RXP DEATH WATCH

[hotpatrick2004]

I know indie 1031 there numbers aren't very good but i love the music don't you? Rxp should do something lond the indie format!!!

 

[davideduardo]

Hi backnussr why do you diss indie 1031? ??? They are the same kinda station they were when they signed on almost five years ago.Awesome!!!

Why is it that when the real picture of Indie is exposed, it's called "dissing" even though the defenders have no facts and the criticized posters are citing the true nature and size of the Indie audience?

 

[Brooklyndon]

Though I (and many people) would probably be fine with Kings Of Leon not being heard anywhere, I think they actually do play them (as Yes.com indicates "Sex On Fire" is the 7th most played song on station, which means it's probably played a total of 8 times a week or something considering K-Rock). Don't expect them to flip to Alternative, it's all part of their "let's throw anything on the wall and see what sticks" idea which is why you'll hear Coldplay next to Guns N' Roses on that station. As has been discussed to death, RXP has the same problem on a much more severe level.

Simply stunning...well I stand corrected.

On an aside, K-Rock2 is sounding solid, and they are even using such novel ideas as broadcasting to iPhones. The only thing they need now is pod-casts complete with spots, using DRM to protect the content, so I can listen to them on the l-train.

They also need some sort of cohesive communications program letting non-KRock terrestrial listeners know they are out there in cyberspace.

 

[hotpatrick2004]

Hey david you are a dude that only sees black and white no gray area not a knock to you but thats who you are a suit so to speak but i am under no illusion that indie does not set the world on fire with billing or numbers but i love the station they have built is all i am sayin and i really think it has only improved over time and i think rxp should do something along those lines with some big apple flare baby!!!Or something like krock2

 

[MarcR]

Hi backnussr why do you diss indie 1031? ??? They are the same kinda station they were when they signed on almost five years ago.Awesome!!!

Why is it that when the real picture of Indie is exposed, it's called "dissing" even though the defenders have no facts and the criticized posters are citing the true nature and size of the Indie audience?

Just a kindly reminder: This is the *New York City* message board and not the Los Angeles one, so please refrain from starting here yet another interminable argument over Indie 103.1! Thank you!

 

[davideduardo]

Just a kindly reminder: This is the *New York City* message board and not the Los Angeles one, so please refrain from starting here yet another interminable argument over Indie 103.1! Thank you!

Ah, the thread police...

Indie and Sound, two very low rated rock stations in LA, mirror the lack of success of WRXP and the analysis of why neither has ratings (nor do nearly every one of the AAA's launched in the last 15 to 20 years) is part of understanding the RXP issue.

 

[davideduardo]

Hey david you are a dude that only sees black and white no gray area not a knock to you but thats who you are a suit so to speak but i am under no illusion that indie does not set the world on fire with billing or numbers but i love the station they have built is all i am sayin and i really think it has only improved over time and i think rxp should do something along those lines with some big apple flare baby!!!Or something like krock2

Commercial radio stations only see green.

Indie, RXP, The Sound: all stations with very low shares that are likely to not be profitable in this recessionary time.

Indie, in fact, started around a 1 to 1.2 share; it's now down to 0.3 or 0.4; what you seem to like appears to have driven away two thirds of their listeners.

It does not work in LA, and it is likely it would not work in NY unless someone wants a 0.5 radio station.

P.S. I don't wear suits. Havn't since I put one on for the NAB in San Diego years ago.

 

[MarcR]

Just a kindly reminder: This is the *New York City* message board and not the Los Angeles one, so please refrain from starting here yet another interminable argument over Indie 103.1! Thank you!

Ah, the thread police...

Indie and Sound, two very low rated rock stations in LA, mirror the lack of success of WRXP and the analysis of why neither has ratings (nor do nearly every one of the AAA's launched in the last 15 to 20 years) is part of understanding the RXP issue.

