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September PPM's ... And we have a winnerS

I highly doubt that. The bulk of their audience is over 50.

Actually, the peak is 35-54. It falls off in 55+ and even in 35-64 when compared to 35-54. Both 35-44 and 45-54 are comparable, with a bell curve with decent 25-34 and 55-64 numbers as spillage.
 


Actually, the peak is 35-54. It falls off in 55+ and even in 35-64 when compared to 35-54. Both 35-44 and 45-54 are comparable, with a bell curve with decent 25-34 and 55-64 numbers as spillage.

I am really surprised about the station's (apparent) success. I'm 45 now and there's only a handful of current titles that appeal to me these days...and I guess I'm pretty much smack in the middle of the demo for The Breeze...but the station doesn't appeal to me at all. Seems like every time I'm in an Uber, if the driver is younger than I, s/he's listening to 106.1! And every time, I hear the same songs. It may just be bad timing but my impression from these samplings is that the station is hella repetitive. And I don't even like most of the songs, which is strange because Philly had a Soft AC when I was 30 and I loved it! I'm all backwards!!!
 
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