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Slow methodical destruction....

of WBUZ.

For those of you who don't know the latest casualty of the new PD is Carsen... I am assuming they will just find a Jones network feed to replace her.

Wow! As I wrote that it was intended as sarcasm but then i realized that it is wholly posible.
 
Carsen is one of the best rock DJ's, male or female, that I've ever heard, and I'm old enough to have heard quite a few. Are they out of their freakin' minds? I heard the guy who replaced her. He sucks, about as interesting as listening to spackle dry.

The new PD, Troy Hansen has never been a PD before. Guess those MD stripes don't mean you know squat about programming. What were you thinking?

The Buzz was one of the best things going here in Nashville. With the departure of Carsen, they are on "the high road to Hell."

If "The Tower" were smart, they'd be on the phone to Carsen right now. She would be great there. Your loss, "Buzz."
 
Bad decisions seem to be the trademark for the General Manager.
First, Russ, now this.
And what the hell does Dean Warfield know about the format anyway/
Isn't he the OM? Has he held that position before. Has he ever done mornings before?
Long time buddies of Beth Murphy, the GM? Has she ever been a GM before?
 
As long as the topic is going, does anyone else think the new voice guy and more so the copy for the new voice guy is childish and targeted very young?
 
Tenn Radio Boy said:
Bad decisions seem to be the trademark for the General Manager.
First, Russ, now this.
And what the hell does Dean Warfield know about the format anyway/
Isn't he the OM? Has he held that position before. Has he ever done mornings before?
Long time buddies of Beth Murphy, the GM? Has she ever been a GM before?

I'm not a fan of "The Buzz, nor do I have a preset for that channel, but I do for V-102.5. Dean is one of the best announcers in Nashville and is programming V-102.5 right.

Now I know all of you complain about the Jones Feed at night and on the weekends. Well, most of you have never ran the financial side of a station, and radio is a scary business. It's up and down in reveune, and with this country's current economic situation, it's best right now to cut back, and that's what Bud & Beth are doing.

The Buzz, as far as I know doesn't use a satellite feed, but 102.5 does. That is my friend, how they are staying in business. If you hate the satellite feed, don't call the radio station complaining, go to the advertisers and complain. Tell them them to FIRE thier agencies and hire agencies that will do business with these stations. Remember, the more money that comes in, gives YOU a better chance of the station coming off satellite and going live, and maybe YOU a job.

Stand up and be bold with these retail stores, goods and services places! :mad:
 
scottwmro said:
Now I know all of you complain about the Jones Feed at night and on the weekends. Well, most of you have never ran the financial side of a station, and radio is a scary business. It's up and down in reveune, and with this country's current economic situation, it's best right now to cut back, and that's what Bud & Beth are doing.
Grammatically, it's "have never run." Thought you'd want to know that for future radio correspondence.

I'm sure Bud and Beth could have found a better way to save than by firing their best, most popular air talent. Letting Carsen go proves they don't know what good radio really is.
 
LocalRadio said:
If "The Tower" were smart, they'd be on the phone to Carsen right now. She would be great there. Your loss, "Buzz."
Why? If they hired her, all they would ever let her say is "the new 97.1 the Tower, your station for Bob & Tom all morning, and classic hits all day," ::) you know, the same thing they "let" all their other DJs say! ::)
 
Scott??? Can you look at this tirade and see the validity of this approach in favor of the cut expenses to the bone
approach? Certainly, I understand prudent budgeting, but look at it this way.


this is an updated version of a post from long ago ... things have just not gotten better.


You cannot tell me that running a C-anything FM radio station in (or near) a top 50 market in the United
States of America on a shoestring is acceptable or necessary. You have to put a proactive, well-designed,
well-defined product out for people to listen to and actually like. Cutting corners is saying your not committed
to advertisers or listeners. Doing so actually is what costs Cromwell millions of potential dollars. It turns $$$ away.
AND if if if if if you had to go with no local talent and VT or feed it in, you would think they could afford a system
that doesn't play six commercials at a time and offer ten minutes of dead air and sound like a totally different station.
It's lame. It doesn't sell. It hurts, make that, kills the station. Nashville doesn't have that many stations that these
two stations can't make money.

I don't know Bud Walters, but I have to say he's got to be pretty bright to keep these tin cans floating. Maybe they
are not profitable, I admit I have to wonder. The economy is getting ready to make it tougher for him and all radio.
But, he better get his act together NOW. How much does one more night personality cost? I don't listen to the Buzz.
I try to listen to V-102.5. I agree the music is slightly above average. I think a few tweaks could make the difference
between failure and steady profit.

I think the Buzz is imploding. It's lost its music focus. I swear I'd call it ROCK 103 and bust the roof off with a whole
new beginning. But, Bud seems like he doesn't want anyone in that building that is not a yes man or smarter than
him. I am no different and am headstrong, it took me forever to be willing to admit I could do everything right. Trust me, Bud,
if you are seeing this...or interested... e-mail me for proof of how I learned to let the control go to those who had a focus
and desire to succeed in what they knew and loved and gave up the stress and made much more money with less effort.
Turn loose of the reins and get quality people driven by incentives you all can agree on and give it a shot. You can't take it down much lower. You'll sleep better and be much happier, although I don't know that you are not already. I mean zero attack
on you, here. Step away and look at this from a different angle. Have you asked any real listeners what they want? Stay
the hell away from con-sultants.

