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Tyler/Longview Predictions for 2k6

Re: KDOK

> > If Gleiser could have acquired
> > KFRO-FM and simulcast it with KDOK, penetration to the
> north
> > of Tyler would have been addressed. But with Waller,
> > tomorrow is another day and if he tires of developing The
> > Breeze further and decides to cut 95.3 loose, Gleiser may
> be
> > waiting with money and pen in hand.
> >
>
> It's a shame that Gleiser can't get a hold of 103.1. This
> would give them good coverage from Longview to Mt. Pleasant.
> IMHO, the current talk format on 103.1 is a waste of a
> decent signal.

Glad you mentioned 103.1. It would serve as an even better expansion of KDOK's signal than could 95.3. It seems as if the old Dove frequency has sort of dropped off everyone's radio radar scope, mine included. So, as is done in Washington, I will "revise and extend my remarks" (sorry for the comparison, didn't mean to sully the radio business) to concur with your plan. Having 103.1 could make a true powerhouse out of KDOK.

Gleiser is no dummy just getting into the radio game. He obviously has thought about the possibility, and may well be doing so at this time--and just waiting for all the ducks to get in the proper row to make his move.

>
 
Re: KYKX

> Here's something we all might not be thinking of...
>
> #1) As I said in an earlier post - Access 1 is known as a
> "bottom feeder" company. They are not looking to have the
> #1 stations in the market. They only want to make decent
> cash without having to put much money or effort in to the
> stations they own. They don't care if their stations are
> 8th in the market as long as they make a minimum amount of
> money.
>
> #2) As was stated in an earlier post from someone - They
> country format is very advertiser friendly. Some businesses
> or agencies look only at format. If they are looking to
> target the average country listener, they advertise with the
> country stations in the market...regardless of ratings
> numbers.
>
> In conclusion, No matter how bad KYKX sounds..or is doing in
> the ratings, maybe they are making just enough money to keep
> the suits at Access 1 happy? Why go through all the cost
> and headache of re-imaging a station that is making just
> enough money to satisfy management? It's true, for most
> companies that wouldn't be good enough, but from what I've
> heard about Access 1, they are completely happy with just
> "getting by." Plus I would assume that KOOI and KOYE make
> enough money to keep Access 1 very happy with the money they
> are making in the Tyler/Longview market.
>
> Just a thought.
>
And you may have hit on the precise direction A-1 has in mind. Guttting the format and starting anew would be an expensive, time consuming, labor intensive redux--cutting into the station's marginally profitable operations. Could be Access 1's suits just want enough cash flow to buy themselves new suits, and just be among those present.
 
Re: KDOK

> > > If Gleiser could have acquired
> > > KFRO-FM and simulcast it with KDOK, penetration to the
> > north
> > > of Tyler would have been addressed. But with Waller,
> > > tomorrow is another day and if he tires of developing
> The
> > > Breeze further and decides to cut 95.3 loose, Gleiser
> may
> > be
> > > waiting with money and pen in hand.
> > >
> >
> > It's a shame that Gleiser can't get a hold of 103.1. This
> > would give them good coverage from Longview to Mt.
> Pleasant.
> > IMHO, the current talk format on 103.1 is a waste of a
> > decent signal.
>
> Glad you mentioned 103.1. It would serve as an even better
> expansion of KDOK's signal than could 95.3. It seems as if
> the old Dove frequency has sort of dropped off everyone's
> radio radar scope, mine included. So, as is done in
> Washington, I will "revise and extend my remarks" (sorry for
> the comparison, didn't mean to sully the radio business) to
> concur with your plan. Having 103.1 could make a true
> powerhouse out of KDOK.
>
> Gleiser is no dummy just getting into the radio game. He
> obviously has thought about the possibility, and may well be
> doing so at this time--and just waiting for all the ducks to
> get in the proper row to make his move.
>
> >
>



Problem with 103-1 is...didn't Waller just outright purchase that and the 100-1 freq in Tatum from the Hunts??? If that's true, would Waller be willing to part with 'em so quickly after buying 'em? (Guess he would for the right price...I love it when I answer my own question!)<P ID="signature">______________
Failure to plan on your part doesn't constitute an emergency on my part.</P>
 
Re: KYKX

> Here's something we all might not be thinking of...
>
> #1) As I said in an earlier post - Access 1 is known as a
> "bottom feeder" company. They are not looking to have the
> #1 stations in the market. They only want to make decent
> cash without having to put much money or effort in to the
> stations they own. They don't care if their stations are
> 8th in the market as long as they make a minimum amount of
> money.
>

My question would be this: if you're not in it to win it, what's the point?



