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What format is missing in Charlotte
- Thread starter jwmarsh
- Start date
C
carolinakahuna
Guest
I've been on the road for a month and coming in from the airport Friday I was just thinking about what format may be an opportunity in Charlotte so had to laugh when I saw this post.
From someone that listens to much radio (often too much) Charlotte has it covered. Most all stations sound very well programmed. I do think a Classic Country would do well with a city grade FM. I miss Magic what a good sounding Oldies station. The format is going the way of Stardust being shipped to AM. Speaking of Stardust what was the name of the station that played Adult Standards on the FM years back?
From someone that listens to much radio (often too much) Charlotte has it covered. Most all stations sound very well programmed. I do think a Classic Country would do well with a city grade FM. I miss Magic what a good sounding Oldies station. The format is going the way of Stardust being shipped to AM. Speaking of Stardust what was the name of the station that played Adult Standards on the FM years back?
104.7 is already programming a 'fresh' AC format, IMO. They sound too much like 107.9, but The Link plays some newer stuff K doesn't. Of all three AC-based stations, I think Lite102.9 continues to lead as far as sound goes. K104.7 is poorly programmed as a fresh AC (or whatever it is), just like it's been since the early 2000s when they went AC. I think the only way that station will sound good is if it's blown up and another format is put on the 104.7 frequency.macab4490 said:What CBS leaning 95.1 to a "B96" type format and where 96.1 can be a full-blown mainstream CHR. And If they get ACE&TJ back, 96.1 #'s will go up...
104.7 - They could go "Fresh'??
Oldies as Magic 96.1 was is no longer viable, but classic hits is extremely viable. I like 1964-1989 as a span the most. Core being the 70s, then early 80s, then late 60s. As said on here for ages, that's the biggest hole in the market. This is a format CBS has rarely messed up.
I think Charlotte could support a full Hot AC station, to be honest. I think 107.9 struggled with it because of all the talk programming mixed in with it. I wonder if the uptick in numbers they've seen in the past year or so has to do with dropping a lot of the talk shows, or dropping the full-on Hot AC format? I think it's the former.
Charlotte has too many AC stations, with 102.9, 104.7, and 107.9 all Hot AC variants. I think 104.7 should go classic hits, being that its the weakest of the three. 95.1 sounds great the way it is. While I thought 96.1 was poorly programmed when it first changed from 96.1 The Beat, I think it sounds much better now and still leans fairly rhythmic, filling that gap.
Would a "Non Stop Hip Hop" format work in Charlotte? The best example I can think of is Hot 107.1 in Memphis, which focuses on "crunk" hip-hop and upbeat songs and leaves out the slow jamz. I think it might being that Power 98 tilts heavily R&B.
Would a "Non Stop Hip Hop" format work in Charlotte? The best example I can think of is Hot 107.1 in Memphis, which focuses on "crunk" hip-hop and upbeat songs and leaves out the slow jamz. I think it might being that Power 98 tilts heavily R&B.
With K104.7 once again adjusting the playlist back towards the way they sounded before, CBS must not be satisfied with it somehow. They can't seem to get a clear direction lately. Totally agree that they should go classic hits and stop trying to find a place in the crowded AC arena.
But who wants to drive to Badin Lake to hear Timeless music! Charlotte could use a good Classic Hits station (64-mid 80's). CBS and Clear Channel have experience / success in the format but so far have not reacted to any change in the market. WXRC is the logical choice and would not require a great deal of alteration to the current format to make it work. Actually WXRC could be more mainstream if they revamped their music and got rid of all the marginal tunes they play and for God's shake get rid of the voice guy. He may have been right when Dave put the format on but give us a break Dave, things change!
I don't think WXRC will ever change. They've had the same tired format for ages. I think a solid classic hits station would put a dent in their numbers (not that there's a lot to dent)
Active Rock, Classic hits, a true hot AC (not these strange hybrids all the current AC's are doing), a true soft AC/timeless classics type station, a true AAA/alternative, and yes a full service news station (not news/talk).
