Ken said:
Isn't Citadel going to leave Cat Country on 107.5 when moving to Columbia? Thats what I thought I read they are moving the whole station and format. Citadel wants to compete with Clear Channel's WCOS 97.5 I would say. So thats the reason Citadel flipped Sunny to Wolf so they can still compete with WEZL 103.5.
Because Brian Driver and Co. just kicked ass in Charleston, right? Granted, the dust hasn't settled, but who thinks it's a good idea to have Driver involved with either the Columbia move-in (fail in one market, try another?) or the launch of the Wolf (a rose by any other name....)?
Citadel has said in it's PR that they have the knowledge, resources, manpower, etc, to be the top country station in the Low Country. So, they were just laying in wait this last 10 years or so? Waiting for WEZL to nod off before pouncing?
Citadel has shown ZERO knowledge regarding country programming in Charleston over the last 10 years or so...from the transition from Bubba to Cat...from Steve, Sherry and Mudflap to Mike Tyler to Dusty Chandler to the short lived "(Eric) Chaney & The Joe" to Rick & Bubba (???) to Mudflap & Hagan to John Boy & Billy...it's like they never really cared whether they won or not, as long as they kept WEZL below a ten share so that they always had the #1 station 12+ in 93Jamz.
That said, WEZL is ripe to fall, but not at the hands of a company that's tried for 10-15 years, and not at the hands of a PD who's tried for three. And the rumors that the air staff will move from NKT to the Wolf....make absolutely no sense. Are they winning now? Are they even competitive? And yet you keep the team intact?
The brain trust continues to astound.