Sitting here near Boston, loading some public affairs shows into the computer, I have some time to recollect what Rochester radio was like in 1967 when I first came to Rochester as a student at RIT..... Looking at a list of all Rochester area stations nowadays, I amazed at how many there are.... about 3x what there were back in '67. And the market has grown a bit smaller too, in rank.
1967..... there was.....
680 - WNYR - a 250-watt daytime blowtorch that did quite well for 250w. Country format. Heavy with ads. Made tons of money. Later moved to 990, due to increased interference from 680 in Toronto.
950 - WBBF - unquestionably the most successful pop music station of the 60's and 70's. Most of the population lived inside its 1kw signal...THEN. Back in 1967, civilization ended south of Rt 252.
1180 - WHAM - It was then what it is now, but ownership had local ties.
1280 - WROC - 5kw day and night, from the 4 towers near the highway. Playing MOR music from the Channel 8 building on Humboldt St. Popularity gradually declining, then later changed to 60's oldies and then many otrher formats tried. Bob Mills seemed to fit with many formats as a DJ (also TV8 weatherman).
1370 - WSAY - Coming to RIT from near NYC where I was used to toally professional stations like WABC and WMCA, I thought I was dreaming (nightmare) when I first heard 1370. -overmodulated, general poor quality. Playing top-40 hits of the day, doing countdowns, no jingles. Owned by Gordon Brown who was often in the East Ave offices not far from WHAM. Studios and transmitter far away in that unpainted house on French Rd.
1460 - 5kw WHEC... co-owned with Channel 10, with studios on East Ave too. (TV studios were in the basement). MOR format. Hits of the day as long as they weren't rocky. Sounded good. I remember Johnny Rapp being there.(Where is he now?)
WNYR-FM 101 - simulcast of country music on AM. (AM had lion's share of audience)
(Later to become top-rated WEZO-FM with beautiful music)
WROC-FM - SRDS book listed their rates at $10. per spot. Beautiful Music or classical.
WVOR-FM 100.5 - tower on top of Midtown Plaza. Studios at 333 Midtown, third floor), great beautiful music set-up by the Wertheimer family which also owned WDDS-FM Syracuse, WFLY-FM in ALbany, and WBUF-FM in Buffalo. I later worked for Bud Wertheimer there, and often met his dad, Albert Wertheimer. All 4 stations were daisy-chained together at times or using home-made 7" reels of music produced in Buffalo. WVOR's beautiful music demise was when WEZO came on and did it in stereo. WVOR didn't go stereo til around '75.
WHFM 98.9?- WHAM's FM station which always changed direction (but still with pop music of one style or another) every year. Rumor had it that when rating started creeping over a 2.0, they'd change it to knock the ratings down... didn't want it to take anything away from WHAM. Came on in 1968 with a new package of 1964 PAMS jingles... "You're on the Rochester merry-go-go-round....."
WXXI-FM - I don't recall it being there.... but then what college student listened to stuffy public radio then?
WCMF-FM - 96.9 - Mish-mash of music. Located on 14th floor of the old Lincoln-Rochester building in tiny studios. In '67, only the IDEA of prog rock was beginning to surface. This 1350-watt station was doing combination of classical, jazz, folk, MOR -you name it, along with brokered morningR&B show with Herb Hamlett. Any kind of music that wasn't played anywhere else, ended up on WCMF in a strange way. By 1969, it became "The Sound of Underground" and was Rochester's true prog-rock station (every city had one by then or by 1970). By 1971, every "head shop" downtown and near East Avenue were advertising.
Announcers in 1969 were paid low wages, BUT got "royalties". Someone in the office (Donna Nickerson) actually typed out a list of royalties for each announcer, listing every spot aired on every airshift. Grueling paperwork. (This way my first commerical radio job, starting in Sept '70).
WDKX-FM - not born yet.
WITR-AM 600 - carrier current and/or long-wire AM that couldn't be heard off campus
(nor ON campus). -despite a ton of Electrical Engineering students there.
WRUR-FM - ooops that makes 13 stations.... but never caught anyone listening to it.
That's it! ---just 12/13 stations.....
Out in the boonies were......
WADD-1560-Brockport; not born yet. (insert comment here)
WCGR-1550 Canandaigua was doing real good local radio, but its 250 watts day only always sounded muddy. (No FM until around 1974)
WACK-1420-Newark.... Also did very well with top-40 format. Newark far enough away from Rochester signals. (Wasn't aware of an FM there)
WGVA-1240-Geneva... hottest little station in the state! Top-40 format.
Wasn't aware of any FM there.
WCJW-11?0-Warsaw... not born yet.
