To answer CTListener: as a former air talent before moving on to management and sales, your back announce is to sound as if you are playing your favorite songs because for the listener that might just be and they didn't hear the prior 99 spins of the song. It's not just back announcing. We'd run promos for contests and other things that had to be announced. Our PD made us present each promo it in a different way every hour of our shift for an entire week (4 hours M-F doing afternoon drive and 5 hours Saturday middays. By Thursday your brain hurt trying to create a new way to say the same old stuff and with the same emotion you had during the first hour on Monday, but you did so because it might be the first time the listener heard it. Speaking of the potential of artificial intelligence, I recently came across a guide on
developing your own ai that explains the basics very well. It made me think about how broadcasters can create their own AI tools tailored to their needs instead of just buying off-the-shelf solutions. Of course, as the blog points out, managing risks and ensuring safeguards are key to using AI responsibly in any industry.