My understanding is that DC Publications had Whitney
Ellsworth and Bob Maxwell switch jobs after the first-
season episode "The Evil Three" (where two villains
push a wheelchair-bound old lady who's in cahoots with
them down a flight of stairs).
But I have to give Maxwell a pass, to a point:
1. In the early '50s, most women were probably home
when their husbands and kids got home. Also, most
homes had only one set, and--where television was
available--probably not more than one or two channels
outside the biggest markets.
2. The network news came on at 7:30 on CBS, 7:45 on NBC,
and (starting in '53) 7:15 on ABC. That meant a lot of time
to fill between 6 and 7:30, where news usually goes now.
3. In Maxwell's mind's eye, I've always believed, he saw Mom
in the kitchen either preparing dinner or washing dishes, while
Dad and the kids would be in the living room watching Superman
on the night he was on. If that was indeed what Maxwell was
thinking, then it's no wonder he aimed those early episodes at
adults as well as kids. But, obviously in DC's opinion, he overdid it,
doing scenes they didn't feel appropriate for kids.
But I'm not going to be harsh on Maxwell; given that a lot of us old
Superman fans feel his shows (and Whitney Ellsworth's first season,
toned down but still believable as these things go) are the best of
the series, I'd say he did something right.
One point slightly off-topic: I will go to my own grave believing that
George Reeves was the best Clark Kent; his Kent was assertive and
almost didn't need the Superman alter ego; Christopher Reeve was a
great Superman but a buffoon as Kent; I always thought Dean Cain's
Kent was a wimp. Brandon Routh made no impression on me, and I
don't think I've ever watched Tom Welling, whose Kent hasn't reached
adulthood anyway through most of the "Smallville" series. And it's no
accident that Teri Hatcher personally asked Phyllis Coates to play Lois
Lane's mother in one episode of "Lois & Clark"; Ms. Coates' Lois, as I
said in my earlier posting, was almost 2010-modern.