Some major things to say here. The best place for the WOKI talk format to be placed on was 990's signal on AM. That would be better coverage in practice. Another thing would be that 107.7 will remain C-O-U-N-T-R-Y for the foreseeable future if saner hands prevail. That station is Citadel Knoxville's cash cow. You have over 44 years of heritage there. Talk should remain an AM format unless a city lacks a decent signal to put it on. A la Chattanooga. I think in the end, Rush Limbaugh and HHH will jump ship the moment both can and go over to WNOX at 100.3.