I'm super curious about who decides what shows get what log lines. I'm guessing that stations maybe paid by the character, line, or word count? There must be a logic and an economy behind why big hit shows like Magnum PI season premieres would get lavish, multi paragraph listings with big tables for guest stars credits built right in -- like paying for bigger space in a phone book? (as a separate topic from a straight up advertisement image block).
But what about other things? Why, in the 1980s, would some sit com reruns but not others get log lines? Who decides at that point that a re-run of Gilligan's Island vs I Love Lucy deserves a log line or not? Where were they getting these 30 year old log lines for reruns like Lucy? Was there some repository of all log lines somewhere for stations or TV Guide publishers to reference to know that they were all working from the same 'official' log lines that went back that far?
I cannot say who decided, or how it was decided, that some shows would get larger log lines than others. (In all honesty, I had to look up the term "log line" to make sure I was understanding, which I was, it's simply another name for the listing in general.) So far as I am aware, TV Guide did have a massive library of these, just how these were stored, retrieved, and compiled, I do not know. Especially noteworthy episodes of certain shows would get a half-page write-up in a separate block.
