ok walters said:Still not with you on the "untapped potential" of WZCC. It is in Cross City - which is two miles past "Reduce Speed". Mayberry would be a good comparison. The 1K graveyard signal only covers maybe 30K people, and that is a stretch. the equipment is nonexistent or junk, the transmitter is fried, and the building is a 30 year old trailer that hasn't been taken care of. No septic or water on site either - the septic appears to be a 55 gallon drum buried in the ground.
Without a bunch of changes including frequency and location it is not too attractive. Changes like that cost a fortune, so it is most likely still not attractive. Offer them $50K or less for the land, tower, and license and see how motivated they are.
They are not very motivated as I have made numerous attempts to contact them to make an offer. It appears they would rather lose it and take nothing rather than sell it and get something. That's just my opinion.
However, I disagree that any upgrade cost factors as still being unattractive. It all depends on how you look at it and what your own perspective may be in what you are looking for and expect in a reasonable ROI. By way of example, if you are able to take a $50K license, invest $500k in it and create a $1 million station as a result, that's a pretty darn good ROI!!!