• Get involved.
    We want your input!
    Apply for Membership and join the conversations about everything related to broadcasting.

    After we receive your registration, a moderator will review it. After your registration is approved, you will be permitted to post.
    If you use a disposable or false email address, your registration will be rejected.

    After your membership is approved, please take a minute to tell us a little bit about yourself.
    https://www.radiodiscussions.com/forums/introduce-yourself.1088/

    Thanks in advance and have fun!
    RadioDiscussions Administrators

WALKING ON SUNSHINE, WHTT - I'M OLD

My god, as 10:00 this morning, I was alerted to my true age. I just heard Walking On Sunshine by Katrina and The Waves. No really, it was not that long ago I was jamming to that song on Kiss 98.5 on my way to the clubs or was it. Oh god, please help!
 
> My god, as 10:00 this morning, I was alerted to my true age.

Not to worry, ain't nobody gettin' younger and it beats the alternative ;)

> I just heard Walking On Sunshine by Katrina and The Waves.

#9 in 1985... a great song and in classic CHR terms, a perfect "out of the top of hour ID song."

> No really, it was not that long ago I was jamming to that
> song on Kiss 98.5 on my way to the clubs or was it.

Thanks for listening. It's genuinely appreciated. -Jim
 
Re: New Waves

"Walking On Sunshine", in my opinion, is one of the great pop records of all time. Very catchy tune.
 
Re: New Waves

> "Walking On Sunshine", in my opinion, is one of the great
> pop records of all time. Very catchy tune.
> DAMN JIM, I Love WHTT. It really puts XM to shame!
 
Speaking of Classics...

Hey, I heard Dire Straits the other day.

Can

"Brass In Pocket" by the Pretenders?

"Don't Do Me Like That" and/or "Refugee" by Tom Petty & the Heartbreakers?

"Just the Two of Us" by Grover Washington Jr. & Bill Withers?

and assorted selections from John Cougar Mellencamp, popier Bruce Springsteen, and The Cars be far behind?
 
Re: New Waves

> > "Walking On Sunshine", in my opinion, is one of the great
> > pop records of all time. Very catchy tune.
> > DAMN JIM, I Love WHTT. It really puts XM to shame!

WSEN in Syracuse is going in a similar direction. So far the ratings have taken a big jump. 7.0 12+ and # 2 men 25-54. They have stopped playing anything older than 1963 (except special shows) and are live 24/7. No voice tracking and always someone behind the board.
>
 
Re: New Waves

> > "Walking On Sunshine", in my opinion, is one of the great
> > pop records of all time. Very catchy tune.
> > DAMN JIM, I Love WHTT. It really puts XM to shame!

I didn't hear "Walking on Sunshine," but I've noticed WHTT has been playing some unique (to say the least) songs lately, especially in its shuffle hours at noon and at night. I could swear I heard Genesis (maybe Phil Collins) and Men At Work a few weeks ago. I give WHTT credit for breaking the oldies mold and not sitting back. Still, I wonder if Jack is the catalyst for some of these changes? And who's spearheading the changes, the PD or consultant?

Much like 97 Rock pre-empted The Lake a while ago, WHTT seems to be very pro-active. I've also noticed that although the station doesn't play as many 60s songs these days (and no 50s stuff at all) the songs that it does play are often varied; for example, Gloria by Shadows Of Night and I'm A Man by the Yardbirds. A few weeks ago, I heard Happy Jack and Sunny Afternoon by the Kinks!

In an earlier thread, I kind of ripped the station for overdosing on (bad) disco songs, which seemed to pop up all over the place. In the last week, I've heard more 80s, even Clapton's Change The World which was a hit in the 90s?!! This leads me to wonder if they're doing some kind of mad scientist experiment or leaving the music rotations to chance? Whatever, I give them credit. The music mix has kept ME guessing and on top of that, the station has a good line-up of jocks to compliment the music.

-9-
 
Re: Speaking of Classics...

> Hey, I heard Dire Straits the other day.
>
> Can
>
> "Brass In Pocket" by the Pretenders?
>
> "Don't Do Me Like That" and/or "Refugee" by Tom Petty & the
> Heartbreakers?
>
> "Just the Two of Us" by Grover Washington Jr. & Bill
> Withers?
>
> and assorted selections from John Cougar Mellencamp, popier
> Bruce Springsteen, and The Cars be far behind?
>
I FOR ONE HOPE SO!!! THIS IS WHY IM HOOKED ON THIS STATION, YOU NEVER KNOW WHAT YOU WILL HEAR NEXT...WAY TO GO HTT!!
 
> My god, as 10:00 this morning, I was alerted to my true age.
> I just heard Walking On Sunshine by Katrina and The Waves.
> No really, it was not that long ago I was jamming to that
> song on Kiss 98.5 on my way to the clubs or was it. Oh god,
> please help!
>
The rule of thumb for an oldies station is music that is at least 25 years old or older.
Based on this idea, "Greatest hits" doesn't promise to be an "Oldies" station.
It actually sounds like a Classic hits station to me.

