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Stations still doing 'traditional' Oldies

DavidEduardo said:
The format is fine, if the owners don't want to make money. In Summer, it was #21 25-54, and has very little audience that is of interest to advertisers.
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They are making money for pete's sake..look at CBS-FM. In your books, these stations are failing, but tell that to the listeners and management of such stations.

The baby-boomers WANT to hear their favorites and the demand is growing. You are seeing it right before your eyes! It's just not realized by you.

Did these playlists exist in the 90's, when rotations were ultra tight (KRTH)? Now more stations are loosing things up and it's obvious by what they are playing today. You see what CBS-FM just did recently, right? How about KDZA?? Most classic hits stations are presenting their complete libraries in specialty A-Z and other formats that last days, if not weeks. It's the trend David..and it's reality nowadays.

Uuughhh, I think it's been, about 8 months trying to convince you what these stations are doing and doing successfully.
 
oldies76 said:
They are making money for pete's sake..look at CBS-FM. In your books, these stations are failing, but tell that to the listeners and management of such stations.
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CBS is classic hits, while WYAY is a pretty real oldies station.... CBS does quite nicely in PPM 25-54. WYAY is not a good 25-54 magnet, and will not make much money, if any.

The baby-boomers WANT to hear their favorites and the demand is growing. You are seeing it right before your eyes! It's just not realized by you.
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I don't really care what they want to hear; if they are over 55 (and oldies is not their first... or second... or... choice), advertisers have zero of very limited interest in them.

Did these playlists exist in the 90's, when rotations were ultra tight (KRTH)? Now more stations are loosing things up and it's obvious by what they are playing today. You see what CBS-FM just did recently, right? How about KDZA?? Most classic hits stations are presenting their complete libraries in specialty A-Z and other formats that last days, if not weeks. It's the trend David..and it's reality nowadays.
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Two stations that stole an old classic rock feature, the A to Z Weekend, is not a trend. Those are isolated incidents.

Uuughhh, I think it's been, about 8 months trying to convince you what these stations are doing and doing successfully.
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Classic hits stations are doing very well, especially in the PPM. The model, of course, is WODL in Philly, not WCBS or some station in a tiny market in Colorado.
 
DavidEduardo said:
Classic hits stations are doing very well, especially in the PPM. The model, of course, is WODL in Philly, not WCBS or some station in a tiny market in Colorado.
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First of all, David, don't you mean WOGL, not WODL, for the Philly station? :)
Secondly, let me straighten you out on one thing, dude - the model, as you call it, is and should be WCBS - PPM or not...they came out of the gate strong in '07 and have shown the "classic hits" stations how it should be done....and the ratings, PPM or not, prove it...

Happy Thanksgiving!!

Andrea
 
andreajesus said:
First of all, David, don't you mean WOGL, not WODL, for the Philly station? :)
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Of course. There is no WODL in Philly!

And it's pretty obvious from statements made by CBS management that WOGL was the model for NY's reversion to an era based gold format. Rembember, Philly had two years of PPM testing, with local stations getting the results, around '03 and '04, so CBS knew what was coming and how a classic hits leaning station might do.

Secondly, let me straighten you out on one thing, dude - the model, as you call it, is and should be WCBS - PPM or not...they came out of the gate strong in '07 and have shown the "classic hits" stations how it should be done....and the ratings, PPM or not, prove it...
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The truth be told, CBS's FM came out of the Jack-to-classic-hits transition with one good diary-based book and then two real downers, and sucky 25-54 numbers. In fact, the classic hits numbers made Jack look quite good by comparison. Only when the PPM data became currency does CBS-FM look pretty decent in 25-45, where they are now 9th in the market.

Only when CBS began understanding PPM, based on the WOGL results, did they fully grasp how to make CBS FM behave as desired.
 
KIOT 102.5 in Albuquerque a classic rock station has consistently finished in the top 4 every three months, for the past year. 98.5 Big Oldies has been consistently in and out of the top 5 for the past few years. Thank God for our advertisers that have'nt heard OLDIES ARE DEAD.
 
hornet61 said:
KIOT 102.5 in Albuquerque a classic rock station has consistently finished in the top 4 every three months, for the past year. 98.5 Big Oldies has been consistently in and out of the top 5 for the past few years. Thank God for our advertisers that have'nt heard OLDIES ARE DEAD.
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hornet61, did you grad Highland High, maybe in 61?
 
hornet61 said:
KIOT 102.5 in Albuquerque a classic rock station has consistently finished in the top 4 every three months, for the past year.
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No, it has been 8th, 5th and 4th, with a classic rock format, not an oldies format and not a classic hits format.

98.5 Big Oldies has been consistently in and out of the top 5 for the past few years.
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Mostly out of the top 5. Last 4 books were 9th, 7th, 4th and 7th. In 25-54, they have only been in the top 10 twice in the last two years. The move towards classic hits from oldies has helped a bit, though.

Thank God for our advertisers that have'nt heard OLDIES ARE DEAD.
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Neither KABG nor Kiot are Oldies stations... "oldies" in radio does not mean "old music" but, instead, defines 60's based Top 40 hits. Classic hits is 70's basedd Chr hits, and Classic Rock is classic rock songs, not pop songs.

"Oldies" gets a predominantly 55+ audience, and ad agencies don't buy 55+ for much of anything.
 
grid..........no I am not a Highland Hornet, bite your tongue,good guess.

oldies are oldies ........... rock, bubblegum, top 40. Someone at KIOT did, and continues to do, a great job programming that station, and we the listeners are loving It, I listen alot, and I hear such a broad mix,of 60's - 90's, incredible, and the library must have been tripled in the last year, cause I hear absolutley, no repeats, and the range of artists is super, someone there, knows, the music, has a feel of the listeners pulse, they are not just programming off the charts like every other station in Abq, old or new.

