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Summer Book
- Thread starter Willy T
- Start date
I
InstrumentofTRUTH
Guest
A
automationasphyxiation
Guest
Did WNNX turn off their transmitter for any extended period during this survey? Wow!
Quick overview/ 18-34, 25-54 rankings
Overall strong books for Fish (high TSL, I'm told, with tripling in 18-34 numbers 19th to 8th), Kiss and Jazz. Clear Channel failed for the second book in a row to have a single station in the top 10 12 plus. CCU also didn't have a single station in the top 10 25-54. They did have two stations in the top 10 18-34: Viva at No. 3 and 96rock at No. 9. Radio One and Cox each had three stations in the top 10 12-plus; Cox had three in 25-54 and 18-34 while Radio One had two in the top 10 25-54 and one 18-34.
Lite still taking a hit from the sturdy River (Randy & Spiff took a beating in 25-54 while the River shows unusually strong 18-34 numbers -->> 14th to 6th in that demo) B98.5 rebounded a little from a horrendous spring.
Zone beats the Fan as usual.
Steve Harvey doubles Si-Man's morning numbers in one book among 25-54.
The Buzz, a bright spot for CCU, pummeled 99X in all demos as 99X hit record lows again. (The final Axel & Leslie show took a stunning 70% dive among 18-34, dropping from 7th place to 20th)
Dave had its best book in a year (16th to 8th, 25-54), as did Barnes in his farewell book (15th to 11th 25-54), which always seems to happen when someone is taken off the air.
Although the 12-plus numbers were off for V-103, it held at No. 1 25-54 and 18-34 and Frank Ski did just fine.
Eagle had a weak book with Rhubarb dropping sharply 25-54. Praise also showed some weakness, esp. 18-34.
in the top 40 wars, the Beat rocked (9th to 4th among 18-34). Star slipped 18-34 but was more or less flat 25-54. Q100 solid in mornings with Bert but slippage later in the day.
WSB-AM stronger in young numbers (12th to 5th 18-34)
Here are some rankings:
18-34 morning
1. V-103 up
2. Hot down
3. Q100 up
4. Viva flat
5. WSB-AM up
6. Fish triples!
7. River doubles!
8. 96rock down about 20%
9. Star down
10. Beat up a little
11. Buzz up a lot
12. Kicks down
13. Kiss down
14. Praise down a lot
15. LKQ down by half
16. Dave up
17. SB-FM up
18. AMJ up a lot
18. Zone up a lot
20. 99x down 70% (7th in spring)
21. Jazz up
22. Lite down a lot
23. Eagle down a smdge
24. Fan down
25. NGC didn't appear in spring
26. GST down
27. AOK down
27. J93. down
29 GKA didn't appear in spring
18-34 overall
1. V-103 down a little
2. Hot down
3. Viva up
4. Beat up a lot (9th in spring)
5. SB-AM up a lot (12th in spring)
6. River up a lot (14th in spring)
7. Q100 down
8. Fish triples! (19th in spring)
9. Buzz up a lot (13th in spring)
9. 96rock down a little
9. Kicks down
12. Star down about 15%
13. B98.5 up 40%
14. Dave up 67%
15. Praise down 40%
16. Kiss down 6%
17. 99X down 43%
18. LKQ down 59%
19. AMJ up a lot
20. Jazz up 50%
21. Eagle up
22. Zone flat
23. Fan down
24. Lite down a lot
25. GST down
26. J93.3 down
27. NGC didn't appear in spring
28. AOK down
29. GKA didn't appear in spring
25-54 morning
1. V-103 down
2. WSB down
3. Kiss up
4. River up a lot
5. Star down a smidge
6. Q100 up
7. 96rock up a smidge
8. Fish up a lot
8. Viva up a lot
10. Kicks down a lot
11. Praise down 40%
11. Dave up 30%
13. Hot down
14. Jazz up
15. B98.5 up
16. AMJ nearly doubled
17. Lite down 39%
18. Beat up a smidge
19. Buzz down
20. Zone flat
21. 99X down 40%
22. Fan down
23. Eagle down 57%
24. GST down
25. J93.3 down by half
25. GKA did not appear in spring
27. LKQ down
27. NGC did not appear in spring
29. WAOK down
25-54
1. V-103 down
2. WSB-AM down
3. Kiss down
4. River up a lot
5. Star flat
