The Bay Area Dance Music Coalition

[DaveBayArea]

... you still have a lot of companies on the conservative tip that still have this negative stereotype stuck in their heads regarding dance as gay. That mentality is what has to change before dance can progress further; that dance music is for EVERYONE, regardless of race, religion, sexual preference, etc.

Right on. Again I say: 60% of Energy's listeners were straight or at least not self-identified as "gay".

I spent yesterday shopping in San Francisco (something I think we locals do pretty much ONLY when out-of-town friends come to visit, but that's another story). Based on the music blaring in the stores throughout Union Square, I'd say that Dance is alive & well in San Francisco.

Dave B.

 

[davideduardo]

Lost money? Cite your sources please, David.

They were billing only slightly over the cost of operation in Miami (including allocated corporate epense), and certainly not enough to cover the cost of capital... and roughly a quarter of the billings of the top tier of stations in the market.

Of course, billings have not gotten any better after the switch...

From what I heard, they were not losing money (they were hardly SPENDING money, relative to other stations), they just wanted to exploit what COX perceived as a greater opportunity- modern rock music since the loss of Zeta. There are plenty of articles that corroborate what I am saying.

But, being literally at the bottom of the billings ranker and knowing what the costs of operation are (check the monthly rental at the Gannet tower, for example. Or calculate the opportunity value of the near-$100 million paid for the station...which is greater than the gross billing... and there you have it.

The station (Party 93.1) was never given a budget to even hire an airstaff. I don't think you can compare the success of a format which was intended to be a low overhead jukebox (which would switch its emphasis from between being very currents-driven and very recurrents-driven pretty regularly) to the success of a format where there was a immediate and major marketing and promotions blitz, with a full airstaff.

The fact is that Cox is among the better operators and run by programmers, so the cacaphony of "they didn't program it right" comes down to personal opinion and the real issue is that the station did not work in one of the most dance friendly cities in the Western Hemisphere.

 

[weav]

Is ANY radio station really prospering in Miami right now?