as is would be a smart business decision.
The name is there, it's widely known and people aren't going to search riggorously for another top 40 station anytime soon.
There will be extensive fallout if KRBE is ****ed with. It's one of the few Top 40's I would confidently say that about.
It's why Atom and Maria are keeping what could have been a runover with the steamroller morning show into a viable competitor.
Even with Roula and Ryan leading Mix's numbers, they were getting beaten in all their demos.
Most people have stuck with KRBE and I think they intend to do so.

KBXX, KMJQ and KODA aren't easily nudged from their top spots. Houston will continue to be a profitable place for AC as long as it is a doctor's office mecca.
The urban-listening demographic continues expanding which allows The Box to remain in the top 3 consistently.

KIOL has been adjusted moderately, but the signal is screwed. The best reception I've gotten of this station is on Highway 190 headed from Livingston to Jasper and that's pretty sad for a HOUSTON station.
Even flipping this station to an active-leaning rocker would not pull in high numbers. I still reccommed it though because it will pull in better numbers than a pitiful almost 1 share.
This is one station that is not hurt or helped by 12+ numbers. The 12+ say everything you need to know about how well this station is faring.
I can even hear the wind pissing on Cumulus. The wind for Christ's sake.

I wish there was a strategy to get the two rimshot frequencies out of their deep holes, but Cumulus is coming up short on ropes and ladders and is overstocked on shovels.

I hope Cox puts KHPT out of its misery. If this is a "right to die" case, KHPT definitely has the "right to die." I've seldom seen a company hang on to such a mediocre to terrible performing crap station.
The music selection is decent, but all 80's with a few 90's isn't the imaging or playlist this station needs.
Bob or Jack is ify, but a lot better than what's on currently. And of course, I'm just repeating what has already been said hundreds of times on this board. My posts on this issue have got to be in double digits.
I'll do everyone a service and just not post the obvious on KHPT anymore. We all know.

Satellite radio will do well to its niche audience in Houston, but I think it would be boyish to expect a dramatic decline in users of local terrestrial radio. Radio here has high listenership and that won't be changing anytime soon.

Just my two cents.
 
Status
This thread has been closed due to inactivity. You can create a new thread to discuss this topic.


Back
Top Bottom