> > My guess would be that they want to get a better signal
> into
> > Richmond, if at all possible.
> >
> > GRB
> >
> First off...good to hear from you again Greg. I hope all is
> well on your end.
>
> My only question is why they chose this particular site?
> Unless they can upgrade to a 6kW class A, they would
> actually *lose* coverage of Richmond and the West End, but
> increase it in Goochland, Fluvana, and Louisa Cos...not REAL
> big money makers compared to Western Henrico...
>
> Like I said, if they are significantly increasing tower
> wattage to go as a true class A, then it makes sense...
>
> Radio-X
>
Likewise Mr. X! Always a pleasure. All is good here, thanks for asking.
Good question. From what I gather, I don't think governing powers that be in Goochland County (or maybe the FCC) is giving them too many options as far as locating a transmitter site. I'm sure that WZEZ's biggest problem signal-wise is the fact that they're on 100.5, same as WXMM(I think that's the call letter, but I'm referring to the former WCMS) in Tidewater, with WARV being too close at 100.3 for them to move any closer to Richmond or increase their power. They might have a chance to go directional and/or move further west to get more power and possibly re-licensing to Louisa, or some PO closer to Charlottesville or somewhere closer to an area with more advertising dollars. The only problem I can see there would be protecting WQPO/Harrisonburg at 100.7. The only other alternative possibly I can think of for WZEZ would be to become a non-comm.
As they are now, they probably can't increase power and the fact that there's not enough advertising dollars in Goochland to supports a radio station (Oh boy, do I know how THAT kind of situation is!). Personally, other than the slight chance of the possibilities I mentioned above, at 100.5, I think WZEZ is pretty much stuck between a rock and a hard place!
GRB