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Seattle Radio???
- Thread starter Jay Peninger
- Start date
Neilson ratings report 92% of the population listens to local radio stations, down just 2% in the last decade. 4% listen to satellite. Those who use Pandora, internet radio, I-Pods and smartphones are among the highest users of local radio too. Radio has always been pronounced dead. TV was going to kill it. MTV would kill it. Eight track players will kill it. Cassettes and Sony Walkmans. Internet radio, HD radio, Satellite radio and the list goes on and radio lives on, because it adapts. Good talent adapts on radio or is replaced.
Rick Dees owned LA, but kept the same bits and didn't adapt. Robin and Maynard kept doing characters and comedy bits, long after "bits" weren't relevant. T-Man didn't change his shock schtick and is gone. Shows that survive adapt with the times. Bob Rivers show is nothing like it was at KISW when I grew up listening in the early nineties. Fake songs, sketches and outrageous talk with music. He adapted with the times. I remember Kent and Alan as a teen with funny characters and they called themselves the Z morning zoo. Now my, wife finds them funny, no whacky characters, just music and conversation; they adapted. Tom McCarthy says next to nothing and plays like ninety minutes of music with no talk. In his way, he put his ego aside and adapted. That's why these shows top the Seattle market.
I look at Friends reruns on TV today and wonder why I ever found that show funny? Different time, different place. Radio adapts and that is why 92% of the population still tunes in.
Rick Dees owned LA, but kept the same bits and didn't adapt. Robin and Maynard kept doing characters and comedy bits, long after "bits" weren't relevant. T-Man didn't change his shock schtick and is gone. Shows that survive adapt with the times. Bob Rivers show is nothing like it was at KISW when I grew up listening in the early nineties. Fake songs, sketches and outrageous talk with music. He adapted with the times. I remember Kent and Alan as a teen with funny characters and they called themselves the Z morning zoo. Now my, wife finds them funny, no whacky characters, just music and conversation; they adapted. Tom McCarthy says next to nothing and plays like ninety minutes of music with no talk. In his way, he put his ego aside and adapted. That's why these shows top the Seattle market.
I look at Friends reruns on TV today and wonder why I ever found that show funny? Different time, different place. Radio adapts and that is why 92% of the population still tunes in.
Yes stations and some people adapt. And we are left with ultra-tight playlists of music we have all heard 20 millions times fed to us by some old guy in a studio who during the music breaks tells anybody who will listen that it wasn't always like this. Back in the day DJ's could walk and chew gum at the same time.
Radio isn't dead, it is just playing dead.
Radio isn't dead, it is just playing dead.
I'm not sure what past you came from Marty MacFly, but I remember as a jock back in the 70's and 80's, that my power rotation songs came up every hour and sometimes twice an hour. And yes, it was the number one station in the market, so someone was listening.
Same goes for the comment about classic rock. The songs you hear today from artists like The Eagles, Zeppelin, Rolling Stones, etc., all held very quick rotations on the AOR stations in their debut years. Apparently you may have forgotten how many times one heard an Eagles song back then.
In research over the years, these same songs and artists that you feel are overplayed, continue to test the highest in audience research even today. And you really believe that classic rock stations would be more popular if they played lesser-known tracks or from lesser-known artists? Think again. There have been stations who have attempted adaptation of the "needle drop" iteration rock format, but all have been abysmal failures.
Same goes for the comment about classic rock. The songs you hear today from artists like The Eagles, Zeppelin, Rolling Stones, etc., all held very quick rotations on the AOR stations in their debut years. Apparently you may have forgotten how many times one heard an Eagles song back then.
In research over the years, these same songs and artists that you feel are overplayed, continue to test the highest in audience research even today. And you really believe that classic rock stations would be more popular if they played lesser-known tracks or from lesser-known artists? Think again. There have been stations who have attempted adaptation of the "needle drop" iteration rock format, but all have been abysmal failures.
scott salvatori said:
I hate tight playlists as much as even more than the next guy but you've mis-characterized the KZOK of 2010. KZOK was that way for awhile but lately I've been hearing a LOT of "oh wow" songs -- songs that never seemed to make their Top 1000 but now seem to find a place. Foreigner's "The Damage Is Done", Eagles "Good Day In Hell", Steely Dan "Don't Take Me Alive", Supertramp's "Even In The Quietest Moments", Grateful Dead "Ripple", plus songs by pretty much forgotten artists like Frijid Pink, Savoy Brown, Blues Magoos, etc. Their playlist is nowhere the narrow list it was two years ago and they're all the better for it.
