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Social Media: The Emperor Has No Clothes
- Thread starter jas2525
- Start date
This message board is a form of "social media". Then there are fora such as Ixnaybook. Holland just tries to stay on the cutting edge of technological uses and issues...and on occasion to play the heater, albeit a cheerful, lovable one. You must admit that when he said that Ixnaybook should be more a properly used tool, along with other Internet uses, than a crutch, he too recognized that it's all going over the cliff with the Model A and Model T.
RE "Holland just tries to stay on the cutting edge"
Have I mentioned that -- this month only -- I'm offering my monthly newsletter as a FREE download?
JUST kidding.
Here ya go: http://hollandcookemedia.wordpress.com/2012/02/01/today-only-free-download/
Why: This month, information-you-need-to-know from the recent Consumer Electronics Show...and my advice regarding a question I'm often asked: "How do I go about finding voiceover work?"
HC
Have I mentioned that -- this month only -- I'm offering my monthly newsletter as a FREE download?
JUST kidding.
Here ya go: http://hollandcookemedia.wordpress.com/2012/02/01/today-only-free-download/
Why: This month, information-you-need-to-know from the recent Consumer Electronics Show...and my advice regarding a question I'm often asked: "How do I go about finding voiceover work?"
HC
I like to keep it personal with the listener on my Facebook.
They love it when I direct my comments back at them.
It builds loyalty.
As long as there's something juicy to talk about, commercial radio Facebook just posts one thing with numbers of unanswered comments, depending on the popularity of the station.
That's not in my book right now to be too generic.
And I've been doing radio for 7 years.
They love it when I direct my comments back at them.
It builds loyalty.
As long as there's something juicy to talk about, commercial radio Facebook just posts one thing with numbers of unanswered comments, depending on the popularity of the station.
That's not in my book right now to be too generic.
And I've been doing radio for 7 years.
I should know better, but here goes...
Some people never learn, and I'm proof.
Every time I've talked-up call count here, I've gotten flamed by defensive hosts who seem to feel threatened by-the-notion-that "talk radio" means "callers get to talk too."
Rush Limbaugh's monologue has given a-legion-of wanna-be followers permission to eschew the caller dialogue that can make Talk Radio so special.
Lotsa callers make a show sound popular, including to local advertisers. Lotsa callers introduce angles and perspectives and quips that The Host could never come up with on his/her own.
The three critically-important aspects of making-this-work are:
1. Topic: Is what-you're-inviting-callers-to-weigh-in-on...inviting? Relevant?
2.Technique: Do you invite QUICKLY-ENOUGH?
3.Screening: ENTERTAINING callers, not callers-for-the-sake-of-callers.
EVERY OTHER MEDIA DEVICE AND EXPERIENCE THAT LISTENERS WILL USE TODAY (except staring-at-TV or reading a hard-copy newspaper) is interactive. People now expect to participate. Not just people-in-Cairo, or miffed Netflix or Bank of America customers, or Susan G. Koman critics...EVERYBODY now expects to have a voice.
I've offered -- and been-flamed-for offering -- this notion SO many times here, that I've stored the following sentence in a macro key:
DON'T believe me, just TRY it, you'll LOVE the results.
http://youtu.be/jdcOaOUDcCk
Now, in Talk Radio parlance, "it's YOUR turn."
Flame-away...
Aloha from Phoenix,
HC
www.HollandCooke.com
@HollandCooke
wadio said:
Some people never learn, and I'm proof.
Every time I've talked-up call count here, I've gotten flamed by defensive hosts who seem to feel threatened by-the-notion-that "talk radio" means "callers get to talk too."
Rush Limbaugh's monologue has given a-legion-of wanna-be followers permission to eschew the caller dialogue that can make Talk Radio so special.
Lotsa callers make a show sound popular, including to local advertisers. Lotsa callers introduce angles and perspectives and quips that The Host could never come up with on his/her own.
The three critically-important aspects of making-this-work are:
1. Topic: Is what-you're-inviting-callers-to-weigh-in-on...inviting? Relevant?
2.Technique: Do you invite QUICKLY-ENOUGH?
3.Screening: ENTERTAINING callers, not callers-for-the-sake-of-callers.
EVERY OTHER MEDIA DEVICE AND EXPERIENCE THAT LISTENERS WILL USE TODAY (except staring-at-TV or reading a hard-copy newspaper) is interactive. People now expect to participate. Not just people-in-Cairo, or miffed Netflix or Bank of America customers, or Susan G. Koman critics...EVERYBODY now expects to have a voice.
