• Get involved.
    We want your input!
    Apply for Membership and join the conversations about everything related to broadcasting.

    After we receive your registration, a moderator will review it. After your registration is approved, you will be permitted to post.
    If you use a disposable or false email address, your registration will be rejected.

    After your membership is approved, please take a minute to tell us a little bit about yourself.
    https://www.radiodiscussions.com/forums/introduce-yourself.1088/

    Thanks in advance and have fun!
    RadioDiscussions Administrators

WBUF Flips To Rock

TheBigA said:
Format changes are made for financial reasons, not personal taste in music. Nobody suggests changes in programming without first running it past the sales folks. If they can sell it, they make the change.
Click to expand...
You mean "if they think" they can sell it. They will get the chance to prove it.

I didn't say he made the change because he likes it. He simply has experience with identical formats...
 
TheBigA said:
If he didn't, they would have replaced him. This change wasn't made for musical reasons. It's all about money.
Click to expand...
Maybe they plan to try to get the Bills NFL rights. The NFL prefers its games air on FM. It still will be a long shot to make money with this format...
 
Buddy Shula said:
They did not change it because they think they can make more revenue.
Click to expand...
You have said it will not make money. Are you now saying they KNOW it will make money? Did they just change format for the hell of it? They must think it can do better than JACK. I don't think it will. It's already burned out...
 
DavidEduardo said:
Even at rather market autonomous Townsquare, group owned stations do not make format changes or modifications based on the local PD. To the contrary, the PD is hired to fit the format corporate (with or without the local manager's participation) has determined best fits their strategy.
Click to expand...

Also, a PD who knows what he’s doing generally can do multiple formats. Despite being considered a rock PD, Townsquare hired Crowley to PD WYRK. That really shouldn’t have been surprising to very many people. He’s a sharp guy.
 
tbolt909 said:
You have said it will not make money. Are you now saying they KNOW it will make money? Did they just change format for the hell of it? They must think it can do better than JACK. I don't think it will. It's already burned out...
Click to expand...
I stated that wrong. The station won’t make money at all , that’s what I meant. Jack made nothing either. The top money making formats are country, news, talk, sports. The should of flipped to fm local talk , but they would rather cost cut, than to actually spend money to make money.
 
Kent said:
Also, a PD who knows what he’s doing generally can do multiple formats. Despite being considered a rock PD, Townsquare hired Crowley to PD WYRK. That really shouldn’t have been surprising to very many people. He’s a sharp guy.
Click to expand...
It all depends. As I said, some PDs can and have done different formats successfully, while others tend to be specialists in specific music segments.
 
After listening to 92-9 for a few weeks, in counter to some and in agreement with others here: Could it be WBUF is doing a soft rollout, much as The Lake did years ago with its "neo AOR" approach? No jocks. Only imaging. This noted, the format doesn't seem to have that "something special" to counter the established legacies 97 Rock or the Edge. So, where's the "special sauce?" It's not the sweepers, promos and station imaging. Some posters here insist that Jack, "didn't make money." But a respected programming and sales rep in this market who worked for Townsquare has said the format netted a million a year with minimal expense. Perhaps that was in its prime and years ago. Still, that kind of net is not chicken feed in this market. New formats get the benefit of the doubt from listeners who are searching for "new and exciting," "different," or "new and interesting." The question, and it's a serious one, is: Does WBUF as it is today, provide either, both or any of those benefits?
 
Element9 said:
New formats get the benefit of the doubt from listeners who are searching for "new and exciting," "different," or "new and interesting." The question, and it's a serious one, is: Does WBUF as it is today, provide either, both or any of those benefits?
Click to expand...

Where do you come by this knowledge that listeners are searching for "new and exciting" "different" or "new and interesting?" Did that come from a survey or poll done somewhere?
 
Consider this: For the LONGEST time, Buffalo proper hasn't had a full-fledged album rock outlet. We've either had classic rock(from 97)or "alternative"(from the Edge and ALT 107.7), with WLKK doing AAA for a time.

IF it's done right, WBUF may well draw listeners from both stations. Emphasis on....IF.
 
ckg279 said:
Consider this: For the LONGEST time, Buffalo proper hasn't had a full-fledged album rock outlet.
Click to expand...

That format hasn't really existed in 25 years. Not just in Buffalo, but anywhere else. It morphed into AAA, which is mainly heard on non-commercial college stations around the country. Albums, such as they were, don't really exist anymore.

WBUF has identified its niche. That's what they're pursuing.
 
Element9 said:
After listening to 92-9 for a few weeks, in counter to some and in agreement with others here: Could it be WBUF is doing a soft rollout, much as The Lake did years ago with its "neo AOR" approach? No jocks. Only imaging. This noted, the format doesn't seem to have that "something special" to counter the established legacies 97 Rock or the Edge. So, where's the "special sauce?" It's not the sweepers, promos and station imaging. Some posters here insist that Jack, "didn't make money." But a respected programming and sales rep in this market who worked for Townsquare has said the format netted a million a year with minimal expense. Perhaps that was in its prime and years ago. Still, that kind of net is not chicken feed in this market. New formats get the benefit of the doubt from listeners who are searching for "new and exciting," "different," or "new and interesting." The question, and it's a serious one, is: Does WBUF as it is today, provide either, both or any of those benefits?
Click to expand...
The short answer is NO. Very few people will care. It's almost 2021. People will mock this 1995 style format...
 
Do people still remember 1995? Maybe it's all new to them.
 
Rusty Bridges said:
Do people still remember 1995? Maybe it's all new to them.
Click to expand...
People born in 1995 are probably not interested in Motley Crue, Def Leppard and other 80s Hair Bands. They may be just as likely to be "discovering" The Beatles, Beach Boys, Dave Matthews and countless other artists/genres that were before their time. The new WBUF is another ill conceived Radio idea. It's time has passed.

97 Rock lives on heritage alone. People in Buffalo filling out a diary may write it down. They actually may not have listened to it in 15 years. Buddy says he can rarely find anyone under 50 that says they listen to Radio at all...
 
TheBigA said:
That format hasn't really existed in 25 years. Not just in Buffalo, but anywhere else. It morphed into AAA, which is mainly heard on non-commercial college stations around the country. Albums, such as they were, don't really exist anymore.

WBUF has identified its niche. That's what they're pursuing.
Click to expand...
Seems like a very small niche. Playing Motley Crue at 7am isn't going to attract many listeners.

You're correct that AOR has split up to sub-genres. Classic Rock, Alternative, Active Rock, Classic Hits, etc... WBUF is just another version of all of the above...
 
Status
This thread has been closed due to inactivity. You can create a new thread to discuss this topic.


Back
Top Bottom