I do love the station, but I wish they'd change the name to Key 104one and say "Unlock your Memories Buffalo"

There used to be a station like this one in Toronto in the late 80's called Key 590.
It sounded like an oldies station with 80's music thrown in. Not a bad station, but I guess it was ahead of its time...
(respectfully, Hey, "If it ain't broke, don't fix it".)<P ID="signature">______________
"If you never say NO, How much is your YES worth?"
</P>
 
> The rule of thumb for an oldies station is music that is at
> least 25 years old or older.
> Based on this idea, "Greatest hits" doesn't promise to be an
> "Oldies" station. It actually sounds like a Classic hits station to me.
> I do love the station, but I wish they'd change the name to
> Key 104one and say "Unlock your Memories Buffalo." There used to be a station > like this one in Toronto in the late 80's called Key 590.
> It sounded like an oldies station with 80's music thrown in.
> Not a bad station, but I guess it was ahead of its time...
> (respectfully, Hey, "If it ain't broke, don't fix it".)
>
CKEY 590 was a pretty interesting radio station and may have been ahead of its time. I recall they did a music feature called Key Chains. Might have been an even bigger force if it was on FM like Classic Hits 104 was at the time. Then again, CRTC rules...

It sounds like WHTT is living in the "now" and doesn't want to go anywhere near "memory lane" as far as its approach goes. Rarely will you hear any of its jocks harken back to "the good old days of 1962 when...." The jingles are hot and the jocks keep it contemporary, talking about stuff that's going on now.
 
Re: New Waves - in Rochester???

> > > "Walking On Sunshine", in my opinion, is one of the
> great
> > > pop records of all time. Very catchy tune.
> > > DAMN JIM, I Love WHTT. It really puts XM to shame!
>
> WSEN in Syracuse is going in a similar direction. So far
> the ratings have taken a big jump. 7.0 12+ and # 2 men
> 25-54. They have stopped playing anything older than 1963
> (except special shows) and are live 24/7. No voice
> tracking and always someone behind the board.
> >
In Buffalo and Syracuse(and elsewhere throughout the country) Oldies stations apparently are going in this direction. In Rochester, Entercom made the decision several years back to move their former oldies outlet, WBBF, from the high powered 98.9 frequency to low power 93.3. They then launched The Buzz at 98.9(originally as mostly Pop/Rock 80s music, then re-tooled to mostly 70s/80s classic rock). They are enjoying great success with The Buzz, but of course BBF sank at 93.3 and has been replaced by their Fickle format.

One would think with the success of 70s based Oldies/Rock(I guess that's what you'd call it?) in other upstate markets, one of the less successful FMs in Rochester would switch to such a format. Probably won't happen though.
 
Re: New Waves - in Rochester???

> In Buffalo and Syracuse(and elsewhere throughout the
> country) Oldies stations apparently are going in this
> direction.

Except in New York, where they blew up a successful station and blew out 60 per cent of their audience on what is clearly a spectacularly failed Jack experiment, and in Rochester, where they took a damaged WBBF and went to a Jack clone that got Entercom no net gain. Entercom in Rochester usually plays it smart with strategy but this move so far has neither gained nor lost them anything---you're entitled to ask, what was the point?

> One would think with the success of 70s based Oldies/Rock(I
> guess that's what you'd call it?) in other upstate markets,
> one of the less successful FMs in Rochester would switch to
> such a format. Probably won't happen though.
>
Not in the Entercom group, any signal they have that's good enough to get mileage out of that format is already doing well doing something else, whether it's country or "Buzz"-style classic rock.

The most underachieving full market signal is probably WVOR, aka "Mix 100.5". It probably should be the one to try the personality 1964-84 oldies route, and if they pick the right air talent roster they could enjoy some of the same success in Rochester that WHTT and WSEN are getting in their respective markets.
 
> It sounds like WHTT is living in the "now" and doesn't want
> to go anywhere near "memory lane" as far as its approach
> goes. Rarely will you hear any of its jocks harken back to
> "the good old days of 1962 when...." The jingles are hot and
> the jocks keep it contemporary, talking about stuff that's
> going on now.
>
Ah, but one could say the same about CKEY, shortly before they became CKYC (Country59) in 1991...another story, very long (lol)

<P ID="signature">______________
"If you never say NO, How much is your YES worth?"
</P>
 
WHTT has done a superb job of mixing later day hits with the 60s and 70s classics that I enjoy and I'ver noticed that I'm listening to the station more frequently and for longer periods of time while in the car.
 
Re: New Waves - in Rochester???

