When will KMVN finally be put out of it's misery???

[john77]

This horrificly bad ratings loser of a station continues to flounder, aimlessly playing a bunch of beyond-satuated songs to an audience of perhaps only 7 listeners. When will Rick Dees and company finally be singing a different tune? Discuss.

 

[leethalweapon]

A September average weekly cume of around 1.1 million, I don't think so. My guess is a cume above a million is enough to keep any station in the game.

 

[djmimi]

Agree with you Lee. That cume is probably keeping them afloat.

 

[davideduardo]

A September average weekly cume of around 1.1 million, I don't think so. My guess is a cume above a million is enough to keep any station in the game.

Ad rates are determined by Average Quarter Hour ratings, not cume.

 

[calguy]

David, with the PPM won't cume be more of a player now?

As for KMVN, it is surprising that Emmis has stuck with the format, it's not a very good station. Dees really should've made the deal for mornings at K-Earth.

 

[davideduardo]

David, with the PPM won't cume be more of a player now?

No, because half the cume is useless to stations and advertisers. Per Arbitron, 50% of the cume does 92% of the listening.

And, anyway, ads are not heard by the cume. They are heard by the AQH audience that is listening when the ad is broadcast.

 

[AM FM listener]

Well, if cume means little and their AQH is still poor, why do they hang on with their Rhythmic AC/Oldies format? Is it a bad format choice or poor execution?

There aren't many obvious format "holes" in LA but I think a well executed pop-leaning CHR to fill the space between KIIS and KBIG might work on 93.9. KIIS and KBIG have good numbers to go after without cannibalizing sister KPWR too much.

 

[rwagoner]

You mean the "all new" Movin 93.9?

I listened yesterday (Saturday) for a while, The mix of songs was bizarre, and the commercial load was Stern-like ... at least 10 minute stop sets.

No wonder no one listens.

 

[john77]

Well, if cume means little and their AQH is still poor, why do they hang on with their Rhythmic AC/Oldies format? Is it a bad format choice or poor execution?

There aren't many obvious format "holes" in LA but I think a well executed pop-leaning CHR to fill the space between KIIS and KBIG might work on 93.9. KIIS and KBIG have good numbers to go after without cannibalizing sister KPWR too much.

I think it's both... this format that simply CAN'T work in this market and it's being poorly executed to boot... Most people on this board with any sort of CHR programming knowledge could probably put together a pop-leaning CHR which could easily double the ratings numbers of this loser of a station... Logically, Emmis should target that hole between KIIS and KBIG as both stations are of course CC owned... they are after all the "competition." KIIS would have to pull away from their rhythmic lean some, which would probably boost KPWR's ratings... This isn't brain surgery here, it's just basic common sense - the latter of which obviously is in VERY short supply at Emmis!!!

 

[john77]

You mean the "all new" Movin 93.9?

I listened yesterday (Saturday) for a while, The mix of songs was bizarre, and the commercial load was Stern-like ... at least 10 minute stop sets.

No wonder no one listens.

Bizarre is the right word for it... take a look at the 10PM hour tonight for example:

10:59 PM JOHNNY NASH I Can See Clearly Now Epic
10:54 PM GAP BAND You Dropped A Bomb On Me Total Experience
10:50 PM KLYMAXX Meeting In The Ladies Room MCA
10:41 PM OHIO PLAYERS Fire Westbound
10:37 PM VICKIE SUE ROBINSON Turn The Beat Around Independent
10:33 PM BERLIN The Metro Geffen
10:30 PM DONNA SUMMER Last Dance Casablanca
10:17 PM BENNY MARDONES Into The Night Poly./PLG
10:13 PM ERIC BURDON & WAR Spill The Wine MGM
10:07 PM KIM WILDE You Keep Me Hangin' On MCA
10:03 PM CHIC Le Freak Atlantic
10:00 PM SANTANA Black Magic Woman Columbia

Not a heck of a lot of flow there...

