In markets without a smooth jazz station (which would be most), I've seen some have a weekend 4-5 hour jazz show, usually on an AC station.
WMYI in Greenville, SC has a "Sunday Jazz Brunch" program from 6am-10am on Sunday. The playlist doesn't seem to have been updated much since 2006 (I don't think the program is a priority and the current PD may not know anything about SJ). It's a nice 'fix', since the market doesn't have a jazz station of any form and couldn't support one, but a specialty show for it may do well enough. How many other stations are doing this, and what are your thoughts?
WMYI in Greenville, SC has a "Sunday Jazz Brunch" program from 6am-10am on Sunday. The playlist doesn't seem to have been updated much since 2006 (I don't think the program is a priority and the current PD may not know anything about SJ). It's a nice 'fix', since the market doesn't have a jazz station of any form and couldn't support one, but a specialty show for it may do well enough. How many other stations are doing this, and what are your thoughts?