Discussing survey results is always a slippery slope. How does one explain contradictory results? The NAB announced the results of a pole that said, "76% of cellphone owners 'would consider paying a one-time fee of 30 cents to access local radio stations through a built-in radio chip.' ” It also claimed that 66% of adults would use the feature. Meanwhile, the CEA announced their poll results that said 70% would not listen to FM broadcasts on their cellphone. Mr. Shapiro, from CEA, said, "There is little consumer demand for radio-capable cell phones and consumers don’t want the government telling them what features their phones should have.” Well, either someone or both are lying or cherry picking the methodology or the results. What can we take from that? Obviously, the only results that matter are poles that have asked TheBigA his opinion...at least according to TheBigA.
Now, can we just do more voice tracking, head office transmitter readings and satellite program delivery and ignore this problem?
Now, can we just do more voice tracking, head office transmitter readings and satellite program delivery and ignore this problem?