6 Fish up 42%
6. Kicks down 34%
8. Jazz up 46%
8. Dave up 52%
10. Praise down 1/3
11. 96rock flat
12. Hot down 12%
13. WSB-FM down 9%
14. Beat up 33%
15. WAMJ up 17% (strongst is Baisden--6th place)
16 Viva up a smidge
16. Q100 down a smidge
18. Lite down 23%
19. Buzz down 10%
20. GST up slightly
21 Zone up a smidge
21. Eagle down 1/3
21. 99X down 1/3
24. The Fan up a smidge
25. J93.3 flat
26. AOK flat
27. La raza down 2/3
27. GKA did not appear in spring
29. NGC did not appear in spring
Overall strong books for Fish (high TSL, I'm told, with tripling in 18-34 numbers 19th to 8th), Kiss and Jazz. Clear Channel failed for the second book in a row to have a single station in the top 10 12 plus. CCU also didn't have a single station in the top 10 25-54. They did have two stations in the top 10 18-34: Viva at No. 3 and 96rock at No. 9. Radio One and Cox each had three stations in the top 10 12-plus; Cox had three in 25-54 and 18-34 while Radio One had two in the top 10 25-54 and one 18-34.
Lite still taking a hit from the sturdy River (Randy & Spiff took a beating in 25-54 while the River shows unusually strong 18-34 numbers -->> 14th to 6th in that demo) B98.5 rebounded a little from a horrendous spring.
Zone beats the Fan as usual.
Steve Harvey doubles Si-Man's morning numbers in one book among 25-54.
The Buzz, a bright spot for CCU, pummeled 99X in all demos as 99X hit record lows again. (The final Axel & Leslie show took a stunning 70% dive among 18-34, dropping from 7th place to 20th)
Dave had its best book in a year (16th to 8th, 25-54), as did Barnes in his farewell book (15th to 11th 25-54), which always seems to happen when someone is taken off the air.
Although the 12-plus numbers were off for V-103, it held at No. 1 25-54 and 18-34 and Frank Ski did just fine.
Eagle had a weak book with Rhubarb dropping sharply 25-54. Praise also showed some weakness, esp. 18-34.
in the top 40 wars, the Beat rocked (9th to 4th among 18-34). Star slipped 18-34 but was more or less flat 25-54. Q100 solid in mornings with Bert but slippage later in the day.
WSB-AM stronger in young numbers (12th to 5th 18-34)
Here are some rankings:
18-34 morning
1. V-103 up
2. Hot down
3. Q100 up
4. Viva flat
5. WSB-AM up
6. Fish triples!
7. River doubles!
8. 96rock down about 20%
9. Star down
10. Beat up a little
11. Buzz up a lot
12. Kicks down
13. Kiss down
14. Praise down a lot
15. LKQ down by half
16. Dave up
17. SB-FM up
18. AMJ up a lot
18. Zone up a lot
20. 99x down 70% (7th in spring)
21. Jazz up
22. Lite down a lot
23. Eagle down a smdge
24. Fan down
25. NGC didn't appear in spring
26. GST down
27. AOK down
27. J93. down
29 GKA didn't appear in spring
18-34 overall
1. V-103 down a little
2. Hot down
3. Viva up
4. Beat up a lot (9th in spring)
5. SB-AM up a lot (12th in spring)
6. River up a lot (14th in spring)
7. Q100 down
8. Fish triples! (19th in spring)
9. Buzz up a lot (13th in spring)
9. 96rock down a little
9. Kicks down
12. Star down about 15%
13. B98.5 up 40%
14. Dave up 67%
15. Praise down 40%
16. Kiss down 6%
17. 99X down 43%
18. LKQ down 59%
19. AMJ up a lot
20. Jazz up 50%
21. Eagle up
22. Zone flat
23. Fan down
24. Lite down a lot
25. GST down
26. J93.3 down
27. NGC didn't appear in spring
28. AOK down
29. GKA didn't appear in spring
25-54 morning
1. V-103 down
2. WSB down
3. Kiss up
4. River up a lot
5. Star down a smidge
6. Q100 up
7. 96rock up a smidge
8. Fish up a lot
8. Viva up a lot
10. Kicks down a lot
11. Praise down 40%
11. Dave up 30%
13. Hot down
14. Jazz up
15. B98.5 up
16. AMJ nearly doubled
17. Lite down 39%
18. Beat up a smidge
19. Buzz down
20. Zone flat
21. 99X down 40%
22. Fan down
23. Eagle down 57%