 

[4UH8SIMBKAGN]

We've been posting over 2 years that this station is a loser so what is new? Rick's got a 3-year contract & they'll probably keep him until at least spring or later. After that, you gotta know he's history. I've never worked for a radio company that would not have made a move at least a year ago. Emmis does not belong in the radio business and their shareholders may soon help them achieve that objective.

 

[Kabrich]

We've been posting over 2 years that this station is a loser so what is new? Rick's got a 3-year contract & they'll probably keep him until at least spring or later. After that, you gotta know he's history. I've never worked for a radio company that would not have made a move at least a year ago. Emmis does not belong in the radio business and their shareholders may soon help them achieve that objective.

Will not be the shareholders as they have no power. It will be the banks. As it is, Jeff pretty much knows there is no way around it as he's put up virtually all of his Emmis Stock as collateral for a personal loan in Indianapolis. Given the decline in value of the stock, one can only wonder if the loan will be called early - or demand for more collateral as you cannot buy a McDonalds Hamburger @ at the current stock price.

 

[NoMoreLurking]

You think KMVN is bad, you should hear Emmis's WRXP in New York. Imagine the same kind of bizarre flow as in the posted song list, only rock songs from classic, active, and alternative genres...and some of the worst imaging and execution to pollute a major market...add in a bunch of lame jocks and you have KMVN-East, WRXP.

Maybe the idea is to have one loser station on each coast in the two largest markets for.....balance? Sounds like Emmis (non) thinking.

Tick ..... tick ..... tick ..... the banks will be calling right after the holidays.

 

[hotpatrick2004]

I think radio one is worst then emmis

 

[circlekkid]

The disco duck is dead! Quack! Go back to KIIS Rick Dees.

 

[radiofreqk1]

I have never liked Rick Sleezze, and the mix of songs is a mess. I don't even think you can call it a "format" since the songs all seem to be tossed togather. but I listen to the station -- ( But not when Rick is on ). It's more listen-able than Jack or Jill FM's. Same old buzz saws up and down the dial. And AM sounds like you just moved out of the US of A.

 

[bigtime]

Format changes cost money. That's why few radio operators are making changes these days. Emmis is not the only company whose stock is in the toilet. Most radio companies (including Radio One) are in the same boat (in the bowl). For that matter so is GM, Chrysler and 100s of other formerly huge companies. There isn't one satellite service who's made any money. One satellite company serving non-US markets recently filed for bankruptcy protection.

 

[4UH8SIMBKAGN]

Format changes cost money. That's why few radio operators are making changes these days. Emmis is not the only company whose stock is in the toilet. Most radio companies (including Radio One) are in the same boat (in the bowl). For that matter so is GM, Chrysler and 100s of other formerly huge companies. There isn't one satellite service who's made any money. One satellite company serving non-US markets recently filed for bankruptcy protection.

Emmis could have changed the format a year or more ago when the economy was not in as bad shape as it is now. This format should have been changed no later than after the Spring 2007 book. It was more than clear at that time that it wasn't going anywhere. With what Rick Dees and his staff are costing Emmis, this format is a near money loser.

FYI, the music on Movin has been modified at least 3 times during the last 2+ years. Nothing is working and never will.

 

[john77]

Format changes cost money. That's why few radio operators are making changes these days. Emmis is not the only company whose stock is in the toilet. Most radio companies (including Radio One) are in the same boat (in the bowl). For that matter so is GM, Chrysler and 100s of other formerly huge companies. There isn't one satellite service who's made any money. One satellite company serving non-US markets recently filed for bankruptcy protection.

Emmis could have changed the format a year or more ago when the economy was not in as bad shape as it is now. This format should have been changed no later than after the Spring 2007 book. It was more than clear at that time that it wasn't going anywhere. With what Rick Dees and his staff are costing Emmis, this format is a near money loser.

FYI, the music on Movin has been modified at least 3 times during the last 2+ years. Nothing is working and never will.

And yet they continue to stick with it... Wonders never cease. It ain't a case of "it's broke, let's fix it"... it's a case of "it's broke, we need to blow it up and start all over!"

 

[bigtime]

They probably wish they had kept it country. Some gambles work. others don't.