Sunny Made the Switch!

[eGillCVI]

Re: Tesh

> Not 100% sure on this but I think WLEV (Allentown) runs the
> John Tesh show once a week and that is on Sunday morning.
> WJBR (Wilmington), I believe runs him weeknights in the
> overnight slot.

Are we in the enviable position of being able to hear his show on WJBR and then switch to Sunny a couple hours later and hear the exact same breaks?

 

[dommy]

Re: Tesh

> > Not 100% sure on this but I think WLEV (Allentown) runs
> the
> > John Tesh show once a week and that is on Sunday morning.
>
> > WJBR (Wilmington), I believe runs him weeknights in the
> > overnight slot.
>
> Are we in the enviable position of being able to hear his
> show on WJBR and then switch to Sunny a couple hours later
> and hear the exact same breaks?
>
Yes...that is exactly what will probably happen. At last check, Clear Channel had Tesh on mornings on a station in The Norfolk market. It'll be a step up for Sunny in mornings.

 

[radiolover78]

Re: And within minutes B101 was playing...

> Their regular music!! Supposedly they are going to take the
> plunge the week before Thanksgiving. I'm glad they did not
> flip this early, but will they lose any of their normal
> Christmas listeners to Sunny? Is this a smart business
> decision on their part?
>

Christmas music on the radio (now November 5th), unbelieveable. I think it is a smart business decision that B101 is flocking right to the holiday music. Do a lot of people really want to hear holiday music at this time? Especially when it is going to be like Spring this weekend!<P ID="signature">______________
The Place for the Latest Happenings in Radio
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</P>

 

[radiolover78]

> Two notes:
>
> (1) According to Yes.com, WBEB-101.1 is still programing
> it's normal AC format as of 4:15 P.M. EST.
>
> I am surprised WBEB didn't flip to all-Christmas within
> fifteen minutes of Sunny's having done so.

B101 made a smart decision.
>
> I am also a little surprised that Sunny and B didn't take
> the plunge this past Tuesday (November 1st).

The advertisers must know November 1st is a bit early few holiday music. I think any station that flips this early, may lose some listeners (at least for the next few weeks).
>
> (2) WSNI-104.5 is, as far as I know, the first station to
> run John Tesh's syndicated show in morning drive. His show
> runs nights in many cities, overnights in others (especially
> on stations that also run Delilah during the evening).

You can go to his website www.tesh.com and find out who is affiliates are and what time they air his program. I believe there are a select few who run the program in the morning.
>
> If Sunny finds considerable success with Tesh, many other AC
> stations may decide to follow suit and drop their local
> morning shows in favor of Tesh. After all, replacing a local
> morning show with a syndicated show reduces a station's
> airstaff budget.

I think local morning shows are more successful in most markets.
>
<P ID="signature">______________
The Place for the Latest Happenings in Radio
www.freewebs.com/radiostuffandnews
</P>

 

[Michael_Boehm]

Re: And within minutes B101 was playing...

> > Their regular music!! Supposedly they are going to take
> the
> > plunge the week before Thanksgiving. I'm glad they did
> not
> > flip this early, but will they lose any of their normal
> > Christmas listeners to Sunny? Is this a smart business
> > decision on their part?
> >
>
> Christmas music on the radio (now November 5th),
> unbelieveable. I think it is a smart business decision that
> B101 is flocking right to the holiday music. Do a lot of
> people really want to hear holiday music at this time?
> Especially when it is going to be like Spring this weekend!
>

Do you mean not flocking to the holiday music?