What stations in SC may have potential for a format change in 2011?
I'll get the ball rolling, and as usual....Shine 96.7
I'll get the ball rolling, and as usual....Shine 96.7
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Potential format changes 2011
- Thread starter carolinaradio
- Start date
I would be more than just thrilled if Shine 96.7 would flip formats. As long as its a popular mainstream music format such as Top 40, GenX, and not so much of a news talker or sports talker. There is already too much Christian with WLFJ and all its several scattered frequencies of it's Radio Z mess.
I, personally, would like My102.5 to change formats. It's such a bland, background music, station... where its very easy to hear it in the background but not good enough to have it stay in your memory for long... just bland, dry, dull, drab, etc.
I'd like to see a non-clear channel country station come into town, with popping hot imaging, jingles, airstaff, playlist, on top of its game sounding country station. There are several out there, just wish we had some non-clear channel ones here in this area. 99.9 Kiss Country has potential, but, it is Clear Channel. hmmm.
I, personally, would like My102.5 to change formats. It's such a bland, background music, station... where its very easy to hear it in the background but not good enough to have it stay in your memory for long... just bland, dry, dull, drab, etc.
I'd like to see a non-clear channel country station come into town, with popping hot imaging, jingles, airstaff, playlist, on top of its game sounding country station. There are several out there, just wish we had some non-clear channel ones here in this area. 99.9 Kiss Country has potential, but, it is Clear Channel. hmmm.
Don't forget 106.9 is also a Christian station and there are even more. I wonder if they'll get USC again this year. Not only is it playing something we have enough of, it sounds awful on top of that. The only reason Clear keeps that format on the air is because they can use people from 102.5 to operate it. Any other format might require somebody new.jself1982 said:I would be more than just thrilled if Shine 96.7 would flip formats. As long as its a popular mainstream music format such as Top 40, GenX, and not so much of a news talker or sports talker. There is already too much Christian with WLFJ and all its several scattered frequencies of it's Radio Z mess.
I, personally, would like My102.5 to change formats. It's such a bland, background music, station... where its very easy to hear it in the background but not good enough to have it stay in your memory for long... just bland, dry, dull, drab, etc.
I'd like to see a non-clear channel country station come into town, with popping hot imaging, jingles, airstaff, playlist, on top of its game sounding country station. There are several out there, just wish we had some non-clear channel ones here in this area. 99.9 Kiss Country has potential, but, it is Clear Channel. hmmm.
I am indifferent to 102.5 but they need to just play regular music on the weekends, I think the "flashback weekend" concept could be rested and just used occasionally. It's just the same stuff you hear everywhere all week just repeated more. I agree that the country stations are boring, especially 92.5....too bad Entercom would never do country here. Their "Wolf" format is extremely modern and hot sounding, but with two high powered FM's doing that I don't think we need another one..
i know the focus is on the cc stations but entercom is a fail too. if 98.9 is the better ac station they could afford a complete morning show based on signal strengh. same with 93.7. one of the best signals in the market and rarely is in the top five in ratings. we have 93.3 because a third country station with lots of imaging didn't work in 1995 and probably wouldn't work now. plus a trimulcast of their talk format with one fm and two ams. that is a waste to me. i agree that 102.5 is stale although i like older songs. 96.7 is low power and will never get good ratings. i prefer country and flip stations.
The way the Miller owned stations in the midlands seems to change formats I am sure one of his stations will change... CC1
Entercom does fail with mornings. Hawk and Tom have run their course and The Rise Guys are just awful. Bo & Lauren sound small market. 93.3 really could flip for all I care...terrible morning show and overall sound on a massive signal that does not live up to its potential. They've let it linger since 2005 though so I guess this year won't be any different.freqdev said:i know the focus is on the cc stations but entercom is a fail too. if 98.9 is the better ac station they could afford a complete morning show based on signal strengh. same with 93.7. one of the best signals in the market and rarely is in the top five in ratings. we have 93.3 because a third country station with lots of imaging didn't work in 1995 and probably wouldn't work now. plus a trimulcast of their talk format with one fm and two ams. that is a waste to me. i agree that 102.5 is stale although i like older songs. 96.7 is low power and will never get good ratings. i prefer country and flip stations.
I focus on CC more because they have the station that is the ripest for a flip. The highest 96.7 could probably go is upper 2's. They tried Christian, it's failed, it's time to try something else. I agree with you on WORD
actually, I listened to 102.5 for a while the other day and they sounded more modern than they have. I just think a break from the flashback weekends would be nice.
Well, lets see. Columbia has...
3 classic rock/hits stations (Fox 102, Magic 98.5, 94.3 The River)
3 AC stations (Carolina 92.1, 96.7 Steve-FM, B106)
2 Urban Hip-Hop Stations (100.1 the BEAT, Hot 103.9)
2 Urban AC's (101.3 Big DM, Kiss 103.1)
2 Sports Talk FM stations (ESPN 93.1, 107.5 the GAME)
2 Country stations (97.5 WCOS, 93.9 Cat Country--although they have a horrible downtown signal. The multi path KILLS the station. They need a translator.)
