That alone always made me think he didn't have the chops for talkradio. Prank callers are such a staple...and he would unwittingly do a clinic in how NOT to handle a prank caller.
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Randi Rhodes to end show
- Thread starter raccoonradio
- Start date
That alone always made me think he didn't have the chops for talkradio. Prank callers are such a staple...and he would unwittingly do a clinic in how NOT to handle a prank caller.
Maybe more than 3 or 4, but yeah, not many are successful on a national level.
I'm sure the syndicator was, but why keep doing a show if it loses money? He obviously didn't enjoy it.
He doesn't.
It's not unusual for syndicators to pay stations to carry a talk show. It doesn't mean they're losing money.
Good point, but I would think that would have to be a huge blow to the ego for a guy like O'Reilly.
Why would they tell him?
If we knew about it, he would have. I hope. Of course, he didn't seem terribly involved so maybe it was just another gig for him and he didn't care about that sort of stuff.
Very few syndicated programs are paid for in cash by stations. Usually they are given to the station in barter for the commercials the syndicator runs. If they are having trouble getting some key markets, they will pay for clearance. Very normal.
Yes. I know this. I work at a radio station. I used to load the barter spots at my old station. Barter spots run during my show. You're not telling me anything I don't know.
Paying for clearance is a step below barter, and if I were a big ego guy like Bill O'Reilly, it would bother me. That was my only point.
I don't think it would bother O'Reilly. He knew his show was going up against Limbaugh who ruled then, as now, the 12-3 timeslot for talk. His radio show lasted for a decade and did reasonably well. However, it never dominated, and when you're already making millions from TV and could make millions more from books and the time spent on radio is time away from authoring, then you leave radio. Since he left his radio show, he's written like a half dozen books. If he had the success Limbaugh had, he's still be doing radio. That was what I meant by market forces leading to the demise of the radio show. As for Dobbs, he just never caught on real well in radio. That could be because his distributor didn't have the resources to ensure clearance in all major markets. Again, the market didn't make the show a hit. It's no different for Rhodes, Schultz or any other. It's not as if Limbaugh started his national show on 600+ stations that were all strong in their market.
A lot of TV guys get an unexpected surprise when they decide to do radio: It ain't that easy.
A highly structured TV hour like O'Reilly's won't wind you like a 3-hour talk show where you have to be off-script for a sizable portion of the show---unless you're like Hannity, who merely rearranges the same 15 talking points hour after hour.
Admittedly, O'Reilly was better than most TV-to-radio people I've heard.
A highly structured TV hour like O'Reilly's won't wind you like a 3-hour talk show where you have to be off-script for a sizable portion of the show---unless you're like Hannity, who merely rearranges the same 15 talking points hour after hour.
Admittedly, O'Reilly was better than most TV-to-radio people I've heard.
True. Seems to me CNBC's Jim Cramer also did a talk radio show for a time. He was a lot calmer than the guy we see on TV, and as a result, the radio show was pretty dull.
IIRC, Fox was not a big fan of O'Reilly's radio show either. They felt it diluted the brand. Plus they didn't share in the revenue. They had their own radio deal with CC. So they were just as happy when he gave it up.
Hannity resets every break. You can listen to 10 or 15 minutes of his show and get the gist of the entire thing. For someone who notices such things it's annoying. For a casual listener it's a convenient way to listen to a show. The trick is you can't listen for too long or it gets repetitive. It's actually a pretty smart move for a drive time guy.
As opposed to an expected surprise???
F
FredLeonard
Guest
An expected surprise is what happens on your birthday. You know you'll get presents. You don't know what they are.
An unexpected surprise is when you finish your shift and the PD tells you you're fired, after telling you two days ago you're doing a great job.
You folks who claim that liberal talk radio can't attract commercial support: have you checked lately who sponsors conservative talk? Hint - it ain't businesses. There's an incestuous and mutually profitable relationship between the talkers and their political backers like Heritage and Americans for Prosperity. Without these well-heeled sugar daddies they would be off the air in no time flat.
http://www.politico.com/story/2014/04/tea-party-radio-network-105774.html
http://www.politico.com/story/2014/04/tea-party-radio-network-105774.html
That's not a surprise, that's just radio.
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