Columbus is a big city, a fairly big market, and radio is a key. What's Columbus missing radio-wise? What format could we use? Seriously, no polka death metal. 
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What's the capital missing?
- Thread starter lovejamminoldies
- Start date
What's missing are city-grade signals that could be used to put on a format the entire market can hear.lovejamminoldies said:Columbus is a big city, a fairly big market, and radio is a key. What's Columbus missing radio-wise? What format could we use? Seriously, no polka death metal.
5
50c5
Guest
OK, I'll bite. How about radio station with a news department that doesn't close up shop at 7PM?
K
kentuckymedia
Guest
Some form of CHR competition would be nice, and maybe a Local Friendly AAA
kentuckymedia said:
I agree considering WNCI hasn't been at its best. I could see an Interactive CHR enter.
I think Columbus is big enough to support a station that is straight mainstream urban and not just hits and hip hop.
I'd say a second CHR, much like Power Pig/Hot 105/Kiss-FM was back in the early 90s. Give 'NCI some competition again! Also Triple A couldn't do any worse than 'RXS is doing(That station is falling fast). One format we DON'T need more of is Country, with 'COL, Wink, K95.5, and 'CLT all having that format covered. :
Good posts.
But, is anyone brave enough to take on WNCI? Why not? Are they that good? I think Power definitely needs some competition. With the right mix of new music, and currents, Power could lose some power!
But, is anyone brave enough to take on WNCI? Why not? Are they that good? I think Power definitely needs some competition. With the right mix of new music, and currents, Power could lose some power!
S
SeanMGilbow
Guest
As far as formats go, two formats from the previous lives of 107.9 come to mind.
A lot of us miss the "Star" format of 80s music.
But I go back even further to the final days of WCEZ Easy 108, when the Muzak was replaced with soft vocals from the 60s to the 90s. It was like the halfway point between Sunny 95 and Smooth Jazz, and without the limitations of WMNI to stuff my parents would listen to.
If an instrumental was played, it was one that was a hit (Jim Brickman, Kenny G, etc.).
See if this works for you as far as a sample hour:
After The Lovin'--Engelbert Humperdinck
When I Fall In Love--Celine Dion and Clive Griffin
One More Night--Phil Collins
You Raise Me Up--Josh Groban
It Hurts To Be In Love--Gene Pitney
Feels Like Tonight--Daughtry
Here You Come Again--Dolly Parton
I Do--98 Degrees
Sweet Love--Anita Baker
Dance With My Father--Luther Vandross
It's Not Unusual--Tom Jones
Whatever It Takes--Lifehouse
Worse comes to worse...it gives the guy behind "Yesterday's Top Secrets" some ideas.
A lot of us miss the "Star" format of 80s music.
But I go back even further to the final days of WCEZ Easy 108, when the Muzak was replaced with soft vocals from the 60s to the 90s. It was like the halfway point between Sunny 95 and Smooth Jazz, and without the limitations of WMNI to stuff my parents would listen to.
If an instrumental was played, it was one that was a hit (Jim Brickman, Kenny G, etc.).
See if this works for you as far as a sample hour:
After The Lovin'--Engelbert Humperdinck
When I Fall In Love--Celine Dion and Clive Griffin
One More Night--Phil Collins
You Raise Me Up--Josh Groban
It Hurts To Be In Love--Gene Pitney
Feels Like Tonight--Daughtry
Here You Come Again--Dolly Parton
I Do--98 Degrees
Sweet Love--Anita Baker
Dance With My Father--Luther Vandross
It's Not Unusual--Tom Jones
Whatever It Takes--Lifehouse
Worse comes to worse...it gives the guy behind "Yesterday's Top Secrets" some ideas.
Ohio radio man said:What's missing are city-grade signals that could be used to put on a format the entire market can hear.lovejamminoldies said:Columbus is a big city, a fairly big market, and radio is a key. What's Columbus missing radio-wise? What format could we use? Seriously, no polka death metal.
So true...
Anyway, my list:
1. A gold-heavy AC that doesn't ooze snooze while bragging about how upbeat they are. The best would be something like WMMX Dayton or WVMX Cleveland (both of which are often classified as Hot AC). Even many AC's that call themselves Lite or Soft sound like Hard Rock compared to our snoozers 94.7 and 93.3.
