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PSA's

  • Thread starter elevator_opratr
  • Start date

E

elevator_opratr

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Are there any good websites that consist of free downloadable generic PSA's? Any topic is fine. Any other good sources?
 
> Are there any good websites that consist of free
> downloadable generic PSA's? Any topic is fine. Any other
> good sources?
>

I've got a list someplace that one of our other ops directors sent to me. You might need to lower your standards a bit, but you'll find some good stuff, and likely get on some mailing lists for PSAs.<P ID="signature">______________
Dan Cooper
AM540 The Word/105.3 The Fish Milwaukee, WI
Notice: My views, opinions, and statements are my own, not those of Salem Communications, its employees, partners, affiliates, or sponsors.</P>
 
> Are there any good websites that consist of free
> downloadable generic PSA's? Any topic is fine. Any other
> good sources?

Try <a target="_blank" href=http://radiospace.com/psahome.htm>here</a>.
<P ID="signature">______________


</P>
 
> > Are there any good websites that consist of free
> > downloadable generic PSA's? Any topic is fine. Any other
> > good sources?
>
> Try here.

Thank you. I've been wondering about that myself.

73s from 954<P ID="signature">______________
MEDIA BIAS WEB SITE</P>
 
this will probably sound like a totally silly question, but realistically, who needs PSAs anymore (other than the pertinent local PSAs you'd run that are home market specific)?
 
> this will probably sound like a totally silly question, but
> realistically, who needs PSAs anymore (other than the
> pertinent local PSAs you'd run that are home market
> specific)?
>

There's a local station in my area that runs a lot of them for filler, like when they don't have paid ads. That doesn't sound good to me.
 
> > this will probably sound like a totally silly question,
> but
> > realistically, who needs PSAs anymore (other than the
> > pertinent local PSAs you'd run that are home market
> > specific)?
> >
>
> There's a local station in my area that runs a lot of them
> for filler, like when they don't have paid ads. That doesn't
> sound good to me.
>

Maybe not, but in some formats (like the talk station I program) you have to fill all of your breaks completely to keep the station running on schedule. It's not like a music format where you can just add another song. Plus, if I'm not mistake, you are supposed to run at least some PSAs for FCC compliance. We use PSAs and promos to fill the breaks that wouldn't be filled otherwise. Much better than the computer spitting out random stuff to fill breaks.<P ID="signature">______________
Dan Cooper
AM540 The Word/105.3 The Fish Milwaukee, WI
Notice: My views, opinions, and statements are my own, not those of Salem Communications, its employees, partners, affiliates, or sponsors.</P>
 
> We use PSAs and promos to fill the breaks
> that wouldn't be filled otherwise. Much better than the
> computer spitting out random stuff to fill breaks.

Also better than filler music. CKLW in Windsor does this while they run Coast to Coast AM overnight. Since a lot of the U.S. ads are for products not available in Canada (and the fact that Canada just doesn't like the idea of U.S. companies advertising on their airwaves... whoop-de-doo...), CKLW runs filler music over the Coast to Coast network ads that follow the TOH break. There've been times when I've heard board ops confused about timings because of this practice (as if you can't cue the pot and listen for the signature piano and hi-hat intro). Of course, this is good justification for me to go into one of my rants about how stoopid it makes the Canadian government look for putting such strict regulations over their radio stations, but I'm too lazy to type it all out right now :)<P ID="signature">______________
"Get educated. Read stuff on the web and believe all of it."
-- Phil Hendrie
http://theradioblog.blogspot.com</P>
 
> Are there any good websites that consist of free
> downloadable generic PSA's? Any topic is fine. Any other
> good sources?
>
psacentral.adcouncil.org
just sign up. You can also get them on CD.<P ID="signature">______________
</P>
 
That's what I figured.

Suggestion? Station Promos! If we (as programmers) always say to our Sales Dept.
"every minute of our airtime is worth something", then if you do need to "fill"
(I'm assuming during syndicated programming?), then produce a series of Station Promos- the usual Morning Show Promos you'd normally run but also Promos for other attirubtes and features of your station, including Imaging and Branding Promos.

Otherwise, I'd get right back to the music.

>
> There's a local station in my area that runs a lot of them
> for filler, like when they don't have paid ads. That doesn't
> sound good to me.
>
 
> Also better than filler music.

I use filler music on a very limited basis, really only when I need to meet the satellite on time, and at a few select points throughout the day to keep the system on schedule. Sounds better than cutting off a spot when the system hits a hard branch.<P ID="signature">______________
Dan Cooper
AM540 The Word/105.3 The Fish Milwaukee, WI
Notice: My views, opinions, and statements are my own, not those of Salem Communications, its employees, partners, affiliates, or sponsors.</P>
 
No requirement to run PSA's. You're required to provide some form of programming that discusses issues relevant to the local community. For most stations this is a program buried at 6am on Sunday mornings featuring interviews from people around town. Then you have to write down what you talked about and when, then file a report each quarter in your public file.

Yeehaw







> Maybe not, but in some formats (like the talk station I
> program) you have to fill all of your breaks completely to
> keep the station running on schedule. It's not like a music
> format where you can just add another song. Plus, if I'm
> not mistake, you are supposed to run at least some PSAs for
> FCC compliance. We use PSAs and promos to fill the breaks
> that wouldn't be filled otherwise. Much better than the
> computer spitting out random stuff to fill breaks.
>
 
> Then you have to write down what you
> talked about and when, then file a report each quarter in
> your public file.

[begin dripping sarcasm]I look forward to it every quarter.[end dripping sarcasm]<P ID="signature">______________
Dan Cooper
AM540 The Word/105.3 The Fish Milwaukee, WI
Notice: My views, opinions, and statements are my own, not those of Salem Communications, its employees, partners, affiliates, or sponsors.</P><P ID="edit"><FONT class="small">Edited by wannabenewsboy on 08/06/05 01:32 AM.</FONT></P>
 
> > Also better than filler music.
>
> I use filler music on a very limited basis, really only when
> I need to meet the satellite on time, and at a few select
> points throughout the day to keep the system on schedule.
> Sounds better than cutting off a spot when the system hits a
> hard branch.

True... but then, you're probably talking about points at which it wouldn't be possible to fill time with anything else. CKLW could easily find some local advertising or PSA's with which to fill time, as they have no live local programming at that hour.<P ID="signature">______________
"Get educated. Read stuff on the web and believe all of it."
-- Phil Hendrie
http://theradioblog.blogspot.com</P>
 
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