I've offered -- and been-flamed-for offering -- this notion SO many times here, that I've stored the following sentence in a macro key:
DON'T believe me, just TRY it, you'll LOVE the results.
http://youtu.be/jdcOaOUDcCk
Now, in Talk Radio parlance, "it's YOUR turn."
Flame-away...
Aloha from Phoenix,
HC
www.HollandCooke.com
@HollandCooke
"This just in..."
CBS says Grammy awards set social media record with more than 13 million social media comments; beat record set last month during Super Bowl
HC
PS: Last chance: http://getonthenet.com/NL-CES12.pdf
CBS says Grammy awards set social media record with more than 13 million social media comments; beat record set last month during Super Bowl
HC
PS: Last chance: http://getonthenet.com/NL-CES12.pdf
Social Media spread the word of Whitney Houston's death within minutes while most of radio was voicetracked or otherwise automated.
Yep, again.
From my December, 2009 newsletter:
RADIO DISAPPOINTMENT-OF-THE-YEAR: JUNE 25, 2009
Arbitron PPM data for stations that broke format that night prove how radio can still turn-on-a-dime and touch people…if we bother.
Many stations, on corporate auto-pilot, didn’t.
“As famous as a human being could get.”
The Washington Post, upon the death of Michael Jackson
He sure was a thriller.
Do the math:
• Michael Jackson only lived to 50, and his performing career spanned five decades...nearly six.
• He sold 750+million records.
Michael Jackson’s musical gift was undeniably unparalleled. And the quirky provocative caricature he created kept him at the center-of-attention. After years of controversy, Jackson seemed to have found his footing, and would fill some big shoes. “The King of Pop” was headed where “The King” went before him, to be the biggest act in Las Vegas. Also like Elvis, Michael succumbed to life-in-the-bubble, surrounded by an obsequious entourage and impaired by a permissive physician.
Unlike the passing of Elvis, Michael Jackson’s death was, in many places, a radio failure. The night Elvis died, I was the 7-midnight DJ on then-Top 40 WPRO/Providence. By midnight, I was drained, and relieved by a DJ who brought Elvis albums from home, and declared that “Elvis has never been bigger than he is right now.” At stations everywhere that night, clocks seemed to stop; and listeners got goose bumps, and a place to share tears. If you’re a Baby Boomer, you not only remember where-you-were when-you-heard, you remember which station you listened to, to this very day.
I didn’t recognize that kind of radio based on what aired – I should say what-DIDN’T-air -- the night Michael Jackson died.
“Apparently Clear Channel’s John Slogan Hogan, Citadel’s Farid ‘Fagreed’ Suleman and Cumulus' CEO Lew Tricky Dickey forgot to plan ahead again.”
Inside Radio founder, USC professor, and outspoken Inside Music Media blogger Jerry Del Colliano
“Firing employees has left their stations threadbare,” Del Colliano opined. “They neglected to factor in news and weather emergencies when conjuring up grand schemes to build various repeater radio platforms.”
Radio – to which Jackson contributed so much – paid him what Del Colliano called “the most unfitting tribute of all, voice tracking…some stations didn’t even break for news of Jacko’s death.”
borderblaster said:
From my December, 2009 newsletter:
RADIO DISAPPOINTMENT-OF-THE-YEAR: JUNE 25, 2009
Arbitron PPM data for stations that broke format that night prove how radio can still turn-on-a-dime and touch people…if we bother.
Many stations, on corporate auto-pilot, didn’t.
“As famous as a human being could get.”
The Washington Post, upon the death of Michael Jackson
He sure was a thriller.
Do the math:
• Michael Jackson only lived to 50, and his performing career spanned five decades...nearly six.
• He sold 750+million records.
Michael Jackson’s musical gift was undeniably unparalleled. And the quirky provocative caricature he created kept him at the center-of-attention. After years of controversy, Jackson seemed to have found his footing, and would fill some big shoes. “The King of Pop” was headed where “The King” went before him, to be the biggest act in Las Vegas. Also like Elvis, Michael succumbed to life-in-the-bubble, surrounded by an obsequious entourage and impaired by a permissive physician.
Unlike the passing of Elvis, Michael Jackson’s death was, in many places, a radio failure. The night Elvis died, I was the 7-midnight DJ on then-Top 40 WPRO/Providence. By midnight, I was drained, and relieved by a DJ who brought Elvis albums from home, and declared that “Elvis has never been bigger than he is right now.” At stations everywhere that night, clocks seemed to stop; and listeners got goose bumps, and a place to share tears. If you’re a Baby Boomer, you not only remember where-you-were when-you-heard, you remember which station you listened to, to this very day.