98.5 does a decent job.............. in general they dip in and out of the Top stations, they have a great sound, great power, the listeners like them and thats what matters. KIOT if they continue will be consistently top 4 from here on out.

the Range changed PD's a few months ago and Bumped the BPM's per minute up by 100% from the slow painful (Crying in my beer)format it had become under the first PD, and also brought in a new fresh sounding crew, Logan and his girl had turned the morning show into talk Radio, one morning they spent 16 minutes discussing Wynonna Judds husbands arrest and I never heard any music, they were fired shortly thereafter.

the new range numbers jumped up with in the new crew, and now have stalled slightly once the freshness of the more upbeat format wore out, and the overall 1982-1985 hits radio format is starting to get old with the listeners, who were hoping for more older music in the mix. And the morning DJ is starting to fall into that talk radio trap....I quit listening in the morining because of all the the nonsense call in's for "Embarassing moments", "pet peeves, and so forth, we are starting to get away from the music here again.

My favorite liners on KIOT are, "It's all about the Music", "Your Station and Your Music" those statements speak volumes about their programming and their priority to building a station that is going to continue to grow in listener base, because they recognize the importance of the listener base. That growing base will keep the numbers up and the advertisers coming. If more PD's and GM's programmed like KIOT oldies stations would'nt be dropping accross the country.

Lucky to be in Albuquerque......hornet61
 
hornet61 said:
My favorite liners on KIOT are, "It's all about the Music", "Your Station and Your Music" those statements speak volumes about their programming and their priority to building a station that is going to continue to grow in listener base, because they recognize the importance of the listener base. That growing base will keep the numbers up and the advertisers coming. If more PD's and GM's programmed like KIOT oldies stations would'nt be dropping accross the country.
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Again, The Coyote is NOT an oldies station based on the industry terminology. If you want to call it that, cool. But rest assured station management and staff do not ever call it "oldies" because that name brings up images of Chubby Checker and the Dave Clark 5.

Catsup and tomato sauce and salsa are all made with tomatoes, but one would not use the term for one to describe the other. Same with formats in radio.

We always sort of hated the meaningless "It's all about the music" but a long-gone executive put it in... and it sort of stayed. Sombody, sometime, will define what "It's" refers to. Nobody has ever written that slogan in an Afrbitron diary.
 
Read my lips I never said KIOT is an oldies format (aka Lulu, Monkees )......It's always been Classic Rock .......I am refering to the concept of the programming at KIOT, as applied accross the board to other oldies genre's , classic country(The Range), Classic hits(98.5 big oldies), etc. Thats why I tried to review the three formats in Albq related "In General" as Oldies based.
I was making a statement that KIOT is a fine station period, and other formets would doing themselves a favor by using the KIOT sytem.

Trust me I know the difference between Led Zepplin and Tony Orlando and Dawn.

Dispatching the phrase as you did "It's about the Music" speaks more volumes about your comments, than the Arbitron Diary entries.

I didn't confuse apples to oranges, you confuse our comments about our personal likes in radio to what the advertisers look for. We could care less........we are talking who has the best radio...not who sells the most adverstising.
 
For a listener, "great radio" would be defined as what delivers for one's own personal tastes.

As a businessman, my definition of "great radio" is what delivers maximum ROI.
 
absolutley, no question.......my comments refer to listener only. I'm not interested in ROI...that belongs in the section Radio Business on this same site.
We are talking Oldies....Peace and out.

Merry X-mas to all you oldies fans out there.....especially AJ back east.
 
Hornet61...

If its any consolation, I like several genres of music. Oldies....the "traditional" ones...being among my very favorites. I grew up in the late 50s and 60s with that stuff. Fun times and fond memories aplenty.

But personally, as I've posted in other threads, I'm NOT among those lamenting the loss of that music on terrestrial radio. Not when I can go online to Radio Bop, Richbro, Hy Lit, and several others to hear ALL of the vintage music....and hear it sounding much better than it first did when it was coming out of a cheap a.m. radio "back in the day".
 
I think we are talking about oldies radio as a business not an art and therefore how succeful they are commercially is completely relevant to this discussion. If anything, it's the central issue.
 
Sorry radio ray, i went thru all prev 11 pages, and you are the only one with that opinion, that have posted to date. Some may agree with you, but they have'nt posted that, to date, on this discussion.

I think we have beat this to death.......lets move on
 
cyberdad said:
But personally, as I've posted in other threads, I'm NOT among those lamenting the loss of that music on terrestrial radio. Not when I can go online to Radio Bop, Richbro, Hy Lit, and several others to hear ALL of the vintage music....and hear it sounding much better than it first did when it was coming out of a cheap a.m. radio "back in the day".
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Hearing oldies on the net vs. terrestrial radio are two very different mediums. The internet radio stations are under other guidelines that regular radio cannot go under. Playlists are bigger, rules are different..etc..

To hear oldies on your car radio from a local oldies station (AM or FM), that you have not heard in a long time is something special to an oldies fan.

Sure, any lost oldie is accessible on the internet, but to hear them again on radio??...the two cannot be compared.

Thankfully, the technology exists, such as the net for an alternative approach to music listening, but it will never replace the nostalgic feel of good ole radio. The only exception may be hearing a "terrestrial" station on the net..like WCBS or the like.

Would you rather hear a song by the Dave Clark Five on it's original 45 (for the feel of the time) or a re-mastered version on a CD today. For the simplicity, sure play the CD, but for the nostalgic feel of the 1960's...there's always the record.
 
Can someone fill me in on what "wim-gim" is? I have only seem the colloquialism used in reference to automation at WOND and WMGM.
 
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