ya david, them tracks you listed are definite deeper cuts, and hats off to kzok for trackin' that. is it possible some of them may be Deejay adds? there is so much good classic rock, deeper stuff that could be played like: quick silver's, "what about me", BTO's "blue collar", anything by steely dan. rossington collins, "down for the last time", molly hatchet's "gator country", firefalls "cinderella, etc ( i could go on and run out of computer ink...)
according to a cat named guru, that deep stuff dont work, and is abysmal failures. and he may have a point. KISM 92.9 "independent rock" had a great format back in the 90's, and it sold out, and switched to burned out classic rock. one may wonder why KZOK dont daypart, and go deep at night, when there is no ratings war worries, and no one is listening, except us few advanced, musically educated grave yard shifters? eitherway, i got XM in my truck. whether some of it is live, or some of the channels are voice tracked, or some of the channels are announcer less. the music, and air staff is way above what we got anywhere in the way of seattle music radio. go ahead and try it you all....you know i aint lyin'
other than that rock stuff, when i run into country music lovers in my travels, i do enjoy educating, and turning people off the pathetic seattle country radio scene, and on to satellite radio. one listener at a time........
according to a cat named guru, that deep stuff dont work, and is abysmal failures. and he may have a point. KISM 92.9 "independent rock" had a great format back in the 90's, and it sold out, and switched to burned out classic rock. one may wonder why KZOK dont daypart, and go deep at night, when there is no ratings war worries, and no one is listening, except us few advanced, musically educated grave yard shifters? eitherway, i got XM in my truck. whether some of it is live, or some of the channels are voice tracked, or some of the channels are announcer less. the music, and air staff is way above what we got anywhere in the way of seattle music radio. go ahead and try it you all....you know i aint lyin'
other than that rock stuff, when i run into country music lovers in my travels, i do enjoy educating, and turning people off the pathetic seattle country radio scene, and on to satellite radio. one listener at a time........
TVradioguru said:
Of course people are listening but if you live in a market that has two or more classic rock stations and they all are playing the same tight playlists then what does it matter where my dial is tuned at that point?
I never claimed my taste is music or radio was mainstream or what the majority of people my age listen to. I was just stating the obvious that corporate radio has become so invested in polls and numbers and making the almighty dollar that they sometimes forget the human element.
And it is that human element who is going to get me to tune my dial to a station when the music sounds the same as all rest.
And answer me this, why is it that when somebody disagrees with your opinion or has an opinion of their own that you don't fancy you feel the need to call them names or belittle them? I thought this was a discussion and we were all adults?
scott salvatori said:
Scott, your programming musings are genius! And so accurate as you peek behind the studio veil for us all.
Oh and thank you for reminding me why I don't have satellite radio. Yes, I will miss the live jocks and the well thought out dj selections, but I guess we can have that right here in Seattle according to you. Yawn...
aw shucks....me a genius? thanks, my low self esteem from my job as a steering wheel holder for 24 years, just got moved one step up the esteem ladder. golly gee, thanks canary, for the heads up on seattle corporate radio, now i can get rid of my XM, and its 12.00 monthly fee. wow, happy radio programming days are here again.
yep, that KZOK is now a great "deep music library" station it would seem, cause some air personality gets to add one deep cut per shift, in a sea of burnt out classic rock hits. who knows...just speculation.
but, i do salute them if they are. but, i sure aint gonna bore my self with 4 hours of listening to hear 1 golly gee wiz whodathunk it music selection.
ya. i got XM to keep me entertained all night long behind the wheel...while you corporate rockers are enjoyin' your "free bird" skynyrd music on kzok, i've got my XM 40 DEEP TRACKS skynyrd selections cranked. the choice is yours...it a free country...long live XM/sirius!
over and out..time for this ol boy to go hold that steering wheel again and make some $$$$$
yep, that KZOK is now a great "deep music library" station it would seem, cause some air personality gets to add one deep cut per shift, in a sea of burnt out classic rock hits. who knows...just speculation.
but, i do salute them if they are. but, i sure aint gonna bore my self with 4 hours of listening to hear 1 golly gee wiz whodathunk it music selection.
ya. i got XM to keep me entertained all night long behind the wheel...while you corporate rockers are enjoyin' your "free bird" skynyrd music on kzok, i've got my XM 40 DEEP TRACKS skynyrd selections cranked. the choice is yours...it a free country...long live XM/sirius!
over and out..time for this ol boy to go hold that steering wheel again and make some $$$$$
TheX-KXRX said:
Not to yet again state the really obvious; but radio stations, public or commercial, big or small, exist to survive and grow which they do by making money. You make money by finding a niche', growing your audience, then selling advertising to those who want to reach that audience. The bigger the audience, the more you charge for your commerical or underwriting announcement. Simple!
