Radaioman said:
CBS FM has it's highest ratings in a decade. I guess they know what their mix should be better than you. Def Leppard isn't being heard anywhere else and it should be. If you want Lionel Ritchie,. you have other choices.
Now I'm sure you know what most people come to CBS FM for. I can tell you it's not for Def Leppard, Tone Loc or "Shattered" by the Rolling Stones. CBS FM does well because it is the only station that plays 70's Top 40 pop records and 60's cuts for the hangers-on who will put up with (read: don't like) the Def Leppard cuts because the station is what it is and there is no alternative.
What they need to do is look at the music from all 3 decades they feature and find the selections from each that can complement each other and. at the same time, are popular enough to capture the average listener.
The old CBS FM stayed too old for too long and it got them in trouble. This CBS FM has recaptured the old identity well, but they're screwing it up with too many rock-based cuts. This is not a rock town. PLJ, Lite and Fresh have moved away from the 80's. Look at the Z-100 charts. All those hits that are now AC friendly from the 80's should be staples on CBS-FM... and they fit with the 70's disco and 60's Motown the station plays. Basically, this station should sound more like what WNSR sounded like in 1986/1987. Good personalities, upbeat music and a few nods to Z-100.
Everytime there is an urge to play Shattered, they should substitute Invisible Touch or Tarzan Boy. You need more Madonna, Starship, Jets, Wham, Stevie Winwood, Bryan Adams, Billy Ocean, Tina Turner, Whitney Houston, Howard Jones, Miami Sound Machine etc..... these are the 80's artists that work with Donna Summer, Bee Gees, Chicago, Supremes, Beatles, Temptations etc It's not brain surgery.