I didn’t recognize that kind of radio based on what aired – I should say what-DIDN’T-air -- the night Michael Jackson died.
“Apparently Clear Channel’s John Slogan Hogan, Citadel’s Farid ‘Fagreed’ Suleman and Cumulus' CEO Lew Tricky Dickey forgot to plan ahead again.”
Inside Radio founder, USC professor, and outspoken Inside Music Media blogger Jerry Del Colliano
“Firing employees has left their stations threadbare,” Del Colliano opined. “They neglected to factor in news and weather emergencies when conjuring up grand schemes to build various repeater radio platforms.”
Radio – to which Jackson contributed so much – paid him what Del Colliano called “the most unfitting tribute of all, voice tracking…some stations didn’t even break for news of Jacko’s death.”
borderblaster said:
Except in New York City, and other major cities, where most stations went to Whitney music almost immediately.
http://www.radioink.com/Article.asp?id=2392989&spid=24698
Well-put!
Exactly.
THAT'S the shame of it.
Radio is now no-more live-and-lively than iPod?
Sad.
And, sadly, not a first:
http://getonthenet.com/12March-Page1.pdf
NOTE: Therein, I AGREE that a News/Talk station could've/should've done-what-music-radio can-no-longer-manage-to-do.
wadio said:
Exactly.
THAT'S the shame of it.
Radio is now no-more live-and-lively than iPod?
Sad.
And, sadly, not a first:
http://getonthenet.com/12March-Page1.pdf
NOTE: Therein, I AGREE that a News/Talk station could've/should've done-what-music-radio can-no-longer-manage-to-do.
It's really encouraging to see that others are also questioning the benefits of Social Media in news or talk shows.
What irks me is when TV news flashes one or two Tweet on the screen.....and what?...expect us to think that's representative of their audience?
Every time they show a tweet I want to know how many they didn't show. It seems as though the hosts (or producers) don't have the guts to raise certain points so they choose a tweet to raise it for them.
Cowards.
What irks me is when TV news flashes one or two Tweet on the screen.....and what?...expect us to think that's representative of their audience?
Every time they show a tweet I want to know how many they didn't show. It seems as though the hosts (or producers) don't have the guts to raise certain points so they choose a tweet to raise it for them.
Cowards.
Ostrich Alert
For those ignoring adoption-of-digital-technology:
Good morning from Los Angeles, where a judge has OK'd bankrupt Kodak removing its name from the renowned theater where the Oscars will be presented.
Meanwhile, on the radio, ANOTHER no-show: http://getonthenet.com/12March-Page1.pdf
For those ignoring adoption-of-digital-technology:
Good morning from Los Angeles, where a judge has OK'd bankrupt Kodak removing its name from the renowned theater where the Oscars will be presented.
Meanwhile, on the radio, ANOTHER no-show: http://getonthenet.com/12March-Page1.pdf
Kodak bought naming rights, and now no longer wants to pay for naming rights.
If old-tech obsolescence continues to elude you...
In Ross Perot voice:
"Larry, am I talking too fast?"
Or Alvie's leggy date in the SECOND lobster scene in "Annie Hall:"
"I don't understand..."
In Ross Perot voice:
"Larry, am I talking too fast?"
Or Alvie's leggy date in the SECOND lobster scene in "Annie Hall:"
"I don't understand..."
Two points, Mr. Cooke:
- Digital technology and social media have virtually NOTHING to do with each other. I was an early adopter of digital audio for professional reasons and an early convert to digital photography for fun. I love technology, but technology over which I have some control. I will not use social media for all the reasons so well articulated by the original poster, the main ones having to do with privacy and the lack of control.
- Posting cryptic snipes at people who have presented well reasoned objections to the proliferation of social media brings nothing to the discussion. In fact, this cut & paste & run approach seems counterproductive. It's symptomatic of the way many people use social media.
- Digital technology and social media have virtually NOTHING to do with each other. I was an early adopter of digital audio for professional reasons and an early convert to digital photography for fun. I love technology, but technology over which I have some control. I will not use social media for all the reasons so well articulated by the original poster, the main ones having to do with privacy and the lack of control.
- Posting cryptic snipes at people who have presented well reasoned objections to the proliferation of social media brings nothing to the discussion. In fact, this cut & paste & run approach seems counterproductive. It's symptomatic of the way many people use social media.
- Status