> #2) As was stated in an earlier post from someone - They
> country format is very advertiser friendly. Some businesses
> or agencies look only at format. If they are looking to
> target the average country listener, they advertise with the
> country stations in the market...regardless of ratings
> numbers.
>
> In conclusion, No matter how bad KYKX sounds..or is doing in
> the ratings, maybe they are making just enough money to keep
> the suits at Access 1 happy? Why go through all the cost
> and headache of re-imaging a station that is making just
> enough money to satisfy management? It's true, for most
> companies that wouldn't be good enough, but from what I've
> heard about Access 1, they are completely happy with just
> "getting by." Plus I would assume that KOOI and KOYE make
> enough money to keep Access 1 very happy with the money they
> are making in the Tyler/Longview market.
>
> Just a thought.
>




Meanwhile, a pioneer FM country station and heritage East Texas station continues to burn in a smoldering heap of ashes while the "suits" count their money. <P ID="signature">______________
Failure to plan on your part doesn't constitute an emergency on my part.</P>
 
Re: KYKX

> My question would be this: if you're not in it to win it,
> what's the point?

Well, you don't have to be Number 1 to make a decent living. It's not "winner take all" situation. I'm not defending any station, but if cash flow is good, and everyone in management is happy, then they don't see themselves as having a problem. Maybe they don't in a strict business sense.

This can be true of any business, not just radio. Being "Number 1" isn't all it's cracked up to be. If you ever get there, you usually spin your wheels trying to hang on to that position. Doing what it takes to be "Number 1" can sometimes turn out to be a bad return on your investment. Sometimes you can actually make more money by not trying so hard. It's true...

Asbestos Jockey Shorts have been installed.

Chuck
 
Re: KDOK

> > > > If Gleiser could have acquired
> > > > KFRO-FM and simulcast it with KDOK, penetration to the
>
> > > north
> > > > of Tyler would have been addressed. But with Waller,
> > > > tomorrow is another day and if he tires of developing
> > The
> > > > Breeze further and decides to cut 95.3 loose, Gleiser
> > may
> > > be
> > > > waiting with money and pen in hand.
> > > >
> > >
> > > It's a shame that Gleiser can't get a hold of 103.1.
> This
> > > would give them good coverage from Longview to Mt.
> > Pleasant.
> > > IMHO, the current talk format on 103.1 is a waste of a
> > > decent signal.
> >
> > Glad you mentioned 103.1. It would serve as an even
> better
> > expansion of KDOK's signal than could 95.3. It seems as
> if
> > the old Dove frequency has sort of dropped off everyone's
> > radio radar scope, mine included. So, as is done in
> > Washington, I will "revise and extend my remarks" (sorry
> for
> > the comparison, didn't mean to sully the radio business)
> to
> > concur with your plan. Having 103.1 could make a true
> > powerhouse out of KDOK.
> >
> > Gleiser is no dummy just getting into the radio game. He
> > obviously has thought about the possibility, and may well
> be
> > doing so at this time--and just waiting for all the ducks
> to
> > get in the proper row to make his move.
> >
> > >
> >
>
>
>
> Problem with 103-1 is...didn't Waller just outright purchase
> that and the 100-1 freq in Tatum from the Hunts??? If that's
> true, would Waller be willing to part with 'em so quickly
> after buying 'em? (Guess he would for the right price...I
> love it when I answer my own question!)
>
Nothing against Mr. Waller, but the bottom line in broadcasting is to make money and if the price is right he in all likelihood would turn over the frequency tomorrow--irregardless of the time he has held it.

That failing, Gleiser still might be able to acquire 95.3--again, if the price were right. 103.1 certainly would be the better avenue than 95.3 but given a lack of any other choice it would provide a much improved coverage area than is now the case with KDOK.
 
Re: KYKX

> > My question would be this: if you're not in it to win it,
> > what's the point?
>
> Well, you don't have to be Number 1 to make a decent living.
> It's not "winner take all" situation. I'm not defending any
> station, but if cash flow is good, and everyone in
> management is happy, then they don't see themselves as
> having a problem. Maybe they don't in a strict business
> sense.
>
> This can be true of any business, not just radio. Being
> "Number 1" isn't all it's cracked up to be. If you ever get
> there, you usually spin your wheels trying to hang on to
> that position. Doing what it takes to be "Number 1" can
> sometimes turn out to be a bad return on your investment.
> Sometimes you can actually make more money by not trying so
> hard. It's true...
>
> Asbestos Jockey Shorts have been installed.
>
> Chuck
>



You make some valid points. My thinking was that a national conglomerate like A.1 would take more pride in the "final presentation" of something with their name on it.

I guess what I was trying to say was this: if you're doing the best you can, you can't be faulted. Big, small or in the middle regardless...just do your best.

BTW...when's the Henderson translator coming online????<P ID="signature">______________
Failure to plan on your part doesn't constitute an emergency on my part.</P>
 
Re: KDOK

what has kept KDOK on a weak signal for 178 years so far??? If it's truly a "great station with great people"...it would be on a bigger stick and it would have better ratings.