1 CHR (WNOK 104.7)
Columbia has way too much AC and classic rock! Sadly, I don't see ANY potential for changes in the Columbia market. If anything, it would be great to have a CHR war. But, who would do it? No one in this market changes much, unless it's country, AC, or classic hits/rock! In my opinion, B 106 should at LEAST advance to Hot AC with some 90's hits. 96.7 Steve FM needs to admit they have an AC agenda and bring back the Lite handle.
3 classic rock/hits stations (Fox 102, Magic 98.5, 94.3 The River)
3 AC stations (Carolina 92.1, 96.7 Steve-FM, B106)
2 Urban Hip-Hop Stations (100.1 the BEAT, Hot 103.9)
2 Urban AC's (101.3 Big DM, Kiss 103.1)
2 Sports Talk FM stations (ESPN 93.1, 107.5 the GAME)
2 Country stations (97.5 WCOS, 93.9 Cat Country--although they have a horrible downtown signal. The multi path KILLS the station. They need a translator.)
1 CHR (WNOK 104.7)
Columbia has way too much AC and classic rock! Sadly, I don't see ANY potential for changes in the Columbia market. If anything, it would be great to have a CHR war. But, who would do it? No one in this market changes much, unless it's country, AC, or classic hits/rock! In my opinion, B 106 should at LEAST advance to Hot AC with some 90's hits. 96.7 Steve FM needs to admit they have an AC agenda and bring back the Lite handle.
RadioOCD said:Well, lets see. Columbia has...
3 classic rock/hits stations (Fox 102, Magic 98.5, 94.3 The River)
3 AC stations (Carolina 92.1, 96.7 Steve-FM, B106)
2 Urban Hip-Hop Stations (100.1 the BEAT, Hot 103.9)
2 Urban AC's (101.3 Big DM, Kiss 103.1)
2 Sports Talk FM stations (ESPN 93.1, 107.5 the GAME)
2 Country stations (97.5 WCOS, 93.9 Cat Country--although they have a horrible downtown signal. The multi path KILLS the station. They need a translator.)
1 CHR (WNOK 104.7)
Columbia has way too much AC and classic rock! Sadly, I don't see ANY potential for changes in the Columbia market. If anything, it would be great to have a CHR war. But, who would do it? No one in this market changes much, unless it's country, AC, or classic hits/rock! In my opinion, B 106 should at LEAST advance to Hot AC with some 90's hits. 96.7 Steve FM needs to admit they have an AC agenda and bring back the Lite handle.
I agree with some of what you say. However, the only two stations that have potential to change are two of the newest that have not been able to get any traction: WWNU AND WWNQ. The Columbia metro is still pretty conserative and the format choices reflect that.
I always thought B-106 would work better as a Hot A/C. They even flirted with that early on (1985) at night and did well with it. But that ain't gonna' happen! Steve FM bringing back the "Lite" handle would be a mistake. They have carved out a niche for themselves and they are definitely NOT "Lite," even though the few currents that they sprinkle in usually are A/C.
At this point, The River and Fox have darned near the same audience levels. Anyone remember when Fox was a guaranteed Top 5-7 performer?
WLTY, while still promoting a "variety" image is pretty much an 1980's rock-oriented pop station, with some recurrents and lunars thrown in.
There is probably room for 92.1, 106.7 and 96.7 as AC's. If 92.1 had heritage, they would probably be making some money despite their older than dirt demos.
My pick for format changes: WTCB and WARQ both flip to "all commercials all the time."
WLTY, while still promoting a "variety" image is pretty much an 1980's rock-oriented pop station, with some recurrents and lunars thrown in.
There is probably room for 92.1, 106.7 and 96.7 as AC's. If 92.1 had heritage, they would probably be making some money despite their older than dirt demos.
My pick for format changes: WTCB and WARQ both flip to "all commercials all the time."
I hate to think what you'd say about a station I would like.jself1982 said:I, personally, would like My102.5 to change formats. It's such a bland, background music, station... where its very easy to hear it in the background but not good enough to have it stay in your memory for long... just bland, dry, dull, drab, etc.
Kiss didn't sound too bad last time I tried it, but WPTL is so much better. Too bad it's daytime only and has such a sorry signal.jself1982 said:I'd like to see a non-clear channel country station come into town, with popping hot imaging, jingles, airstaff, playlist, on top of its game sounding country station. There are several out there, just wish we had some non-clear channel ones here in this area. 99.9 Kiss Country has potential, but, it is Clear Channel. hmmm.
92.5 is actually the better country station. Too bad they can't dump most of the newer stuff, because then I guess no one would listen, which isn't good for a 100,000-watt FM.carolinaradio said:I agree that the country stations are boring, especially 92.5....too bad Entercom would never do country here. Their "Wolf" format is extremely modern and hot sounding, but with two high powered FM's doing that I don't think we need another one..
