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Phoenix Radio Seems So Boring Right Now...

indieradioguy said:
Two words: Mary McCann (the Bone Mamma.) Somebody bring her back to Phoenix. Please. And I will still occasionally listen to The Edge - er, I mean X103.9 - just to hear Robin Nash, because she's one of the few DJ's left in this town who is enthusiastic enough to make me want to buy a CD. Why *can't* I have my cake and eat it, too? I don't want to choose between DJ's or new music, paper or plastic.

I concur! The Bone Mama would be an excellent re-addition to Phoenix radio. Another on-air personality that hasn't been mentioned here--and one that I think gives good radio--is Steve Douglas on The Peak.
 
landtuna said:
I've always heard that most radio listening (and I mean by that active listening and not as background noise in the Home Depot) is done in a vehicle.

The diary, which reports(ed) only rememembered listening and which was generally considered to measure personal choice listening, showed anywhere from 25% (New York) to 33% (LA) of listening to be in the car. The rest was in home and at work.

In any case, advertisers were the group that asked for exposure, not "listening" measurement... as they don't care how a message arrives, just how many people were exposed. In any event, short periods of exposure in a store (Home Depot and most big stores don't put radio stations on anyway) barely affects listening... it just increases cume, and cume is not what buyers use to select stations.
 
DavidEduardo said:
The diary, which reports(ed) only rememembered listening and which was generally considered to measure personal choice listening, showed anywhere from 25% (New York) to 33% (LA) of listening to be in the car. The rest was in home and at work.

I would expect NY (city I'm assuming) would be low since most commuters don't drive (apologies to Long Island drivers who find themselves on the "World's Largest Parking Lot". By contrast 33% of El A sounds very low considering virtually all commuting is done by car.

Does PPM support these numbers?

DavidEduardo said:
Home Depot and most big stores don't put radio stations on anyway

My local Home Depots (two) both air KOOL-FM.
 
radioiscrack said:
<<<...Dahl has such little strengh nowadays he couldn't pull a greasy string out of a cat's @$$...>>>


And which planet does getting paid a million dollars a year mean he has little strength?
...are you kidding? In '05 Dahl took a couple of days off of his Chicago show to go to New York and beg Howard Stern for a gig on Sirius Howard 101. Stern relished the opportunity to brush Dahl off...and as for Leykis, he's still producing and distributing (thru Westwood 1) The Tasting Room (still on KJLL in Tucson every Sunday)...
 
landtuna said:
I would expect NY (city I'm assuming) would be low since most commuters don't drive (apologies to Long Island drivers who find themselves on the "World's Largest Parking Lot". By contrast 33% of El A sounds very low considering virtually all commuting is done by car.

The only "New York" radio market is the New York City MSA, which includes NY and the Boroughs, a bit of the Hudson River Valley, Long Island's two counties, 9 counties in Jersey and even one in CT. As many or more people don't use public transit as do.

Does PPM support these numbers?

PPM does not report in-car listening separately. However, LA has 40% of listening in home, a bit higher than in the diary, and 60% away from home. This is consistent with the diary, so one can assume the diary data matches the PPM data and LA in-car is around 30%.

My local Home Depots (two) both air KOOL-FM.

Interesting. That may be a breech of policy, as most retail chains have storecasting and take measures to prevent being socked with music licensing fees beyond that.

In any case, how much time does the average person spend a month in a Home Depot? The average radio listening per month is something like 55 hours... a half hour or less in HD will have no effect at all.
 
Top 40 and Rhythmic Radio, TODAY | MY OPINIONS:

1. These days, I only listen to radio on Friday or Saturday nights, during mixshows, since I know I'll still get to hear a few "exclusives" and extra goodies from time to time during those time periods. My Zune player, News Talk, (or sometimes, Internet Radio) gets a lot of attention during other time periods. Friday and Saturday night mixes (whether streaming or listening to local terrestrials) are PERFECT for my new generation dance, electro-pop, and new generation freestyle / booty bass sound, and I'm glad people are jumping on this new trend sound, whether they are musically educated enough to know they are doing so or not.

2. I am also happy with the VARIETY in sound that has been brought back to the mainstream. Now that rhythmic top 40 has finally changed, people are once again discovering how to use actual creative MELODIES and sounds in hit music of various tempos today in the U.S, and dance/electro pop music is back, I'm really loving the sound of many rhythmic and rhythmic top 40 stations today.

To me, this is what makes radio still worthwhile these days, personally. As far as talent goes, well... really, I haven't thought too much about if I miss talent or not lately. I'm just thankful enough right now for the direction today's hit music is headed in. Once again, my past time favorite formats are sounding exciting again, and reminding me of why I used to love that sound so much. A party type station, with fun live jocks, DJ's, active fun filled on-air segments / shows / specialty shows, new music + some rather unique features, and lively music ALL TOGETHER is what I miss most, now that I think of it.. but if we cannot have that, then I'm satisfied with the more music thing for now.(We do have a few stations, with one especially, that's VERY close to bringing that style back today... and they sound GREAT with their Fri & Sat night mixes and "new" DJ's that know how to Jam...) As far as talk radio goes, I say on air talent is a requirement.
 
DavidEduardo said:
The only "New York" radio market is the New York City MSA, which includes NY and the Boroughs, a bit of the Hudson River Valley, Long Island's two counties, 9 counties in Jersey and even one in CT. As many or more people don't use public transit as do.

Ah...yes....the "netherlands" outside The City would explain the difference. Having lived there once I should have remembered the terrible traffic.

DavidEduardo said:
Interesting. That may be a breech of policy, as most retail chains have storecasting and take measures to prevent being socked with music licensing fees beyond that.

In any case, how much time does the average person spend a month in a Home Depot? The average radio listening per month is something like 55 hours... a half hour or less in HD will have no effect at all.

The average person or the average radio listener?

I didn't mention time in a Home Depot to show listening influence upon shoppers but rather to illustrate that not everyone goes for that famous/infamous 55+ exclusion. As I recall, even the HD in Press-kott had KOOL on. But that was some time ago.
 
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