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Seattle-Tacoma Radio Ratings: October 2015
- Thread starter Bongwater
- Start date
M
Marc Hubbard
Guest
Well that's just find and dandy...all we need another blow hard bag of wind spewing forth more rhetoric and disinformation. Talk radio isn't where it's at. If I had my way it would MORE Adel, More Maroon 5 and more jiggyness and with always 10 songs in a row for your work day. Opps once someone played like only 8 songs but no one seemed to notice too much or said anything so there's that too. So let's work up more fake phone calls and play more Wiz Khalifa. I'm busy trying to Whip and Ne Ne over here but I think I just threw my back out...
Young progressives don't listen to AM radio.
If you joined this board simply to post that you were better off spending your time somewhere else. I completely agree with you about not being a talk radio listener, but that doesn't mean I don't want to know all there is to know about the format, such as why KTTH, understandably the highest rated conservative talker in Seattle, has two competitors in Seattle when liberal talk has failed so miserably. If it were as bad with conservative as it has been with liberal talk, I would think KVI would never have attempted conservative talk again after they went lifestyle talk a few years ago and Salem wouldn't have adopted the format on 1590.
No one laughed at AQH's Seahawks joke. well played sir.
Carguy - no one cares about KVI. At all. It's been that way for 6+ years since PPM debuted. When your median age is 60, and you can barely scrape a .1 25-54 rating in prime, chances are most people won't get excited by anything they do.
"Marc" - apparently people like those 10 songs and prank phone calls. Ask Brooke & Jubal how they feel about their 15 share A25-54 and 20 share W18-49.
kokomo, robin and maynard, dxing, and i'm out.
Carguy - no one cares about KVI. At all. It's been that way for 6+ years since PPM debuted. When your median age is 60, and you can barely scrape a .1 25-54 rating in prime, chances are most people won't get excited by anything they do.
"Marc" - apparently people like those 10 songs and prank phone calls. Ask Brooke & Jubal how they feel about their 15 share A25-54 and 20 share W18-49.
kokomo, robin and maynard, dxing, and i'm out.
I have the answer for 570. What with the advent of variable toll roads do a combo traffic/toll update. "This just in the 520 has just gone from 3.25 to 3.75". Throw in the weather on the 5's, or 7's, heck why not update the ferry schedule while you are at it. (Actuallly there is a station in Vancouver BC that does pretty much this format (AM 730, now CHMJ, the old CKLG). Add in earthquake predictions and use a loop of the first three seconds of Kokomo for a breaking news bed.
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They obviously make enough money off that programming to stay on the air, so perhaps that's the reason. And not all conservatives love Limbaugh.
M
Marc Hubbard
Guest
Ah yes after checking my wife's astrological star charts and drinking the blood of a sacrificed goat I can tell you this I don't need to ask Brooke and Jubal how they feel. Just watch them all bathing in pools of money, big glorious pools of leafy green money from all the success. Yes, Movin is the best station ever made in the history of radio. Thank you for posting the numbers that show the utter dominance KMVQ has in the market. If the human sacrifices continue I predict another massive book and more pools of money. Alright I need to work on my Xmas playlist bitches...Ho Ho Ho!
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A
AQH
Guest
You need to work in a shorts reference sometime. The masses here will get riled up with Christmas music on their own, especially in about a week or two.
It's certainly related to any ratings discussion... although I question any station that has a Voltair on in processing (rather than just metering) mode after the Nielsen upgrade.
What will be interesting is to see if the PUR for the PPM markets goes up based on Nielsen's projection of the impact of the upgrade being about 0.1 ratings points per major station. That could mean a PUR that goes up from 1.5 to 2.0 in many markets. A 2.0 increase is the equivalent of a 20% increase in average listening levels in most markets and that is very significant when market CPP's are used to buy radio.
I echo your comment on bypassing the Voltair and just using the metrics if you have upgraded. At the very least they need to re run the calibration and click it down a couple of clicks. David, since Nielsen rolled out the upgrade on the east coast has there been enough time to measure the impact?
Albeit short and succinct, I believe an opinion about PPM measurement and sidecar devices involved in said measurements are more relevant to the topic of ratings than some of your snarky comments Rob.
That being said, I think you should apply for a moderator spot. That way you can censor comments, especially if they start going over your head or lack relevance to where you work. For example, those that involve technical discussions.
Okay now you can tell me to lighten up.
Not yet. The tests in DC and Baltimore can't be interpreted as we do not know who did and who did not. So it will be the week of 11-5 to 11-12 that will start to tell the story, and we will not see that for 3 weeks and change.
In principal, I agree with you. However, couldn't the same be said for left-leaning talk? Why is there no money to be made there?
Because, simply, liberals don't tend to listen to AM radio, and FM doesn't seem to fare much better. In fact, studies have shown that liberals don't listen to much radio at all. So...where does one go if they want to get a liberal viewpoint across? MSNBC? Nope, they have retreated. NPR? Yes, but small audiences. Blogs? Well, maybe, but not yet popular enough to gain any traction. Sorry, there isn't much hope in this media world right now. Sure, things could change, and they always do, but right now, nope. That said, your candidates apparently don't need it right now. The DEMS will likely win the next Presidential election, and the congress will continue to reject compromise. Welcome to the next four years.
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Progressives reject most corporately controlled news/talk radio. And younger ones, even more so. They don't even listen to NPR. They prefer to get their info from online sources (and not just The Daily Kos.)
WCPT has utilized their online streaming to the point their terrestrial signals don't matter as much as their online feed. This is where progressives have gone - online. And so have the Smooth Jazz, Lite AC and '50s oldies fans, B/EZ lovers and every other format lacking a local terrestrial outlet have gone. And it's not their fault they were FORCED online. They were considered too old or too different for commercial radio. So fine then. They'll go.
But as I warned several times on this very board many years ago, if you drive perfectly good listeners to the internet, you may never get them back. And you run the risk of them converting others to this new world of streaming radio. For the most part, streaming stations tend to be consistent. Of course lacking in personality (but so has most terrestrial radio), run by dedicated fans of the music or talk featured. Or the few terrestrial stations that feed online offering ancient format choices.
The younger crowd (those lacking PPMs) don't even need radio. They can do whatever they want in life WITHOUT radio. This is their generation, their tools and their RIGHT. And bless 'em for it.
Will they ever discover the magic of DXing? There's a low chance of that, hearing what radio is now. Back in the day, we could hear the BBC or even the CBC in some North American locals easily. But shortwave radio is all but obsolete. AM radio is ("Uhh I think it existed.")
I am sorry, but we are now in the Streaming Age of Radio.
The only ones I feel sorry for is the ones who haven't upgraded to the NEW age of RADIO.
I have deleted several off-topic posts. I have also deleted one post which was offensive and another which broke several of our forum rules.
Reminder: Watch your language and control your ad hominem outbursts.
Reminder: Watch your language and control your ad hominem outbursts.
OK, point taken. So which Seattle stations are misrepresented in the latest PPM's? And why? The bigger question is how can anyone argue the results of the current system? The current system is what we have, and it is akin to arguing old Arbitron numbers, but perhaps with less ambiguity. So why is this not an improvement? Some simple questions, with nothing off-topic, or offensive. I would be interested in answers, non-offensive and without breaking forum rules.
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