Which is exactly the reason why satellite radio is taking off and terrestial radio is tanking. No diversity. In addition, there's no local content which is where terrestial radio has an advantage over satellite. If there was a poll of San Diego listeners, I'm sure their views would reflect mine. By looking only at the bottom line, SD radio broadcasters are hurting themselves by alienating listeners in favor of one narrow demographic.
> I've seen this complaint before, but at least this time, San
> Diego was referenced.
>
> So, lets take a look at the formats you've highlighted and
> analyze why they don't exsist...
>
> > > Without diversity, another 96.9 will appear on the
> > airwaves
>
> Diversity is in the minds of the beholder. If by "diversity"
> you mean the right to cuss, swear, and use any old frequency
> without asking for permission, what does that have to do
> with anything?
>
> > > in order to 'serve the public'.
> > >
> Ok, so the FCC isn't public? Is that what you mean? I have
> to stop at a red light, that means you have to also. That's
> life, deal with it.
>
> > > No real Classical station
> This is a judgement call. You should be happy you have
> Classical at all.
> What do you mean by "real?" You need to explain what you
> mean.
> But if by "real" you mean "US commerically licensed," the
> revenue brought in will barely pay the bills to keep the
> transmitter working. Advertisers are not interested in
> Classical, for the same reason they aren't intetrested in
> Adult Standards; the audience skews too old, advertisers
> wont touh it. No advertiersers means no money. Why would you
> open a business that you know won't make a profit?
>
> > > No Oldies station
> Similar situation. A bit more debated. I also think San
> Diego could still see oldies come back. But again, the
> current version of the format skews too old for advertiser
> dollars. No money, no profit. No profit, no format.
>
> > > No 'real' progressive rock station
> This is really not an objective complaint. You've got KPRI,
> 91X, FM 94/9, KGB and Rock 105, and you are complaining
> about not having progressive rock? Just like with Classical
> music, you should be happy you have the format at all.
> What you really mean (I think), is "I don't like the music
> on KPRI."
>
> > >
> > > This in an area with a population of 3+ million.
> So what? Just because San Diego is a big market does not
> mean every format will be covered. Radio is a business
> first, and an art form second. San Diego is becomming a very
> young community that doesn't want to hear these types of
> formats. And if they don't want to hear it, and adveriters
> won't pay for it, they won't happen. That's just the way it
> goes.
> > >
>