Invest in it and the rest will come. Spend all you're time controlling and pinching pennies and watch it just limp
along. I hate to see two properties suffer like this for no real reason.


Look at Q-108 (Rock on Jack Shell) -- these guys are in the middle of nowhere and have ads and community support,
and are a great sounding station with life, energy and passion flows from the place. How they can do it, stations in
Cookeville can do it and yet two stations in Nashville cannot do it is total BS.

Thanks for letting me put this out there. I'd like Nashville to be the best sounding radio market in America.
 
The bizarre thing is Jacobs Media the CON-sultants (as you put it) are sending them in the Active leaning Mainstream Rock direction... Like all of the other Jacobs rock stations. But whats funny is Jacobs consults stations that rarely succeed but instead stay in the middle to bottom of the pack. Plus don't forget who consulted WNRQ and when they where released low and behold the station took off. Mr. Jacobs is this revenge being played with the lives of hard working Nashvillians as the pawns.

With the people meter reports of Modern Rock/Alternative stations doing much better than diary markets shows that the continuous transformation of WBUZ to be more like WNRQ will simply open the door for someone in 2010 (it's not as far as you think). I guarantee once PPM gets here Lightening 100 will skyrocket and WUBT will plummet. I don't want this to deteriorate into a Arbitron bashing session but in a system where WMGC can go from a ZERO rating to second place and then back to nothing in the 18-34 demo twice in the last 4 books is unbelievable.

What happened to the ways of old the WAAF mentality "Screw the ratings sell on integrity, deliver a solid product that matters" WAAF consistantly ranked DEAD LAST in Boston ratings but FIRST in... wait for it.... REVENUE.

WBUZ is another example of old men playing the same old game with no care for the future and only concerned with quick money and quick fixes.

The other problem with WBUZ just walk on down the hall... "The Great Experiment: Code Named Venus" has sucked the life from WBUZ and for what? Yes the music sounds great IF you can hear it. But let's take a step back in time. The Party during it's lowest points still beats the hell out of this latest creation in ARBITRON the aforementioned system that is supposed to be a boon for this type of format (OLD people who have the time to fill out a diary)
 
DeBuzzed said:
The bizarre thing is Jacobs Media the CON-sultants (as you put it) are sending them in the Active leaning Mainstream Rock direction... Like all of the other Jacobs rock stations. But whats funny is Jacobs consults stations that rarely succeed but instead stay in the middle to bottom of the pack.

Y'know, what's long surprised me about the broadcasting industry (both radio and TV) is the emphasis on being #1.

You can make a good deal of money being #2. Or #5. Or #33. If you keep your expenses down, you can make *more* money as #5 than you can as #1.

102.5/102.9 certainly aren't the ratings powerhouses stations like 97.9 and 105.9 are, but they've also got a lot less money tied up. I wouldn't be all that surprised if they deliver a better return on investment than the Clear Channel & Cumulus stations.

(the above post does not mean that, as a listener, I think 102.9 is a decent station!)
 
Tenn Radio Boy said:
Bad decisions seem to be the trademark for the General Manager.
First, Russ, now this.
And what the hell does Dean Warfield know about the format anyway/
Isn't he the OM? Has he held that position before. Has he ever done mornings before?
Long time buddies of Beth Murphy, the GM? Has she ever been a GM before?

I have to agree totally, I think being one of the few female jocks on that station, she brought a lot to the table. I agree that it was a very stupid choice by the new PD, Troy. As being a recent part-time casualty myself, I just see the station going down the toilet bowl. I honestly think its the return of the old WKDF. I honestly don't know why all the power was given to ol' Troy, but we shall see.. Good luck to Russ as well. :mad:
 
I don't know if this has ever been suggested, but how about they just exterminate the weaker station (probably the "buzz"), and simulcast V-102.5 over 102.9 as well? Instead of having two mediocre stations, why not have one good one that could possibly cover the entire city of Nashville, and maybe even make the 102.1 translator redundant, and thus unnecessary.

Isn't this what the Fish did when they took over the two frequencies around 94FM, and just broadcast one signal over both of them? I've never really been able to pick up the 94.1 frequency, even when I lived on the east side of town, but even 93.7 (Phoenix back in those days) came in quite well for me, no matter what part of town I was in.
 
Eliminate the weaker station? Probably the Buzz?
These comments would have appalled me a month or two ago.

I think V is the weaker based on billing as well as ratings.

But... Having heard The Buzz lately you may be true sooner than I would have ever believed.
 
First, let me say that I don't want to see any good talent lose their jobs for no reason. But, it makes me chuckle reading this thread that there are people saying that the Buzz needs change to stop being mediocre and then people are saying that management at Cromwell is stupid for making changes.

Reality check - WBUZ has lingered in the upper area of the bottom of the ratings for a long time - a very long time. How long is that acceptable? CBS would have flipped them 10 times by now. If they weren't rocking the boat a little, someone would be on here complaining that no one at the station cares and how can they stand for that. Just think of the punching bag of this board - 97.1.

Will a rock station (the ROCK 103 idea) really generate more revenue? Heck no! Leave it as is -they're obviously making money -or go spanish and see if there truly is a lucrative market for spanish FM in Nashville (obviously, someone is saying NO).

Whatever is going on up there, at least something is. We're talking about them and that's more "buzz" than has been generated by them on here in a long time.

On a side note, I thought they kept "The Buzz" as the station image due to some copywrite disagreement/lawsuit over use the phrase "The Buzz". Can someone in the know clarify or am I having an early lapse senior moment?
 
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