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Say it ain't so Jeff, say it ain't so

" my big girlfriend at CC tells me that W. C. and Ms Milk Jugs Mary are so close that when Jugs sneezes, H.C. wipes her nose."

My guess is that H.C. ends up on Country, and...I'll go out on a limb here... C.G. ends up doing mornings on XL 92.

It will be REALLY interesting to watch W. C. try and manage all of these loose cannons. But then again, "who REALLY cares?"
 
Since HC did get the royal shaft from the former RM of the "Big N", and HC has an opportunity to return, great for HC.. Hey's a great guy and a very huge asset to any radio company.
 
All of this talk of WC, the milk maid with HC and big girlfriends at CC and DW at the big N and the …….

It sound like a prime time soap opera “As the Valley Hurls Twirls”

Sit back kiddies; I see some real good reading coming soon to RI board near you soon…
 
Boyz, Boyz, Boyz! Now, let's not get too randy! wink-wink!! :-* My big girlfriend at cc and I will need to hose you all down! HA-HA!!! :p While WE all try to spend our time guessin' what changes in the lil' ol' U.V. market will take place. Your Mary has gone right from the barn to the source for the answers! As the boyz and I've been doin' some researchin' from up here on the farm in Sharon. I decided to contact H.C. over in Hanover and he emailed me this last night.

"Mary- I think the world of Jeff and Courtney, they are both great guys and are very gifted at buying and selling radio stations. I was very flattered when I was contacted last week, to re-join 'the band' this week. Although I must say that the acquisition of the newly acquired Lebanon properties 'professionally' come a day late and a dollar short for me. However I do wish them all the best. -H"

Well I must say your Mary is pretty amazed. :eek:

W.C., H.C., and C.G. were a pretty good team from what I've heard and although H.C. and I have had our problems in the past (especially when he asked me to leave Vox). :'( I'm glad that we still speak to each other, even if its just through email. :)


Ms. Mary ;)
 
Hey Ms Milk Jugs Mary;

Now that Heath has told ole Wally Boy "no way", in what direction do you feel that Shaps and Co. will go with their programming?

Jason is Gone from #1 ranked KIXX Country mornings, and that was their last stand in competing with The WOLF.
Barrrett is also gone, and it sounds like everyone with ANY credibility or experience in the programming spectrum in the market is telling Wally Boy " NO WAY", including C.G.
 
Who REALLY Cares? You animal YOU! grrrr!!! I should take you across my knee! wink-wink! :-* My big girlfriend at cc and I may just need to head on down to Lebanon ourselves to help 'steer' the ole Wally Boy in the right direction! woof-woof! I would say that from up here on the farm in Sharon. It looks like the idea of gettin' the old crew back together might be fallin' apart for the ole boys. Remember a lot has changed in radio land in the upper valley! Where was the 'cash cow' Vox when the 'Big N' was slashin' throats, burnin' bridges, and back-stabbin' some of the hardest and most dedicated people in the back? Oh, that's right, they were off counting their precious pennies! :mad: Now, when they decide to get the 'Advertisin' Farm' back together and call on the equipment they sold to the 'Big N'... The ole trusty reliable tools have found new barns to work in. It should be interesting, maybe a call to 'the former upper valley media icon' is in order???

Ms. Mary ;)
 
Forgive me if this is a silly question.....I just don't see why this is such a big deal. Honestly, do you think Jeff would put someone at the helm who is not qualified? Why is this board so 'up in arms' about Wally Caswell? Also, just because H.C, C.G, LMNOP is not going to work for the cluster doesn't mean they will fail....its radio....there are plenty of great talent to find.....maybe the Upper Valley needs some new blood.....who knows. It aint' no rocket science......moo....woof....whateva!
 
adbuyer1 said:
I remember dealing with this clown, to be polite, when placing a $6,000 order that was to run over five or six months. He asked if it was ok if he billed all $6,000 in the first month and ran the remainder of the commercials as no charges. I couldn't believe what I was hearing and asked him "isn't that a little "Enron" like; in other words non-kosher accounting. He replied, "not at all, we do it all the time".
Click to expand...

I have seen this type of thing in my days in traffic/billing. New clients would invariably be charged for their first flight up front, paid in full before the first ad aired. With established clients, this sort of thing is done when an AE needs a few more $$ to hit their monthly quota. At least you got asked. I have worked with AEs who would alter the billing without even telling the clients. By the time the clients received their bills, the AE had already received his/her bonus for hitting quota and they didn't care.

A couple of months later, after traveling down I-91 listening to his station, I called him up and asked him "how many commercials do you run an hour"? He replied that "he wasn't sure"? You're not sure, I said...how about 18 in one hour and 20 in another! He responded by saying that the "advertisers don't mind". That was the last time we did any business with the station he was at.
Click to expand...

