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What happened to rock on the charts?

BTW, Morgan's album has rap on it. It's not strictly country. He was very clear with his music, and if you listen to his music, you will hear music that is not country.
Also true of a lot of so-called country artists, only those songs are still being played on "country" radio.
 
BigA derails every topic about rock or alternative, and now CHR, with arguments about how they should all be playing country music. Pretty soon he'll be asking why La Mega doesn't play Morgan Wallen.
 
BigA derails every topic about rock or alternative, and now CHR, with arguments about how they should all be playing country music. Pretty soon he'll be asking why La Mega doesn't play Morgan Wallen.

There was a time in the 90s when alternative artists were getting played on CHR. Seems to me the focus should be on playing hits rather than loyalty to a genre.
 
BigA derails every topic about rock or alternative, and now CHR, with arguments about how they should all be playing country music. Pretty soon he'll be asking why La Mega doesn't play Morgan Wallen.
I think BigA's point is that the "master chart" in Billboard is not format specific.

It does not mean that Urban stations should be playing Zach Bryan.

Billboard's principal public is the music industry, including venues and the like. It is barely of interest to radio people unless they are looking at news about tour dates, awards, etc.
 
There was a time in the 90s when alternative artists were getting played on CHR. Seems to me the focus should be on playing hits rather than loyalty to a genre.
Right! Listeners basically like or dislike songs without categorizing them. Radio categorizes as we know that when "you are in the mood for romantic songs, you don't want to hear hard rock" and that when your mood changes, you go to a different station.
 
I'm not a tastemaker. I just look at numbers. The numbers say that when you look at what the CHR demo is listening to, it's different from what CHR programmers are playing. This is the same chart and same demo that was playing non-stop Taylor Swift or Drake a few months ago.


To me, what is popular shouldn't be constrained by genre. Today's listeners are not musicologists. They like what they like. It's radio's job to play what they like regardless of genre. Billboard knows and understands this, and that's why they have two charts: The Hot 100 and Radio Songs.

BTW, Morgan's album has rap on it. It's not strictly country. He was very clear with his music, and if you listen to his music, you will hear music that is not country.



Which station?
KWQW
KKDM
KIOA HD2

I am seeing him in rotation but he isn’t hitting the top 5 daily on KWQW and don’t hear him in heavy rotation on any of those three.

The votes on KWQW for the top 5 all tend to be Tyga, Chris Brown, Tiesto, Latto, etc. If Morgan was showing up regularly in this countdown I’d have a different perspective of his song.
 
I am seeing him in rotation but he isn’t hitting the top 5 daily on KWQW and don’t hear him in heavy rotation on any of those three.

What I see on Mediabase is "Last Night" has been added to the playlist with 9 spins, four of which are in overnight. This is on a station where it takes at least 100 spins a week to be in the Top 5.

"Last Night" is a song Morgan released as a "grat track" in the week before his album release. It's not the official country single, which is "One Thing At a Time." However, Last Night is #1 on the Hot 100. Keep in mind that Morgan has two record deals. One is with Big Loud, and they're the ones promoting One Thing at a Time to country radio. The other is with Republic, which is a New York based pop label. So he's prepared to have two singles being promoted to different radio formats at the same time.
 
Let's look at Kansas City. KMXV is the top-rated CHR. WDAF is the top-rated country station.

KMXV isn't playing Last Night by Morgan Wallen. WDAF is playing it in heavy rotation. 66 spins a week. It's not the official country single. WDAF is also playing One Thing At a Time, but with fewer spins. WDAF is claiming Morgan Wallen for themselves. If you want to hear Morgan Wallen in Kansas City, go to WDAF. By the way, WDAF and KMXV are neck and neck in the ratings.

Kansas City is not the only place where this is happening. It's also going on in Raleigh, Oklahoma City, and Greensboro NC.
 
Let's look at Kansas City. KMXV is the top-rated CHR. WDAF is the top-rated country station.

KMXV isn't playing Last Night by Morgan Wallen. WDAF is playing it in heavy rotation. 66 spins a week. It's not the official country single. WDAF is also playing One Thing At a Time, but with fewer spins. WDAF is claiming Morgan Wallen for themselves. If you want to hear Morgan Wallen in Kansas City, go to WDAF. By the way, WDAF and KMXV are neck and neck in the ratings.

Kansas City is not the only place where this is happening. It's also going on in Raleigh, Oklahoma City, and Greensboro NC.
What about KCHZ?
 
I'm late to the party, and didn't read the thread, but I'll ask "what happened to rock"

There is a lot of crap out there calling itself rock, but it isn't
 
Nope, not a single spin.
Yep, so in KC it’s a no-go on CHR. Des Moines just up the road and smaller market it’s getting a few spins. Albeit not much still.

But this all goes to show that the Billboard chart is not indicative of what should or shouldn’t be added on CHR necessarily.

To me it’s all still about genre in the general sense.
 
Have you listened to the song?

Keep in mind that right now, CHR radio is playing another country artist named Kane Brown. So CHR radio isn't opposed to playing country artists.
I have heard it yes. It’s too rustic and twangy sounding in my opinion for the CHR audience.

Kane Brown had a solid hip hop track that did sound like it would appeal to non rural CHR audiences audiences last year. But his more recent one is too country.

It doesn’t convince me that Country is being adopted on a more mass level into CHR nor should it be. It tells me non country music styles are impacting country more often possibly.
 
I have heard it yes. It’s too rustic and twangy sounding in my opinion for the CHR audience.

Kane Brown had a solid hip hop track that did sound like it would appeal to non rural CHR audiences audiences last year. But his more recent one is too country.
So CHR is playing "Thank God"? That makes sense to me. It's a "snap track" in the style of Dan + Shay, who also have had pop crossover success.
 
I have heard it yes. It’s too rustic and twangy sounding in my opinion for the CHR audience.
Did you get to the second verse?

It doesn’t convince me that Country is being adopted on a more mass level into CHR nor should it be. It tells me non country music styles are impacting country more often possibly.

I agree that other genres are affecting country music, and country radio. I also think CHR is avoiding music that is demonstrably popular because they're holding to a certain sound. But their audience is clearly not limited that way. My point in bringing this up is that CHR radio is at a ratings low point, and has been forced to add older gold tracks to keep from becoming stale. In the meantime, their audience is sampling music outside of the narrow definition, and they're losing that audience to country radio.
 
Yep, so in KC it’s a no-go on CHR. Des Moines just up the road and smaller market it’s getting a few spins. Albeit not much still.

But this all goes to show that the Billboard chart is not indicative of what should or shouldn’t be added on CHR necessarily.

To me it’s all still about genre in the general sense.
It seems like "pure pop" is big in KC, which is why the CHRs and even Hot AC tilt more towards it right now.
 
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