>
> The most underachieving full market signal is probably WVOR,
> aka "Mix 100.5". It probably should be the one to try the
> personality 1964-84 oldies route, and if they pick the right
> air talent roster they could enjoy some of the same success
> in Rochester that WHTT and WSEN are getting in their
> respective markets.
>
Bob, I don’t see an oldies based format returning to the Rochester airwaves in the for seeable future. If you did swap WVOR and made it sound like WHTT or WSEN I am sure it would be huge in the market but would it be a wise business move-meaning $$$$?
Here’s how I see it. Entercom dropped oldies from 98.9 because the Rochester cluster had too many older demos. There were few 25-44 year olds listening to any of their stations. The buzz on 98.9 helped solve that problem. They plumped WBBF on 93.3 and hoped it would work. For whatever reasons, lack of signal, no promotion, no personality -jukebox, whatever, it did not work. When they cut WBBF loose they really didn’t lose much in audience. Fickle has about the same size audience but it is a little younger and that’s good for them.

An oldies based format in Rochester would have to be on a full signal. Your suggestion of WVOR makes good programming sense but….. Let’s look at it from a business sense.
Clear Channel doesn’t need the audience that an oldies station would give them in Rochester. They already have that with 95.1 the Fox with their classic hits. Why would they want to go up against themselves for an audience advertising agencies are telling them to keep away from? And of course, WHAM is huge with the 54+ crowd. I don’t have a ratings book but I bet, although, WVOR looks pretty meager 12+, they do well with women 25–54. An oldies based format wouldn’t give them that.

Now over to CBS. I don’t see any changes there. 98 PXY has been slipping over the years in total audience but do just fine with their target demos. WCMF and WRMM are certainly stable. As far as, 94.1 goes, once again, you have a weak signal, and you know CBS’S recent reputation with oldies. And as far as, your suggestions of a Hispanic format on 94.1, I don’t see that either. Simply not enough population and money at this time.

WSEN in Syracuse is doing great ratings wise at the moment. They have made some very wise programming decisions in the last year or so. However they have their problems too. Although they have great managenment, they have trouble finding a stable sales staff to sell the oldies. They are basically a stand-alone operation. They have nothing to group their sales with. Their AM, WFBL, has a great signal but not catching on with the second rate right wing programming. They have no younger demos to sell at all. I don’t see a format change at WSEN, because there just isn’t any place for them to go. A progressive format at WFBL might work but I don’t see Rick Buckley going there.

WHTT is another story. They are in a big cluster and their format and demos fit in like a tight glove. They sound great and seem to have the sales force to back them up. The right format in the right place at the right time.

Yeah, it is too bad the listeners in Rochester are being denied a station like WSEN or WHTT. With big business owning all the big signals, I don’t see that changing. But who knows what tomorrow brings?
 
Re: New Waves - in Rochester???

> Bob, I don’t see an oldies based format returning to the
> Rochester airwaves in the for seeable future. If you did
> swap WVOR and made it sound like WHTT or WSEN I am sure it
> would be huge in the market but would it be a wise business
> move-meaning $$$$?

Suburban 35-54 men and a lot of women in that same group would be on that station in a flash. That group of listeners is floating around among a lot of different stations right now (a lot of them are with Warm 101 almost out of default) and would love to hear another station that caters to them. Right now only WCMF and Warm 101 do, to a limited extent. But if your musical tastes don't fit either hard rock or really soft and downtempo pop, but fall into the majority of 35-54s who lean more toward the more uptempo pop hits of the 1964-89 era, you've got no real home. Turning WVOR into a Rochester-flavored version of WHTT, complete with some familiar and well liked voices, could make some major money for Clear Channel.

In a sense it would be taking WVOR full circle, back to an updated version of the "Heart of Gold" format that Jack Palvino pioneered 20+ years ago when he made it into a 60s and 70s gold-heavy full service station and first made it a real player in the market.<P ID="edit"><FONT class="small">Edited by BobSmith on 02/26/06 10:33 PM.</FONT></P>
 
Re: New Waves - in Rochester???

> In a sense it would be taking WVOR full circle, back to an
> updated version of the "Heart of Gold" format that Jack
> Palvino pioneered 20+ years ago when he made it into a 60s
> and 70s gold-heavy full service station and first made it a
> real player in the market.
>

Palvino's company, Lincoln, also owned WBUF during that timeframe. WBUF was branded "Favorites from Yesterday and Today", and had a very similar playlist to what WHTT has now.
 
Re: WVOR-100 in the 80s...

> In a sense it would be taking WVOR full circle, back to an
> updated version of the "Heart of Gold" format that Jack
> Palvino pioneered 20+ years ago when he made it into a 60s
> and 70s gold-heavy full service station and first made it a
> real player in the market.

The fact that WVOR was gutted when Clear Channel walked in the door shows how little CC respects history. The Palvino-era WVOR-100 of the 80s was one of the best sounding mainstream/oldies-based ACs in America. Today, that station would rule 25-54 if it had stayed true to its roots, grown and modernized over the years. Before Lincoln Group bought WHAM, WVOR had local news every hour 6a-6p. Imagine THAT on FM music radio today. When they were doing that, they were #1 12+ and 25-54.

After the years of Mix 100.5 neglect, I doubt it could be brought back.
 
Status
This thread has been closed due to inactivity. You can create a new thread to discuss this topic.


Back
Top Bottom