Stations invest a great deal of money in those polls and numbers that you find so unappealing so they can begin-to or continue making the almighty dollar. And those who participate in the focus groups, music research, or ratings? You guessed it, they're human too. Believe me, stations wouldn't invest in research if they didn't want to reach the population that would, or does listen to a particular format or genre'. Does that make them evil greedy corporate operators? Perhaps, but that would apply to every single station that wants to last longer in business than a year or so.
TVradioguru said:
Can't debate the economics with you because you are correct this is a capitalist society we are living in and it is always about making the Kwan. And while using polling data and surveys as a means to an end doesn't make them evil it certainly has made a majority of them vanilla, ordinary, and in most cases unwilling to take a few chances now and then with programming. Again there isn't anything wrong with that accept in more than a few instances it creates bland radio in my opinion.
D
dcg6361
Guest
What's going on with Bj SHea's show...Bad rating or what? Love the format is was, now they are playing music and getting away from what made him a success. WHat's going on?????
SRP said:
Some of us did question BJ about it. He spent half the week, calling listeners out who questioned him on his video blogs. It's almost as if they welcome playing Led Zepp, Jimi and a re-current each hour so they don't have to produce content. I think playing music during BJ's show is complete garbage. It kills the pace and personality of the show. BJ had been doing TALK radio on a ROCK station for over 5 years and NOW something is WRONG with the show? In my eyes, It devalues BJ's show as a product and makes it sound like any show I can listen to here in Boise...
Certainly not a show in a top market like Seattle...
Still not sure why you're once again hijacking this thread to rant about some particular morning show, especially when you're out of the market anyway. To me, out of market listeners complaining should be held in the same regard as a customer trying to return a retail item to Walmart that they bought at Target.
Most personality-based rock morning shows feature occasional music breaks, its nothing new. If whatever station this BJ is on happens to be an active rock or classic rock format, they need to make sure their listeners hear some music every once and a while. That and it gives the show time to get a guest into the studio, line up a guest on the phone, go to the restroom, etc.
Most personality-based rock morning shows feature occasional music breaks, its nothing new. If whatever station this BJ is on happens to be an active rock or classic rock format, they need to make sure their listeners hear some music every once and a while. That and it gives the show time to get a guest into the studio, line up a guest on the phone, go to the restroom, etc.
TVradioguru said:
Maybe Mod could move the BJ portion of the thread?
Yes I think what they did format wise was probably okay accept that their discomfort with the new format seems to have really affected the flow of the show, plus they are playing 4 songs an hour which has caused them to start topics then abandon them for music breaks never to be touched on again which frustrates listeners who get invested in the subject matter.
A
AQH
Guest
nwoidaho said:
Yet in the end readers of this board are going to be the losers since you are going to critique every little thing about the show and post it here.
Rateings and revenue are kissing cousins. If they move away from each other then its "throw shit against the wall" time. I think the radio for guys thing has ran its course. 20 somthings turn into thirty somthings at some point. Talk radio in any configuration is showing signs of exhaustion. At some point, even those with a tolerance for it, get tired of the yelling and screaming along with the guy in the studio doing the hyena laugh after every idiot attempt at the hosts humor side.
Look at the book for the last year. An economy like this one forces stations who are falling from the sweet spot to play follow the leader. Its not a good time to be "unique and out of the box"..Maybe later., but not now.
Look at the book for the last year. An economy like this one forces stations who are falling from the sweet spot to play follow the leader. Its not a good time to be "unique and out of the box"..Maybe later., but not now.
AQH said:
I don't think that is a fair statement, after all this is a discussion board about radio and if he chooses to discuss a RADIO show who are any of us to tell him otherwise? And honestly the show in question has undergone more change in the past few weeks than anything else happening in this town topically speaking. Depending on how it plays itself out, somebody at KISW is either going to be a genius or a scapegoat and I for one think it makes for some interesting banter.
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