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Todd formerly of Hot97 & Tsunami song fame appeared on Opie & Anthony's XM show today

Re: Xm's growth, ok

> > > > > Considering XM's growth in the last year... and the
> > > > > projected growth for XM in the coming year... Can
> you
> > > > truly
> > > > > and willfully admit that O&A are "out of it" and
> "off
> >
> > Of course that is what you were saying, read your above
> > sentence, you said that given their growth last year and
> > their projected 06 growth that O and A were not out of it
> or
> > off the radar, you gave them credit for the growth
> entirely,
> > and that is just incorrect.
>
> Re-read my sentence again. I'm NOT giving O&A credit for
> XM's growth. I'm saying that someone is comparing where O&A
> is to Siberia, where in reality, the potential audience for
> new O&A listeners is growing exponentially. Not actual
> listeners - the POTENTIAL AUDIENCE. That to me doesn't say
> "out of it".

No I dont have to, you should re read it and what it says vs. what you actually meant seem to be two different things.
>
> If O&A were stuck in Market 214 with 40,000, that to me is
> "out of it" and "off the radar". They're on a national
> platform, streamed worldwide, with a TOTAL subscriber base
> that's growing by the day. That's the point I'm trying to
> make.

I get the point you're making but by off the radar I think he meant that no one is really talking about them these days and they're just not the hot commodity that they once were. That was all that was implied, they're off the radar in the sense that the only people talking about them are people like YOU who obviously subscribed to Xm ecause of them and thos people seem few and far between. Somke said it right other than radio people after they went away from the Sex for sam stunt most people dont even know they went to Xm, howvere everyone knows Howard is going to Sirius.
>
> XM's sub base right now is comparable to Market #7. By the
> end of the year, it'll be bigger than Market #6.

spread out across the whole country, it doesnt really hold up, your analogy. Market number 7 spread across the whole country amounts to not alot of people but as a stock holder yes I hope they grow by leaps and bounds.
>
> My defense was for XM on a whole, and where O&A are.
>
 
Re: Xm's growth, ok

> > > One question for you.
> > >
> > > Considering XM's growth in the last year... and the
> > > projected growth for XM in the coming year... Can you
> > truly
> > > and willfully admit that O&A are "out of it" and "off
> the
> > > radar"?
> > >
> > SLOOOOOWWW DOWN!.
> >
> > Are you really trying to credit O and A for XM's recent
> > subscriber growth?.
>
> No no. Not at all. However, I will say this. A lot of
> older, little known movies are gaining a lot more popularity
> and notoreity because of their replay value on DVDs.


Actually that is exactly what it sounds like to me too. That's ok if you think that's what the deal is but your demeanor is clearly that of a fan and a big fan meaning that you're not really objective. You sound like you swallow their version of things whole heartedly and that is cool too but then again they are the guys in question: Of course they will have reasons/excuses for things, yes they're up at the higher end of the dial channel 202 or whatever, but when have you ever known O and A fans not to go the extra mile to find them?. NEVER

I rest my case.
 
Re: Xm's growth, ok

> That's BS, anyone who has Xm knows that they're there,
> their placement on the Xm dial is no excuse.

I wouldn't call that entirely true...as O&A argued (and correctly I may add) that O&A was hardly labelled on any of the promo material. Letters that I received made no mention of their show and some of the promo material didn't even have their pictures on it. Also to add that it didn't have the Playboy Channel either. O&A marketing was limited when it came to XM until pretty recently.



>The problem was
> that for the first year there was an additional charge for
> the show and many people that I know who had Xm and were
> even fans objected to the idea of paying an extra charge
> just to hear them, and obviously they did not have enough
> growth as you want to think they did, if they had, XM would
> still be charging for the show and not giving it away to
> subscribers when they could not get enough people to pay
> extra for it. That is pretty obvious.

Not really. If you listened to or read any business news, you would have seen XM state that the rise in price (matching Sirius's price) was to bring in more revenue to compete with Sirius. You fail to mention that O&A was not the only pay service it made free to ALL subscribers. Playboy has it's own anal taboo stigma, so that will never go free. O&A was one of many XL channels and they didn't do any of the Playboy style shows. They really weren't talking much worse than the two XL Comedy channels at the time. To sign up for everything, you'd be paying around $25 a month. You'd lose more people by jacking up to $13 and still making people pay $2 for O&A and $3 for internet XM radio. Instead of losing and alienating customers, they were comfy enough to release O&A to the general public and the new rise in price covers their costs



> > > it's safe to say that tthey are pretty much off the
> radar,
> >
> > > whenever you hear talk about sat radio it's always
> > Howard's
> > > move to Sirius, you know that.

Howard was a figure in radio before O&A even teamed up. Howard also had his radio outlet to talk about it and I am quite sure he has a PR team working on his behalf. O&A was never as nationally known as Howard.

> Well it IS a stupid question, and believe what you will but
> I have just proven that the Xm subscriber numbers are not
> soley due to O and A.

The XM numbers were never due to jsut O&A...but I would bet the Roady 2 promo helped a hell of a lot and with the advertising with Cal Ripken and MLB.
 
Re: Maybe if XM advertised them...

> > One question for you.
> >
> > Considering XM's growth in the last year... and the
> > projected growth for XM in the coming year... Can you
> truly
> > and willfully admit that O&A are "out of it" and "off the
> > radar"?
>
> Maybe if XM advertised them a bit they wouldn't be "off the
> radar" as much as they are. Many people outside this
> business who used to listen on 102.7 still don't know
> they're back. If they're XM's weapon against Stern they
> better ramp up the marketing quick.
>


They were poorly marketed by XM, maybe in caution that O&A wouldn't work out. I do know from my materials received that they were not as heavily mentioned as other shows on XM. Opie ranted about this and I have to agree with him, I received the same materials they screamed about on their show and they were correct. They are finally getting more press from XM
 
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