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The Writings on the Wall
Guest
Now it seems that Radio One maybe really forced to sell KKBT if they don't make some major revenue in the upcoming quarter. They just had to raise their credit even more with the banks.
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adamgre
Guest
the 100.3 freq was good when it was K100 and Pirate Radio. 
Didn't Emmis just sell a stand alone in Phoenix because they couldn't make it work?KKBT is a stand alone. I don't see Radio One getting a 2nd signal unless Styles gets rid of KDAY. If RO doesn't get a 2nd signal, how long before they pull out of LA?The Writings on the Wall said:
Actually, it has always been an inferior signal to the bulk of the LA stations because it has only 5,300 watts. The only Wilson lower is KSCA, with 4800.adamgre said:the 100.3 freq was good when it was K100 and Pirate Radio.
That is not so. Radio One is profitable, but the investment analysts are considering it to be a poor investment. Most of this is the same issue all radio companies have. The investment folks would like to see them get rid of non-core assets... which means non-Black stations. The Beat is a core asset.The Writings on the Wall said:
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mostb1
Guest
The website for 100.3 The Beat is now "under construction" www.thebeatla.comNow "(Todays R&B and Classic Soul)L.A.'s R&B Leader 100.3 The Beat". Direct competition to both Hot 92 Jamz and 102.3 KJLH each which have been consistently trending down for a year or more.The core music on The Beat is almost the same as Hot 92 Jamz.More dumb moves by Radio One. The Beat will never be able to recapture its historic adult numbers as an Urban AC sign on of the early 90's.Three stations esentially fighting for the same small core audience. DUMB. Hot needs to breakout and go more directly for Hispanics as neither The Beat or KJLH ever will.
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mostb1
Guest
After listening for a while this AM, the imaging, beds and jock approach are still too much like a hip hop station. But the music is slightly hipper than Hot 92 Jamz which has to be one of the most boring and unimaginative stations I've ever heard.Some of the song versions they are playing at "The Beat" are way too long. Lots of dead air, too.
No Black station can get early 90's numbers, since the market has grown, yet the Black population is stagnant, meaning fewer Blacks as a percentage of the population and lower shares. Part of theproblem, then, is market related, not station related.
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mostb1
Guest
Absolutely not true that you can't get high ratings with the current black population in Los Angeles. "The Beat" proved that during the 21st Century with its former morning man who is now headed via syndication to KDAY/KDAI.DavidEduardo said:
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mostb1
Guest
"The Beat" is only calling itself "The Peoples Station" during the Michael Baisden syndicated show right now. This goes back to their hip hop days not the current format. Very inconsistent.And Michael Baisden playing KC & The Sunshine Band on a black station? Too East Coast for L.A.. "The Beat" has NEVER played KC & The Sunshine Band.
The best year KKBT ever had was 2001, which was before the 2000 Census numbers kicked in, showing a lower than projected Black population percentage in LA. Ever since, they have been trending downward based on 4-book averages. In fact, the loss of Hispanics (who pere a decent percentage of cume) to KXOL in 2005 was the end of it as an 18-34 station. Remember, high share comes from cume and TSL. The morning show, for a while, got great TSL. Then it started fading, and the whole station started sliding slowly.
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djdramah2
Guest
Despite the lower percentage (which is due to outmigration and to a much larger extent, huge gains in the Hispanic population) the actual numbers of blacks in LA is growing, slowly, but growing. At nearly 8% of the poulation, that is still nearly a million black people (900,000 12+) and LA is the seventh largest African American black metro radio market in the US. The Beat's switch to Urban AC was a good move I think and it filled a hole in the market for African American adults. Yes we have KJLH but the signal is limited, doesn't reach most African Americans in the LA market and in time, I expect them to flip to Urban Oldies or Gospel. Hip Hop still has a home on Power and now KDAY. It will be interesting to see how this all plays out. Wouln't you also tend to think the downward trend would also signal a shift in music preferences? Hip-hop stations are down in most markets.DavidEduardo said:
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mostb1
Guest
If you think Stevie Wonder would ever flip KJLH to Gospel or Urban Oldies, you don't know Stevie Wonder.djdramah2 said:
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djdramah2
Guest
If you think Stevie Wonder would ever flip KJLH to Gospel or Urban Oldies, you don't know Stevie Wonder.^^ Stevie Wonder is a member of my church in the Crenshaw district, is very active at our church and performs gospel music quite often our 8AM and 11AM services. So if The Beat makes a dent in KJLH, no, it would not surprise me if he would flip KJLH to gospel. Obviously you don't know Stevie Wonder.
We will see what all these moves mean in the coming days. Let's just sit back and watch.
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mostb1
Guest
Personally knowing what a womanizer Stevie Wonder is YOU don't know him very well. He needs to be going to church for what I know he's done.Stevie would NEVER go gospel.djdramah2 said:
"Let the man who have no sin cast the first stone"Actual Quote from the Bible.mostb1 said:
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