24. GST down
25. J93.3 down by half
25. GKA did not appear in spring
27. LKQ down
27. NGC did not appear in spring
29. WAOK down
25-54
1. V-103 down
2. WSB-AM down
3. Kiss down
4. River up a lot
5. Star flat
6 Fish up 42%
6. Kicks down 34%
8. Jazz up 46%
8. Dave up 52%
10. Praise down 1/3
11. 96rock flat
12. Hot down 12%
13. WSB-FM down 9%
14. Beat up 33%
15. WAMJ up 17% (strongst is Baisden--6th place)
16 Viva up a smidge
16. Q100 down a smidge
18. Lite down 23%
19. Buzz down 10%
20. GST up slightly
21 Zone up a smidge
21. Eagle down 1/3
21. 99X down 1/3
24. The Fan up a smidge
25. J93.3 flat
26. AOK flat
27. La raza down 2/3
27. GKA did not appear in spring
29. NGC did not appear in spring
So where are 1160 and 1690?
Just wondering, for those people who are so sure that business talk and eccentric opera on AM are going to get better ratings than liberal talk. Let's see how well you spin...
Just wondering, for those people who are so sure that business talk and eccentric opera on AM are going to get better ratings than liberal talk. Let's see how well you spin...
M
Mike_Rose
Guest
No one said that business talk or opera would have better ratings than liberal talk. It was decision by the owner of the station to put on programming that he liked better. That was his decision that really had nothing to do with ratings.
To say that Air America had more listeners is not a surprise.
You just need to find a millionaire who wants to spend ten million dollars to buy a radio station and doesn't care if he loses money every year. You can your liberal talk back on the air too.
To say that Air America had more listeners is not a surprise.
You just need to find a millionaire who wants to spend ten million dollars to buy a radio station and doesn't care if he loses money every year. You can your liberal talk back on the air too.
E
evnlee
Guest
smedge2006 said:
okay, where are the numbers showing WWAA did better in 2 books then WMLB? If I remember correctly, WWAA never showed up and neither has WMLB.
Anything below a 0.4 doesn't get acknowledged. see the 'WGKA did not appear'. they don;t even bother listing WWAA OR WMLB.
:
okay, where are the numbers showing WWAA did better in 2 books then WMLB? If I remember correctly, WWAA never showed up and neither has WMLB.
Before, WWAA became WMLB it had a 0.5 and tied with WGKA and that happened more than once. Not bad, considering
WWAA did not do much at all with sales and had no advertising. The owners of WWAA wanted to start this station and sell it
and that was the intention. As for WMLB, the owner obviously does not care about ratings as a previous post pointed out
when you got the money the ratings do not matter.
Before, WWAA became WMLB it had a 0.5 and tied with WGKA and that happened more than once. Not bad, considering
WWAA did not do much at all with sales and had no advertising. The owners of WWAA wanted to start this station and sell it
and that was the intention. As for WMLB, the owner obviously does not care about ratings as a previous post pointed out
when you got the money the ratings do not matter.
F
Frasier
Guest
Re: Quick overview/ 18-34, 25-54 rankings
WAOK. The most contradictive call letters ever.
rodneyho said:
WAOK. The most contradictive call letters ever.
Not quite correct. After the format change on 1690, evnlee made this post...
That bet is looking better and better.
M
Mike_Rose
Guest
Fair enough... You may have to start collecting from Evan.
Mike:
Are you working for Joe again?
Are you working for Joe again?
M
Mike_Rose
Guest
No. I am staying out radio these days but may have some potential projects.
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