And David Eduardo wants all of you college educated "Gringos" out there to abandon all hope that they'll ever be a viable commerical Rock station that caters to your middle-brow predilections. And in actuality, the college educated are tuning out commerical radio: a study released in early June and placed on the R&R website showed that the college educated spend at least half the amount of time listening to the radio than the high school educated on a weekly basis. And that differential in time spent listening is measured by both the diary system and the PPM!

 

[adma]

And in actuality, the college educated are tuning out commerical radio: a study released in early June and placed on the R&R website showed that the college educated spend at least half the amount of time listening to the radio than the high school educated on a weekly basis. And that differential in time spent listening is measured by both the diary system and the PPM!

When it comes to David Eduardo, out of sight = out of mind.

 

[p_herring]

Though I (and many people) would probably be fine with Kings Of Leon not being heard anywhere, I think they actually do play them (as Yes.com indicates "Sex On Fire" is the 7th most played song on station, which means it's probably played a total of 8 times a week or something considering K-Rock). Don't expect them to flip to Alternative, it's all part of their "let's throw anything on the wall and see what sticks" idea which is why you'll hear Coldplay next to Guns N' Roses on that station. As has been discussed to death, RXP has the same problem on a much more severe level.

Simply stunning...well I stand corrected.

On an aside, K-Rock2 is sounding solid, and they are even using such novel ideas as broadcasting to iPhones. The only thing they need now is pod-casts complete with spots, using DRM to protect the content, so I can listen to them on the l-train.

They also need some sort of cohesive communications program letting non-KRock terrestrial listeners know they are out there in cyberspace.

My girlfriend and I constantly listen to Krock-2 when we can't agree on what to listen to (which if often) at each other's apartments. I've noticed they've done some slight tweaking in the last 2-3 months and added in some more standard alt.rock golds (you didn't use to hear Foo Fighters "All My Life" or some of the other standards). That being said, it's still more interesting than anything else currently being programmed in NYC. Wonder if they have any sort of measurability in terms of ratings. That is, if they can take a look at what the norm is for listening to streaming stations and see if they are above/below it.

 

[davideduardo]

And in actuality, the college educated are tuning out commerical radio: a study released in early June and placed on the R&R website showed that the college educated spend at least half the amount of time listening to the radio than the high school educated on a weekly basis. And that differential in time spent listening is measured by both the diary system and the PPM!

I think you read the article wrong.... it was about the Arbitron RADAR study, and said in part (fair usage quote)

"Arbitron will release the complete results of the RADAR 96 Radio Network Audience Report on March 25, 2008, but the company has revealed some preliminary data today (March 18).

Radio attracts the affluent and educated as 95% of adults age 18-49 who have a college degree and an annual household income of $50,000 or above listen to the radio during the week. The RADAR affiliates also reach 84% of adults 25-54 in households with a college degree and an annual household income of $75,000 or above."

So what we have here is HIGH usage of radio by this group, not lower usage.

 

[MarcR]

And in actuality, the college educated are tuning out commerical radio: a study released in early June and placed on the R&R website showed that the college educated spend at least half the amount of time listening to the radio than the high school educated on a weekly basis. And that differential in time spent listening is measured by both the diary system and the PPM!

I think you read the article wrong.... it was about the Arbitron RADAR study, and said in part (fair usage quote)

"Arbitron will release the complete results of the RADAR 96 Radio Network Audience Report on March 25, 2008, but the company has revealed some preliminary data today (March 18).

Radio attracts the affluent and educated as 95% of adults age 18-49 who have a college degree and an annual household income of $50,000 or above listen to the radio during the week. The RADAR affiliates also reach 84% of adults 25-54 in households with a college degree and an annual household income of $75,000 or above."

So what we have here is HIGH usage of radio by this group, not lower usage.

Actually, the study that was posted on the Radio and Records website in early June showed that college graduates spend much less time listening to the radio than do high school graduates. The only exception was during the morning and evening commutes when both groups listen to radio for roughly the same amount of time. An example PPM market that the study cited was Houston; non-graduates ages 25-54 there listened to the radio for an average of 22 hours and 45 minutes a week, while college graduates of the same age cohort listened for just 14 hours and 30 minutes.