H
Herb999
Guest
The movin/rhythmic ac format that brings in the most desirable demos on the planet is not a dance format. Dance music is not viable enough to be put on a full market signal. This format is rhythmic classics mixed with the appropriate non ghetto shoulder leaning sound rhythmic product of today like PCD, Rhianna, BEP, Neyo, Usher ETC. This is a format that when done right can be #1 with women 25-44.
They have tried in the past to force feed this demo oppressed male whimp rock/hairy neo-hippie lesbo rock and it has failed, even though billions have been blown/wasted on advertising agencies with agendas who have given these stations ads that they never deserved (star LA). Finally they can place the ads on stations that actually appeal to the demo, although they might be kicking and screaming, they have to get back to doing what they are paid to do.
They have tried in the past to force feed this demo oppressed male whimp rock/hairy neo-hippie lesbo rock and it has failed, even though billions have been blown/wasted on advertising agencies with agendas who have given these stations ads that they never deserved (star LA). Finally they can place the ads on stations that actually appeal to the demo, although they might be kicking and screaming, they have to get back to doing what they are paid to do.