Charlotte could use a good Classic Hits station. Maybe they could call it "The New Eagle" for the next seven or eight years.
Cox, who programs the "Eagle" stations, isn't in Charlotte. Isn't 95.7 pretty similar to those types of stations? I consider them to be more classic rock.
It's not actually Timeless Classics. That was discontinued. But it is a similar music mix. I find it's hard to pick up due to "Lite" 102.9.hschutte said:Standards on FM, can be found ,if you don't mind driving towards Badin lake area.. The Timeless Classics, format which used to be on MIX 106.1, is now on Life 103.1. You get to hear artists that nobody wants to play like Barry Manillow, Carpenters, John Denver etc..
If you go toward Concord (1410 AM) or Rock Hill (1150 AM) or are away from sources of interference, there's a great-sounding standards station from the people who brought you Mix 106. Every weekday from 9 A.M. to sunset. Or in Concord or Rock Hill, whenever the Bobcats aren't playing ... ;D I think they have other sports too. I don't know what their weekend schedule is.
They lean more toward Glenn Miller and Nat King Cole than Barry Manilow and The Carpenters.
Farther north and east, a station similar to the Timeless Classics sound is at 1280 AM On weekdays, during the day.
Would like to see more news/talk radio on a full power FM station. In addition to the WBT simulcast on 99.3. And would like to see Neal Boortz show carried live on a major station, not the midnight rerun on WBT. He is intelligent, thought provoking, and engaging. Don't always agree, and he can be arrogant and annoying. But always waiting to hear what he has to say next. Unlike most of the boring, mediocre local hosts on WBT who nitpick, whine, and never get to the point. Neal Boortz show originates from WSB Atlanta, a major flagship station in the South.
J
JimmyJames
Guest
I'd go for AAA - didn't 95.7 dip their toes into that pool over a decade ago?
One thing no one has tried in Charlotte is "everything".
Simon in GSO does as good a job as anybody with this format. The Ride is the logical choice for a format chagne in this market. Dave is an old Rock N Roller from way back and I could just hear that old Big Ways format kicking in this market again. Seriously the market has a number of holes but the huge one is Classic Hits / Oldies! Say what you will, this format is hot hot hot and done correctly it could be a huge revenue and ratings winner in this market.
nuffsaid said:Simon in GSO does as good a job as anybody with this format. The Ride is the logical choice for a format chagne in this market. Dave is an old Rock N Roller from way back and I could just hear that old Big Ways format kicking in this market again. Seriously the market has a number of holes but the huge one is Classic Hits / Oldies! Say what you will, this format is hot hot hot and done correctly it could be a huge revenue and ratings winner in this market.
Yes a “classic hits” format is needed in Charlotte, but why would Dave mess with an oldies format. I’m guessing that it would pull no better numbers then he has with “The Ride”. If he used a consultant you would hear the same 2 or 300 researched tried and true oldies, over and over again. It is a niche format that is not hot, hot, hot…but dead, dead, dead. If you don’t believe me look at your core audience that now listens to either local talk radio, satellite radio, internet radio or plays their favorite mp3s.
If you still don’t believe me take a look at the “obits” in your local news paper. I hate to say it but you’re losing your core audience every day.
There are markets that can support an oldies format because of sheer volume…like NY, but I don’t think Charlotte is one of them.
Classic Hits IS a hot format. PPM loves it. 70s based, with some 80s, and 60s sprinkled in is very viable. KOOL/Phoenix, WOCL/Orlando, WOMC/Detroit, KLUV/Dallas, WJR/Seattle, WGRR/Cincinnati, KCMO/Kansas City, WOGL/Philadelphia, WMJI/Cleveland, KLTH/Portland, WCBS/NYC, KRTH/LA, WRBQ/Tampa Bay, to name a handful - tell these stations that it's "dead, dead, dead."
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