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Standard Am and Fm is dead

B

Brother Doug

Guest
Believe me when I say that everything will be on the app and your AM and FM will be dead by December. Just sayin. All jocks need to quit your job and go into business for yourself before firing season begins August 6th.
 
Brother Doug said:
Believe me when I say that everything will be on the app and your AM and FM will be dead by December. Just sayin. All jocks need to quit your job and go into business for yourself before firing season begins August 6th.
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Why a pessimism extreme even with all the ax-wielding I'm sure we'll see from coast to coast in the days to come?
 
Because the budgets are out for Cumulus and Clear Channel and it aint lookin good for some of you. get out while you can man.
 
That's what they said in the early 50's when TV came in ..GOODBYE to the NON-faithful...
 
Yeah but I have been there and done that at least 10 times
 
As long as having “unlimited” data on your smartphone costs $100+ a month, I don't think radio's listeners are going to be abandoning free terrestrial radio anytime soon. First they have to overcome the cost, then the limited-unlimited data, then the throttling during peak hours that renders them useless, then fix the coverage in small towns and rural highways so there's actual 3/4G at all and not 1X/GPRS, and THEN maybe you can start to worry about the future of terrestrial.
 
The am's that were doing what they needed to do are still on , even in some of the smaller markets. IMHO, failure to adopt new technology and ways of doing business, while remaining true to your core audience, is the key. This is not possible when the owners are absentee or major groups who don't know the mayor or main street from Adam. Call me old fashioned....I have been called worse..but if you ain't in it..."you don't get it" End of sermon. Watch for the sale of my small group soon...after 54 years
enough is enough...JBI
 
Streaming has been a god send for many day-timers. Many are doing high school sports now.
Translators
Cross-Promotion when possible.
Being community oriented and active.

None of these work if no one is running the station and making sales just like Jboyd said above.

I hear AMs that are night and day apart from each other. KWYN and KXJK are 2 good examples in our area of how to keep an AM station viable.
Bobbie Caldwell told me a while back that KWYN-AM beats it's FM sister stations ratings in the AM drive.

Also get the local cable company to use it as background music for a bulletin board channel if they have one.
 
Brother Doug said:
Believe me when I say that everything will be on the app and your AM and FM will be dead by December. Just sayin. All jocks need to quit your job and go into business for yourself before firing season begins August 6th.
Click to expand...

Dead in 120 days? Really? Make sure you send the memo to the folks in L.A. who are about to spend $100 million for a station.
 
Dead in 120 days? Really? Make sure you send the memo to the folks in L.A. who are about to spend $100 million for a station.
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How much live, local radio there will be in the future is in question, but I believe that terrestrial radio still has a little life in it. I see a modest increase in the amount of live, local talent that you will see in radio. The operative word in that last sentence is "modest". I think the overall outlook for radio talent will improve to "very bad" from "terrible". Terrestrial radio can still be financially viable in the current economic market.
 
Dead in 120 days? Really? Make sure you send the memo to the folks in L.A. who are about to spend $100 million for a station.


yeah I cannot believe that someone would waste their money and time on a stick for an FM station that will be dead.
 
I agree with smashedcd on the re-emergence of radio....but it will all be WiFi at some point. I mean who needs a 100 million dollar stick when you can get the job done without one.Nice going by the way for clear channel radio buying WOR AM..nice way to waste millions of dollars on an AM frequency when you could have paid your remaining employees that money..corporate stiffs.
 
I have two words for you Dawg: DATA CAP. Simply put, you're missing out on a very important part of the cellular industry. If everyone that currently listens to stinky 'ol OTA pays for mobile data (plenty of people don't by the way) and actually starts to use it, look for the cell system to puke profusely. Could we someday see a fix for this? Sure. 120 days from now won't be it. Now, I DO think that Bain Channel and Cumeless (in that order) will be having another round of firings and possbily fire-sales of some properties slightly after the election. CC wouldn't miss their opportunity to be the ultimate Grinch of all time, and the little Dickeys couldn't let their pals one-up them on being an ass about things. Corporate radio will continue their miserable spiral downward until there isn't any more blood left to suck out, then the carccuses will be sold off to others eventually. It's all a matter of time. Radio isn't and won't be dead for quite some time. The practices of Corporate America's radio are actually dieing, someone just forgot to tell them they died. The sticks will eventualy be useful to real business people willing to take a chance in making a reasonable investment in radio again. Until then, it's just more the same in medium to major market....
 
Dark Horse said:
::)

I just had to chime in after reading this thread.
You people are delusional. Terrestrial radio is as dead as video rental.
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Strange analogy. As of 2011 brick and mortar rental stores still comprised about 27% of all rental activity. They are not quite dead yet. And when you combine them with the now-dominant form of physical rental — kiosks, with 31% of the market — you find that physical rentals still comprise 58% of the market. A majority.

Radio will continue to hold on to a lion's share of listening for all of the reasons stated in this thread, even as online streaming and satellite continue to grow. It will always be free, sound decent, not violate any data caps and continue to be the home for compelling live sports and speech content for the foreseeable future.
 
RE: TR
Local sports and talk, yes... I'll give you that much. But, what are you going to do when every station on the dial is composed of either sports or talk? It's just corporate radio going into its death throes.
I'm not going to spend much time on this, because I'm not a regular forum member here... but this is how I've seen most stations go down the drain in corporate:

Format Changes in Order Before They Give Up and Go To Talk / Sports Radio: Alternative, Top 40, Urban, AC, Hard Rock, Christian, (and when that craps out because you can't sell it to sponsors,) Talk / Sports.


I wish I could be as idealistic as smashedcd. I'd like to see more stations in the hands of local owners, but I don't think the corporate license holders are going to be giving up their properties anytime soon. They'll run them all into the ground the way I described above before radio is able to come out of "hibernation." By that time, maybe twenty... thirty years down the road, radio will be about as relevant as fins on a car are today.

RE: Video Rental
You have to concede that the 58% market share you stated is not sustainable. It's definitely in a sharp decline, one from which that industry will never recover. You wouldn't go out and sink your life savings into a physical location, or spend good money to run a kiosk right now, would you?

Now, honestly... when was the last time you physically rented a movie?
 
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