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SBS Buys KROI for $7.5 million

I haven’t heard one of their “We’re moving!” promos in about six months.
They should’ve brought them back. This reminds me of when Radio One dropped the ball on 97.1 by basically not doing anything to tell their listeners that the format was going away and made a bunch of listeners mad as a result.
 
They should’ve brought them back. This reminds me of when Radio One dropped the ball on 97.1 by basically not doing anything to tell their listeners that the format was going away and made a bunch of listeners mad as a result.
To be fair, Country Legends did promote the 92.9 HD-2 option for a couple of weeks prior to the K-Love flip. They referred to it as “crystal clear digital” IIRC.
 
They should’ve brought them back. This reminds me of when Radio One dropped the ball on 97.1 by basically not doing anything to tell their listeners that the format was going away and made a bunch of listeners mad as a result.
They even showed it on the news and on their social media pages they had videos explaining how to listen to them on HD RADIO.
 
Sounds like a playout channel is out of phase
Are you guys nervous at all with the entry of La Ley as KLTN sits with gimped coverage for the foreseeable future? It may be time to seriously consider a move to downtown.

Personally I don't see a pathway for reconstruction. It is in the city and surrounding neighborhood's best interest not to rebuild. Neighbors were scared and the gentrification efforts will probably come out strong against any new tower. It also doesn't help that the city has legal issues with HUD that were wiped the moment the tower came down.
 
Pretty good playlist, everyone I know has mixed playlists on their phones. So mixing Tejano with Banda, Norteño, Reggaeton, bachata, ect ect is nothing strange.
 
Using "El" or "La" is a bit more common in México, but not that common at all.

"la mejor, la z, el fonografo, los 40, la ranchera, la rancherita, la comadre, la lupe, la buena onda, la invasora, la poderosa, la kaliente, la huasteca, la mexicana, la reverenda, la mia, la bestia grupera, la t grande, El patron"

It is very common, both in chains and in regional or local stations.
 
Got an error message when I tried the webstream link, had wanted to see if the audio issues were present there.

OTA audio sounding a bit better than it did earlier, but they still have major channel phase issues.
Was listening to it on LaMusica earlier, it sounded just fine.

Has the same jingle as KLAX.
 
Got an error message when I tried the webstream link, had wanted to see if the audio issues were present there.

OTA audio sounding a bit better than it did earlier, but they still have major channel phase issues.
I heard it earlier with a couple of friends, there was no issues but for some reason the webstream stuff does not work
 
Are you guys nervous at all with the entry of La Ley as KLTN sits with gimped coverage for the foreseeable future? It may be time to seriously consider a move to downtown.

Personally I don't see a pathway for reconstruction. It is in the city and surrounding neighborhood's best interest not to rebuild. Neighbors were scared and the gentrification efforts will probably come out strong against any new tower. It also doesn't help that the city has legal issues with HUD that were wiped the moment the tower came down.
Gimped coverage? Not at all. How many spanish stations have come and gone since KLTN has gone on the air? Should KQQK worry too? Nah.
As for the tower, i have no idea, SBA said they will rebuild. Its a licensed tower. Its not a new construction, you can say its a rebuild. Ideal would be to move back to that tower site.
Neighborhoods can complain but its business, COH wants the money, neighborhoods not much, if they did they would have Zones but they dont.
The 2000 foot TV towers in Missouri City , the new neighborhood are built next to them, if they had the same crash, you think they wont be rebuilt? You bet it will be.
As for power, currently KLTN is only a couple miles from Downtown at 500 feet. Covers the Houston area very well.
Im wondering if FCC can get involved with permits to rebuild the tower. FCC hasnt granted KLTN anything due to some issues with coverage and the city of license, which is Houston. Maybe a move to Downtown or somewhere is in the works but i dont discuss that info.
Im sure SBA is looking to sue the Helicopter company, looking into insurance, and the lawsuits, may be a while for something to happen.
As for ratings, programming make ratings, not towers. 92.1 has the tower and power , ratings not so much. KLTN has great programming.
 
Devil's advocate:

I don't think it really matters right now if 92.1 doesn't sound great. Are the former Praise listeners annoyed by it? They're not at all the audience the new ownership intends to keep and they'll be tuning out no matter what's on 92.1.

As for the intended new audience? They haven't started listening yet, because there's been no marketing to tell them this exists for them yet.

Functionally, 92.1 doesn't actually exist for ANY real-world listeners yet, just for the handful of us on the inside who knew a change was coming and are tuned in right now listening.

We're at the lowest ebb of listening for the next few weeks. Few people will be commuting to work or listening on job sites until the start of 2025.

SBS presumably just got the keys within the last few hours. They have as long as they want to tweak things with essentially nobody listening before they decide it's official launch time and begin promoting it.
 


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