2. Upper-Demo Classic Rock. Think we already have one? Look at a monitor for WOFX Cincy, and you'll see it's in another universe from WLVQ. In fact, that approach would make particular sense here as long as the market lacks an AAA.
3. Classic Hits a la WODB, but on a VIABLE signal. Look at how incredibly well WGRR in Cincy is doing.
4. Adult Hits **ON A VIABLE SIGNAL, AND PROGRAMMED/PROMOTED WELL**. In some markets these are still pulling in BIG numbers, especially in-demo.
These are all available on good signals elsewhere in the Midwest alone, largely on CC stations.
Sean Gilbow said:
Going even further back than Easy 108, I remember listening to WBNS-FM when they played easy listening music, and it was always a good station to have playing in the background, many offices that were open to or served the public would have that station on because it was easy going and almost always a familiar tune.
As for WMNI, from the time Ted FM became Talk FM, I've thought that WMNI's format should switch with Talk-FM. For someone who loves music, it seems to be an insult to have "America's Best Music" on AM, while "talk" takes up valuable FM spectrum. Trying to listen to AM 920 after the sun goes down out side the outer belt with all the static, reminds me of the verse from Steely Dan "No static at all, no static at all, FM--no static at all"
As for your sample hour, it sounds good in my head.
Sean Gilbow said:
I'm playing Gene Pitney next week, Sean, but it won't be "Hurts".
Starting this Thursday, our featured artists will be The Beach Boys and Big Dipper. The Beatles and Buzzcocks recently completed a highly successful three-week run in that coveted slot, and speaking of running, I'd like to thank Tim Feran and the Dispatch for the nice mention in last Tuesday's "Broadcast Bits" about the music-for-marathoners shows that comprised "Secrets" last week.
Sean Gilbow said:
This is a format I was thinking might work as well...there is a station in Florida...the name of the town and station escape me right now but when I was down there it was very similar to this.
Also, I'd like to see something that would deliver World Beat music (at least as part of a format) 24 hours a day.
K
kentuckymedia
Guest
I agree...either a stand up CHR to run head to head with NCI. No it will not beat NCI, but if it can pull the station down a share or two, its done its job.
Or a gold based AC like the one in Florida.
How about something like Cox owns in Tampa or Bonneville owns in Salt Lake. A soft..soft AC.
Or a gold based AC like the one in Florida.
How about something like Cox owns in Tampa or Bonneville owns in Salt Lake. A soft..soft AC.
T
tobias_funke
Guest
1. An active rocker that doesn't feel the need to cater to the 34 and older crowd. (which is why WBZX failed, by the way)
2. CHR competition for WNCI
3. Me on the radio
Also, as a side note, we get 18 hours of Buckeye coverage every saturday, a good-sized amount of Blue Jackets coverage, yet barely five minutes before or after a Crew game, WTVN or The Brew is back to regular programming. Can't we get a call in show for after the Crew games?
2. CHR competition for WNCI
3. Me on the radio
Also, as a side note, we get 18 hours of Buckeye coverage every saturday, a good-sized amount of Blue Jackets coverage, yet barely five minutes before or after a Crew game, WTVN or The Brew is back to regular programming. Can't we get a call in show for after the Crew games?
Dance music radio
...how about a true college programmed radio station? I know money hungry OSU says over their dead body... but it would be a nice change of pace.
honestly though? it doesn't matter to me anymore, between XM and Sirius in my house and cars I don't bother with local radio any more. It's too irritating to listen to.
...how about a true college programmed radio station? I know money hungry OSU says over their dead body... but it would be a nice change of pace.
honestly though? it doesn't matter to me anymore, between XM and Sirius in my house and cars I don't bother with local radio any more. It's too irritating to listen to.
kdavies5 said:
Radio is free, so is Internet Radio. With hard economic times, that is a plus for Radio. 24x7 news coverage, compelling personalities, weather and traffic bulletins, local and national talk, local sports, and music, all of which is available for free on local radio.
Radio - You shouldn't have to pay for it.
[End Commercial Plug for Radio]
A
adamcarrington
Guest
Maybe this market isn't missing anything after all...?
$90m says everything's just peachy in the 614.
$90m says everything's just peachy in the 614.
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