Why in the world does any country station need to be extermely modern and hot sounding?
I think if you changed WESC to a hot country station you would royally piss off every redneck in the upstate. When I lived in Anderson county years ago, I woke up to Bob Hooper on purpose because they did not play just the current top 40 hits and you cannot argue with that station's success.
vc your right not every country station has to sound totally modern or hot so to speak. The Nashville/Hollywood sound gets old very quickly after you hear the same song/singer 10 times a day. I believe the best country stations have a traditional to modern country mix that way you get to hear some real country music along with the country-pop-rock-rap stuff and some of the new real country music that is coming out that Nashville doesn't back and you don't get to hear anywhere else. At WLRE we get alot of original new music from both big country stars and up and coming country singers and alot of the newer young people trying to get started want traditional country music sound in their music not just today's country sound. We don't get to play much of the big country singers traditional stuff due to contract agreements but the newer up and coming people with traditional country music sound are really good, of course we play local and unheard talent too.
I wonder how old WESC skews. Probably older than the average country station. I like the WSSL sound more, but that's just personal preference...Lhsh said:I think if you changed WESC to a hot country station you would royally piss off every redneck in the upstate. When I lived in Anderson county years ago, I woke up to Bob Hooper on purpose because they did not play just the current top 40 hits and you cannot argue with that station's success.
I wonder how active rock would do on 96.7 if CC tried it again. It would fit with USC if they get them again this fall. A lot of people aren't happy with 93.3....they don't sound good at all but there's nowhere else for those listeners to go. The Buzzard got about a 2 years ago. Better than being the 3rd or 4th rate gospel station
I can't edit my other post, so I'll just add..
This is a Clear Channel station in Greensboro/Winston-Salem. This is similar to what I would suggest for 96.7. Put USC on it, get some decent voicetrackers, and just let it run. http://www.ihaveabuzz.com/main.html
This is a Clear Channel station in Greensboro/Winston-Salem. This is similar to what I would suggest for 96.7. Put USC on it, get some decent voicetrackers, and just let it run. http://www.ihaveabuzz.com/main.html
Lhsh said:I think if you changed WESC to a hot country station you would royally piss off every redneck in the upstate. When I lived in Anderson county years ago, I woke up to Bob Hooper on purpose because they did not play just the current top 40 hits and you cannot argue with that station's success.
WESC does sound good as far as a good mix of country, but... the imaging, jingles, etc. doesn't! I am a fan of good imaging and a good jingle package. Honestly, have you ever caught yourself singing along to the jingles of any station yourself? I think we all do. With that said, WESC has had the same jingles from Reelworld since what 2004-2005? It's long overdue for a new jingle package, not to mention someone over there needs to send a new sheet of written liners to their VO guy.
And WSSL, just flush there imaging down the drain, they haven't sounded "country" with their imaging since Jesus was a boy! (LOL)
Some will say imaging has nothing to do with a station and I disagree. Imaging works perfectly when you are not "Live and Local" like all Clear Channel stations in this market. How often is there an actual DJ live on the air and not voice tracked? That's where imaging comes in to remind you "Broadcasting to Greenville and Spartanburg...etc" Cause' Lo and Behold we sure don't have a live and local DJ telling us about our local areas.
We can discuss format flips all day, but some of us can tolerate our current poor selections if we just had an actual live DJ making radio back naturally interactive!
With tracking, what goes around has come back around. There were many stations back in the 1970's that used this very sort of thing and we had two of them right here in Columbia with WZLD and WNOK-FM. Back then they came in via reel to reel tape and now it is done by satellite and computers, so see no difference. What was old is now new again.
I am afraid voice tracking is just a fact of life with all of the mp3 players and satellite radio.
I am afraid voice tracking is just a fact of life with all of the mp3 players and satellite radio.
jself1982 said:I am a fan of good imaging and a good jingle package. Honestly, have you ever caught yourself singing along to the jingles of any station yourself? I think we all do. With that said, WESC has had the same jingles from Reelworld since what 2004-2005? It's long overdue for a new jingle package, not to mention someone over there needs to send a new sheet of written liners to their VO guy.
And WSSL, just flush there imaging down the drain, they haven't sounded "country" with their imaging since Jesus was a boy! (LOL)
Some will say imaging has nothing to do with a station and I disagree. Imaging works perfectly when you are not "Live and Local" like all Clear Channel stations in this market. How often is there an actual DJ live on the air and not voice tracked? That's where imaging comes in to remind you "Broadcasting to Greenville and Spartanburg...etc" Cause' Lo and Behold we sure don't have a live and local DJ telling us about our local areas.
We can discuss format flips all day, but some of us can tolerate our current poor selections if we just had an actual live DJ making radio back naturally interactive!
yeah kind of like weenie and the butt from family guy. that is good interactive radio.
I do agree that WESC needs new imaging. Sounds kind of low-budget.
The station is entirely local, I guess they deserve credit for that.
The station is entirely local, I guess they deserve credit for that.
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