Twenty minutes an hour is acceptable, IMO, only in the weeks leading up to Christmas. The station I'm at now has an inflexible maximum of 16 minutes per hour. Spread out over 4 stopsets, that's not really too bad. My feeling is if you are oversold, you aren't charging enough for the spots. But try raising the rates and see what is in that newly opened can of worms...

Peace,
Max
 
It sounds like you must have worked for Vox the first time around. According to former employees, this type of advertiser deception was pretty rampant. It would appear that the principles are endorsing this behavior once again, since the bigger of the two principles has been spotted running around doing just this already, and with the official hiring of his clean up boy as GM.
 
I'm just curious... How many clients have you heard voice their disapproval of their methods. Is it because the account exec. wasn't up front, or is it because they generally have a disdain for having a credit surplus of ads?

I mean, if the clients and owner(s) are generally happy with the way G.E.R. is expected to do business, then who are we to chastise the operation? Are there some sort of laws they are breaking? Or just an assumed unorthodox way of doing business? If they are breaking laws, (which I doubt), what are they, and where can they be referenced?

And one other thing, because I'm utterly confused... please define "advertiser deception". Seems like the only way an advertiser can be deceitful is if they claim false truths or outright lie about their product.
 
Any word on who may be at the helm as far as programming? It seems like they have placed a new guy in the slot for the KIXX morning show. I wouldn't think that would be a decision that would be made without the proper staff in place. Does KIXX have a pd at this point?
 
NH Radiochild

Without attempting to make this overly complicated, I'll do my best to explain it.

In 2002 Congress enacted a law called Sarbanes Oxley. This law was created in response to a number of major, highly publicized, accounting scandals that had recently occurred. (ie: Worldcom, Enron, etc). Part of Sarbanes Oxley is how companies should "record" revenue. For broadcasters, revenue should occur during the months that the commercials actually air. In the example I used, if you sold me a total of 1000 commercials for $5,000 and we are going to run 200 commercials per month for the next five months then I should get a bill for $1,000 per month. However, that's not what was going on. They wanted to bill all $5,000 in the first month and no charge the remaining months. Basically, they wanted to "record" revenue that actually hadn't occurred yet.

On a smaller scale, it's no different than what all these CEO's, CFO's, COO's who are now behind bars did. Is it deceptive? YES. And it doesn't matter if the client agrees with it or not, it's still deceptive........among other things. Worse, in my opinion, in demonstrates the ethics of the people who practice this type of vodoo accounting.
 
What that means is it is the advertiser who is deceived by the radio station. Sarbanes/Oxley, or "Sarbox" is a set of Federal standard accounting and reporting rules for the most part.
In my experience, most advertisers don't know about and/or don't care about these financial shenanigans-which leads to the type of "creative accounting" in this thread.

And one other thing, because I'm utterly confused... please define "advertiser deception". Seems like the only way an advertiser can be deceitful is if they claim false truths or outright lie about their product.
[/quote]
 
I think most advertisers are far more in tune with these accounting practices than you might give them credit for. After all, they are running businesses just like the radio station is a business. I think the confusion regarding "advertiser deception" is in the interpretation of the verbage.

You're interpreting it as the advertiser is doing the deception where, I believe, the poster is stating it as the advertiser is being deceived.
 
In reply to inquiries about advertiser deception:

To clarify, Advertiser deception in this text was refering to deceiving the advertiser, selling them what they, the advertiser, thought was one set of services, only to find that what was delivered was something totally different.

Just out of curiosity, Adbuyer1, under your scenario, what happens if an advertiser cancels after the broadcast company already reported to it's investors that it derived earned income from the scenario's that you described? I would have to imagine that there would be one hell of an adjustment to income at some point, business losses written off, or perhaps ads that an advertiser thought that they cancelled but were invoiced for anyways.

I am familiar with the law that you described, and to paint the picture another way, and correct me if I am wrong, it would be like selling a newspaper advertisement to a car dealer in March, recognizing the income for it in March, but the actual ad not running in the newspaper until June, 3 months and one reporting quarter later. Am I right? If so what happens if the car dealer cancels their intentions in April?

Just curious, as us "behind the microphone" types never got a grasp on the sales side....

but then again..."Who REALLY Cares?
 
Sounds really complicated... well thanks for answering my question. Of course there's no guarantee that anything of that nature will occur especially since these new laws are in effect. At this point I'd have to bow out of the conversation because I truly have no idea how things are supposed to work and I'll leave all that to those who are actually running the business. It IS a good heads-up though in case I should ever find myself in a position to run a business again, particularly if it were to be one that deals with advertising.

But I think I see what you're saying... essentially you are saying that advertising runs much the same way a utility does, only being able to charge after usage. Not like a prepaid debit card.

I think the confusion regarding "advertiser deception" is in the interpretation of the verbage.
Click to expand...
And thanks for clarifying that for me, lol, guess I had my head up my arse on that one! :-[
 
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