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Top40ClassicsDJ
Guest
I see Q 105 went ALL Christmas at 9am Wednesday Morning,Permanent or just for today? Cheers LOYAL Q Listener from USF 8) ???
David Sharp said:Okay...how about this...
No real format change... BUT... the all Christmas format would give them time to re-brand the station... new sweepers, jingles or whatever, that would go along with the shift to classic hits...
David Sharp said:Okay...how about this...
No real format change... BUT... the all Christmas format would give them time to re-brand the station... new sweepers, jingles or whatever, that would go along with the shift to classic hits...
CLASSIC HITS? Aren't they already playing that?Parttimer said:David Sharp said:Okay...how about this...
No real format change... BUT... the all Christmas format would give them time to re-brand the station... new sweepers, jingles or whatever, that would go along with the shift to classic hits...
Exactly what i was thinking. Gives the listener a nice long separation from the old format.
MsMusicRadio said:How about Q105 flips to AC as "Fresh 105" , WMTX seems to be staggering and Magic is dull as a box of rocks. Any thoughts?
Lighten up, Francis... um... I mean Love Tiger.Top40ClassicsDJ said:Also ITS DJ LoveTrain(LoveTiger is RETIRED) 8) ???
Top40ClassicsDJ said:Also ITS DJ LoveTrain(LoveTiger is RETIRED) 8) ???
RADIO geek squad said:CLASSIC HITS? Aren't they already playing that?
RickSklar77 said:24/7 Christmas is a coalition move because the tactic pulls cume from all formats. That's a fact, and Arbitron can prove it to you, if you ask the question.
So...
That's all Q105 (or 94.7, or the dreadful Mix) want to do: Expose the new coalition to their regular format. The trick is convincing the new cume that what you offer them after Christmas is what they actually want.
Here's a lesson, kids:
Any agency worth it's name is hip to the hype of a station's Christmas tactic for the fall book. So 4 or 5 years ago, the challenge became dominating fall AND winter.
Can Q105 manage to do what 94.9 and 100.7 couldn't?