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Except that it's already been tried. Would it kill them to let this guy hone his skills in a single market before cramming him down the throats of the public? Did they not learn their lesson from Huckabee?
No, it has not been tried. Every talk show host is a specific individual, with specific, individual strengths and weaknesses. Yes, there have been other talk show hosts turned loose on a large audience who failed. But no one has ever tried turning Mike Rogers loose. Putting Mike Rogers on the air is something that has never been tried before.
Do you know how many different hosts NBC tried to replace Jack Paar, all of whom failed? So why stick some washed up game show host on? The idea of using a new host had already been tried. Why try Johnny Carson?