T
Tennessee Cowboy
Guest
The Winter Arbitron SWAG book will be out soon. Anybody want to go out on a limb and make a few bold predictions? Any shills want to put out their optimistic company line? Either way should be interesting.
I say it could be a no contest. "Mountain Man Pirkle" could wipe the floor with them all if he so desired. That's My Prediction.Tennessee Cowboy said:By summer, market domination will be determined by no-holds-barred, no time limit cage match. First up, Johnny "The East-Tennessee Mountain Man" Pirkle vs. Farid "What is a Knoxville?" Suleman. Possible last minute substitution by Irving "The Cumulus Number Cruncherrrrr" Rothsteeeeeeen!
boogiecheck said:My prediction: 60% of the population will not be accounted for.
85% of the stations surveyed will lack someone actually riding herd over the on-air staff.
1 station will continue to allow mindless chatter about coffee and coupon clipping in morning drive, while back announcing yet another hit from a failed Disney princess and giving the wrong song title.
Tennessee Cowboy said:boogiecheck said:My prediction: 60% of the population will not be accounted for.
85% of the stations surveyed will lack someone actually riding herd over the on-air staff.
1 station will continue to allow mindless chatter about coffee and coupon clipping in morning drive, while back announcing yet another hit from a failed Disney princess and giving the wrong song title.
That last line, song back sell excepted, could apply to more than one morning show in this town.
boogiecheck said:Tennessee Cowboy said:boogiecheck said:My prediction: 60% of the population will not be accounted for.
85% of the stations surveyed will lack someone actually riding herd over the on-air staff.
1 station will continue to allow mindless chatter about coffee and coupon clipping in morning drive, while back announcing yet another hit from a failed Disney princess and giving the wrong song title.
That last line, song back sell excepted, could apply to more than one morning show in this town.
Which is why we need a new format in this town. Something with back beat and rhythm, actual clocks, an air staff with some talent (not much, just some), and maybe, just maybe the desire to be on the air somewhere other than Knoxville.
Radioceo said:Prolly is not a word.
Kent T said:boogiecheck,
No Rhythmic CHR or Urban is viable in Knoxville. Knoxville market advertisers and mainstream media buyers won't buy, there's not enough format centric local advertisers to keep it viable. Simple business. Afro-American radio in K-town faded when WBMK and WKGN left that train. This is a market area which is conservative. Unless some non-com takes up the format. No revenue, no format. In Chattanooga, an Urban station can stay alive and viable and make money. The area has enough afro centric businesses who buy ad time and mainstream media buyers will also buy time in crossover deals. A rhythmic might even do fine in that market.