> > > If Gleiser could have acquired
> > > KFRO-FM and simulcast it with KDOK, penetration to the
> > north
> > > of Tyler would have been addressed. But with Waller,
> > > tomorrow is another day and if he tires of developing
> The
> > > Breeze further and decides to cut 95.3 loose, Gleiser
> may
> > be
> > > waiting with money and pen in hand.
> > >
> >
> > It's a shame that Gleiser can't get a hold of 103.1. This
> > would give them good coverage from Longview to Mt.
> Pleasant.
> > IMHO, the current talk format on 103.1 is a waste of a
> > decent signal.
>
> Glad you mentioned 103.1. It would serve as an even better
> expansion of KDOK's signal than could 95.3. It seems as if
> the old Dove frequency has sort of dropped off everyone's
> radio radar scope, mine included. So, as is done in
> Washington, I will "revise and extend my remarks" (sorry for
> the comparison, didn't mean to sully the radio business) to
> concur with your plan. Having 103.1 could make a true
> powerhouse out of KDOK.
>
> Gleiser is no dummy just getting into the radio game. He
> obviously has thought about the possibility, and may well be
> doing so at this time--and just waiting for all the ducks to
> get in the proper row to make his move.
>
> >
>
 
Re: KYKX

> > Here's something we all might not be thinking of...
> >
> > #1) As I said in an earlier post - Access 1 is known as a
> > "bottom feeder" company. They are not looking to have the
>
> > #1 stations in the market. They only want to make decent
> > cash without having to put much money or effort in to the
> > stations they own. They don't care if their stations are
> > 8th in the market as long as they make a minimum amount of
>
> > money.
> >
> > #2) As was stated in an earlier post from someone - They
> > country format is very advertiser friendly. Some
> businesses
> > or agencies look only at format. If they are looking to
> > target the average country listener, they advertise with
> the
> > country stations in the market...regardless of ratings
> > numbers.
> >
> > In conclusion, No matter how bad KYKX sounds..or is doing
> in
> > the ratings, maybe they are making just enough money to
> keep
> > the suits at Access 1 happy? Why go through all the cost
> > and headache of re-imaging a station that is making just
> > enough money to satisfy management? It's true, for most
> > companies that wouldn't be good enough, but from what I've
>
> > heard about Access 1, they are completely happy with just
> > "getting by." Plus I would assume that KOOI and KOYE make
>
> > enough money to keep Access 1 very happy with the money
> they
> > are making in the Tyler/Longview market.
> >
> > Just a thought.
> >




But radio ISN'T just another business. KNUE has no budget, no promotions, hardly any staff, a building full of disgruntled workers...and they can't be knocked off???? Same can be said for KKTX. Easy pickins for the 1st person to have the cajones to actually make a commitment and win. The view from the top is MUCH better than the view from 4th place...and the checks are bigger up top too.
 
Re: KYKX

>
> You make some valid points. My thinking was that a national
> conglomerate like A.1 would take more pride in the "final
> presentation" of something with their name on it.
>
> I guess what I was trying to say was this: if you're doing
> the best you can, you can't be faulted. Big, small or in the
> middle regardless...just do your best.

I agree it is always a good idea to do as well as you can with whatever you have to work with. There are lots of small radio stations that aren't very sophisticated and probably don't make a lot of money. Nonetheless, they do a very creditable job for their communities. Being small is nothing to be ashamed of.

Of course, you could ask if 100,000 watts is "small."

>
> BTW...when's the Henderson translator coming online????

It's going to be a long time. It is MX'd with Houston Christian Broadcasters application for a translator in Longview. Currently the translator applications have been frozen by the Commission so nothing is happening. I don't know how long the freeze will last. When the FCC is processing applications, they usually handle the singletons first, putting the complicated stuff off until the end. That is a long list of applications. 14,400 or so.

The funny thing is when we set sail on theis adventure, I was fairly sure that Henderson was the "slam dunk" since the city is very much underserved, at least radio wise. I also thought Kilgore was a long shot and Longview wouldn't happen.

That shows you what I know. Longview was the first to be approved, with Kilgore coming in about a week or ten days later.

Maybe we could install a legal Part 15 system in Henderson using Rangemaster transmitters, at least until the dust settles. I feel bad that Henderson has no local radio, at least not right now.
 
Re: KDOK

> what has kept KDOK on a weak signal for 178 years so far???
> If it's truly a "great station with great people"...it would
> be on a bigger stick and it would have better ratings.

92.1's been a weak class C signal since its KROZ days when it ran 3K off the KZEY towers. They had a chance for a class 2 (50K) upgrade in the 80's but the station owners didnt do a thing about it, and the upgrade went to KEYP 99.3 - now KISX 107.3. Giesler did the best he could upgrading it to 9.6K and moving onto a bigger stick on the KZNS (the old KDOK 1490) tower. Fine for Tyler, but that the signal cant get into Longview is the reason why it hasnt done better in the ratings.

And I agree that Talk on 103.1 is a waste. FM Talk might have worked for Tyler but not where 103.1's towers at. I'm sure all those farmers and ranchers in Upshur and Camp county just love listening to Phil Hendrie. I have heard dead air between breaks when they should have been replaced locally many times. Just stick another cheap satellite format on that too-far-away rimshot and hope somebody tunes in.

Billy
http://listen.to/jangleradio
 
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