musicman3355 said:
Finally got a chance to stream 92.3 NOW to listen to their mixes, they sound great! This should be a good replacement to Pulse 87/Party FM's mixes. Hopefully this and Nick Cannon's morning show raise up the ratings. Curious to see how the January 2010 ratings were for 92.3 NOW.
We'll find out on Wed. 2/24/10. The survey period will be from Thu. 1/7/10 to Wed. 2/3/10. Maybe too early to say they've plateaued, but...then again, look at WRXP for example, still slowly climbing after 2 years.
For comparison, overall age 6+ numbers from the last 6 reports (24 weeks) for the 3 competing "CHR" type stations:
-For WXRK-FM 92.3 Now:
Monthly share % (8/09-Holiday '09): 2.3 - 2.3 - 2.5 - 2.7 - 2.6 - 2.4
Monthly cume (8/09-Holiday '09): 2,708,100 - 2,707,000 - 2,888,200 - 2,826,700 - 2,820,700 - 2,686,600
-For WHTZ-FM Z100:
Monthly share % (8/09-Holiday '09): 4.6 - 4.4 - 4.6 - 4.6 - 4.8 - 4.3
Monthly cume (8/09-Holiday '09): 4,784,500 - 4,494,100 - 4,645,200 - 4,654,900 - 4,608,900 - 4,398,800
-For WKTU-FM 103.5:
Monthly share % (8/09-Holiday '09): 4.4 - 4.4 - 4.2 - 4.2 - 4.2 - 3.7
Monthly cume (8/09-Holiday '09): 5,067,800 - 4,826,500 - 4,907,100 - 4,725,500 - 4,554,300 - 4,183,400