W--- -1600-Geneseo... not born. Died as a CP.
WBTA-1490-Batavia... not on anyone's radar in and around Rochester, but likely good in Batavia.
Good night everyone.
1967..... there was.....
680 - WNYR - a 250-watt daytime blowtorch that did quite well for 250w. Country format. Heavy with ads. Made tons of money. Later moved to 990, due to increased interference from 680 in Toronto.
950 - WBBF - unquestionably the most successful pop music station of the 60's and 70's. Most of the population lived inside its 1kw signal...THEN. Back in 1967, civilization ended south of Rt 252.
1180 - WHAM - It was then what it is now, but ownership had local ties.
1280 - WROC - 5kw day and night, from the 4 towers near the highway. Playing MOR music from the Channel 8 building on Humboldt St. Popularity gradually declining, then later changed to 60's oldies and then many otrher formats tried. Bob Mills seemed to fit with many formats as a DJ (also TV8 weatherman).
1370 - WSAY - Coming to RIT from near NYC where I was used to toally professional stations like WABC and WMCA, I thought I was dreaming (nightmare) when I first heard 1370. -overmodulated, general poor quality. Playing top-40 hits of the day, doing countdowns, no jingles. Owned by Gordon Brown who was often in the East Ave offices not far from WHAM. Studios and transmitter far away in that unpainted house on French Rd.
1460 - 5kw WHEC... co-owned with Channel 10, with studios on East Ave too. (TV studios were in the basement). MOR format. Hits of the day as long as they weren't rocky. Sounded good. I remember Johnny Rapp being there.(Where is he now?)
WNYR-FM 101 - simulcast of country music on AM. (AM had lion's share of audience)
(Later to become top-rated WEZO-FM with beautiful music)
WROC-FM - SRDS book listed their rates at $10. per spot. Beautiful Music or classical.
WVOR-FM 100.5 - tower on top of Midtown Plaza. Studios at 333 Midtown, third floor), great beautiful music set-up by the Wertheimer family which also owned WDDS-FM Syracuse, WFLY-FM in ALbany, and WBUF-FM in Buffalo. I later worked for Bud Wertheimer there, and often met his dad, Albert Wertheimer. All 4 stations were daisy-chained together at times or using home-made 7" reels of music produced in Buffalo. WVOR's beautiful music demise was when WEZO came on and did it in stereo. WVOR didn't go stereo til around '75.
WHFM 98.9?- WHAM's FM station which always changed direction (but still with pop music of one style or another) every year. Rumor had it that when rating started creeping over a 2.0, they'd change it to knock the ratings down... didn't want it to take anything away from WHAM. Came on in 1968 with a new package of 1964 PAMS jingles... "You're on the Rochester merry-go-go-round....."
WXXI-FM - I don't recall it being there.... but then what college student listened to stuffy public radio then?
WCMF-FM - 96.9 - Mish-mash of music. Located on 14th floor of the old Lincoln-Rochester building in tiny studios. In '67, only the IDEA of prog rock was beginning to surface. This 1350-watt station was doing combination of classical, jazz, folk, MOR -you name it, along with brokered morningR&B show with Herb Hamlett. Any kind of music that wasn't played anywhere else, ended up on WCMF in a strange way. By 1969, it became "The Sound of Underground" and was Rochester's true prog-rock station (every city had one by then or by 1970). By 1971, every "head shop" downtown and near East Avenue were advertising.
Announcers in 1969 were paid low wages, BUT got "royalties". Someone in the office (Donna Nickerson) actually typed out a list of royalties for each announcer, listing every spot aired on every airshift. Grueling paperwork. (This way my first commerical radio job, starting in Sept '70).
WDKX-FM - not born yet.
WITR-AM 600 - carrier current and/or long-wire AM that couldn't be heard off campus
(nor ON campus). -despite a ton of Electrical Engineering students there.
WRUR-FM - ooops that makes 13 stations.... but never caught anyone listening to it.
That's it! ---just 12/13 stations.....
Out in the boonies were......
WADD-1560-Brockport; not born yet. (insert comment here)
WCGR-1550 Canandaigua was doing real good local radio, but its 250 watts day only always sounded muddy. (No FM until around 1974)
WACK-1420-Newark.... Also did very well with top-40 format. Newark far enough away from Rochester signals. (Wasn't aware of an FM there)
WGVA-1240-Geneva... hottest little station in the state! Top-40 format.
Wasn't aware of any FM there.
WCJW-11?0-Warsaw... not born yet.
W--- -1600-Geneseo... not born. Died as a CP.
WBTA-1490-Batavia... not on anyone's radar in and around Rochester, but likely good in Batavia.
Good night everyone.